While working from home does seem as the most favorable option to make money, the whole concept hides one serious threat that might undermine your efforts if you fail to take it into the account.
The one thing that home-working environment is missing is the sense of professionalism, common for more traditional setups. And that’s the problem that’s unfolding itself in two distinct ways:
It soon starts impacting the overall efficacy and work output
It soon starts generating too many distractions
We are all basically indoctrinated to separate our professional from our private. You can feel that every time you go to work. The sense is simply different over there. The entire setup is pushing you forward.
Unfortunately, that energy cannot be replicated at home, no matter how cool office you set for yourself in an isolated room. Your profit will be less than expected and possible. Your state of mind will be far from optimal!
And here is why.
First of all, when you are at your home, you feel relaxed. It’s your safe heaven. Consequently, you are missing that edge, necessary to push yourself to the limits.
As you know, it wasn’t so hard for you to demonstrate the might at your work, regardless of how much energy the effort demanded. However, it’s pretty much impossible to achieve the same at home.
Back in your home office things are different, because not only that you are missing the “feeling” but also because you are missing the boss. Suddenly, there’s no one breathing in your neck and whipping your back every time you fall in that infamous procrastination period.
Then, there’s this other nerve-racking thing about home offices…
It’s the inevitable, frequent distraction caused by your partner, family members and friends.
You are always there and in their mind you are as good as available to do whatever the hell they feel like. The thing is that, due to that same indoctrination, they can’t take you seriously. In their minds, you are fooling around on your laptop “because, seriously, who in the world can make money that way?”
That’s how everyone around you thinks – without exceptions!
Luckily, there’s a way to tackle this problem and seriously boost your productivity. You might step on few toes here and there but that’s just simply unavoidable because, once again, you’ll disturb the routine and change habits. It’s just human nature, that’s all, but things will settle soon enough, don’t worry.
Be open-minded now and allow time for your logical (slow) thinking to suppress the instinctive (fast) one.
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Consider the following changes:
Lease the office space a bit further from your home address and set it up the way you like it.
It might seem irrational to spend money every month on a lease when you can do everything from your living room, but that’s an illusion.
In reality — and this is experience talking — that lease and that office will turn out to be the best moves you’ve made recently because:
A) People will immediately stop perceiving you as constantly available, and
B) You’ll get that vital sense of professional environment.
Set the working hours like it’s traditionally done in 9-5 jobs by placing the focus on STARTING HOUR.
It can be whatever makes you happy. If you feel like starting at 10 am, there’s no reason why you wouldn’t set it up like that.
Basically, the whole idea of setting the working hours just adds to the overall feeling of professionalism because “you are heading to your office” if someone asks!
The end time is pretty much irrelevant because, as you will find out if you make this transition, you’ll be spending much more time working than usual 4-6 hours, which is pretty much common for 99% of all work-from-home entrepreneurs.
That, of course, if you are pushing to make as much money as possible in a shortest time to then employ that money to work for you, as it has been originally designed when monetary system took over the world.
Just imagine how it would feel and you’ll see the perfect rationale behind this suggestion. Picture yourself walking to your office with the still warm, fresh newspaper in one hand and a coffee-to-go in another. See yourself taking a lunch break from which you don’t have to rush back because you are the tailor of your working schedule. Take the full advantage and eat something good while taking as much time as you like. After all, quality meal is an important part of the process!
While we are on the subject of being your own boss how about the blueprint for building full freedom?
Take a moment and introduce yourself to one of the most advanced personal development and business programs to date.
If you’re thinking about offering freelancing services as the SEO expert, think twice about your position on the market. In other words, think about the exact type of the services you’re about to offer to the market. Should you go with general SEO only or should you become the AdSense/AdWords expert?
While it’s mostly up to you, there are few things you should know about the current situation on the market before you decide. And if you’re already on the market, I’m willing to bet that you’ll initiate the re-branding protocol, expanding the scope of your services or, on the hand, focusing on a precise part of the market and that’s Adsense oriented websites and AdWords users.
General SEO is counting its final hours. And this is why.
Let’s say that I hire you to rank my sales page on top 3 positions for $25 bid keyword like this one: “how to build business credit.”
It will cost me anywhere between $150 and $250 and it will take anywhere from 1 to 3 months. That’s a long period and the hype for my product may be over by then.
Of course, this will only work if I:
A) keep adding few fresh pieces of content every day, and
B) have a steady and pretty much large number of visitors who are genuinely interested in my content (not that redirect stuff from snipe and similar bullshit sites).
Now, the problem with this approach is more or less obvious:
I wanna sell immediately and not being forced to wait for your results
So let’s say that I’m OK with spending exactly the same amount of $200 to push my product but I want it today. I wanna see immediate results (clicks). What I’m gonna do is this:
I’ll find a good copywriter and spend $80 for a single line of text;
Then I’ll track down the designer, provide the brief for my product, give the line made by the copywriter and pay $100 for a single Facebook ad.
Ad will be added to my ad set at Facebook, along with the remaining $20 budget with max. daily amount of $5.
Precise targeting (which is not that hard if you know your product), with the $5 per day budget will get me anywhere from 750 to 1,800 impressions, and perhaps even more if I decide in a favor or “spreading the word” option.
Given the average FB CTR of 2.3% for well-designed and well-targeted ads, I’m receiving the immediate clicks. Better the pitch, more clicks I’ll get. And if my sales page is professionally designed, I’m looking at the good conversion rate ranging from 7 to 12%.
So we used the same budget but accelerated the process. Can we save money?
Sure, because if you know how to look, you’ll find copywriter and designer for half of that money. That means much higher budget for what matters truly and that’s classic advertising.
But I know SEO. What do I do? How do I cash in on my expertise?
You merge your SEO expertise with AdSense and AdWords. This is where real money hides.
You see, AdSense is a technical thing. It relies solely on keyword positioning and pagerank. Can you force pagerank with SEO? Ordinary, yes, but in case of Adsense one has to wonder about the factors they’re using to determine that pagerank. Maybe they’re basing their decision on a number of clicks specific ad subgroup gets on a specific website? One simply cannot disregard that option, regardless of what might Google claim.
SEO in a classical meaning is useless in this case. What website owner needs are followers or the readers who stick on his content for way more than 5 seconds. That’s the only chance for some of them to click on the ad and send the signal back to Google. But that’s only a half of the problem.
And this is where SEO expert is needed
Average website owner knows shit about how it’s done. But if smart, he/she will hire an AdSense expert to do 3 things:
to dig out the most promising (optimal) keywords
to place the keywords in an optimal position relative to the ad placeholder
to adjust the content accordingly.
The best chance to have a high ranking (more expensive) keywords ads is to place the ad as closer to that same keyword as possible! Naturally, you need to know what that keyword is.
And to do that, a website owner needs someone to tell him what keyword should he optimally use in what place.
That falls in a field of SEO expertize and that’s you. If my website is completely oriented toward Adsense (as some of them are), I’ll pay you good to help me out and optimize my content in a best possible way.
Same applies to AdWords
AdSense and AdWords go hand to hand. If you’re any good in SEO and you’re looking to go pro with it, I suggest you consider licensing yourself as both AdSense and AdWords expert with the particular focus on the latter. Those are high-in-demand fields because it is not that easy to set up an efficient Google AdWords campaign for example.
People are losing money and accomplishing mediocre results at best just because they are trying to be smart about it without spending some time learning it properly. For the amount of money less experienced advertiser spend on campaigns, a great expert could be hired to optimize the campaign and bring more money (higher ROI). But not everybody thinks this way.
It’s up to you to bring the problem to them
Which means that you’ll be on a constant lookout, scanning for websites that are AdSense oriented, keep analyzing them and when you find a flaw, you’ll contact the owner/admin directly and pitch your services.
You’ll point out the problem and convince the person in charge that you’ll fix it for them.
Same goes for AdWords. You’re seeing the ads every single day and you must’ve noticed dozens that are not entirely optimized. Click on the ad, contact the owner and pitch your services. When he/she sees that you’re licensed expert, it will be hard to say no to you. Just make sure to use some portfolio examples to make your case stronger.
So…what will it be?
Still thinking about going pro or part-time as general SEO expert who’s pitching pagerank services or do you see where the real money is? What’s it gonna be? Let’s hear you. Use the comment box. Others would like to hear from you.
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It was a sunny day. Was about to grab a new pack of cigarettes from the stand nearby when I felt something icky underneath my shoe. I stepped into a freakin’ dinosaur shit. I looked down to assess the situation and do the damage control by wiping my shoe of some old crow’s coat, when all of the sudden it hit me!
Not the brilliant idea like you would think – fucking crow took a dump right on my head. Pretty funny for couple of broads coming my way. One almost fell of her feet from laughing.
Can it get worse? Yes it can. Imagine what would happen if cows could fly?=#$%!
So I went home and decided that I had enough of this shit (get the irony?). Something has to change very soon or that annoying Cocker Spaniel across the hall from my apartment will sky dive. Without parachute and along with that old witch who’s been feeding the damn beast.
3 months later I was walking the same street, wearing my brand new 5 grand Armani, thinking about a killer deal I just pulled off, when suddenly same shit happened again. But this time to some poor schmuck walking the opposite side of the street from me. It was funny from this perspective. I looked up and there were like gazillion crows sitting on branches of that big ass maple tree.
Fortunately that decision can be the right one every time if you get your shit together by following these 6 steps in a presented sequence:
Grab that fucking Cocker Spaniel and beat the shit out of it. If that old crow gets out and start raging, kick her ass too. No…wait…That’s what you’d love to do. Ain’t gonna fly sport. Next time you go out buy some dog-candy and feed that Spaniel. He’ll start loving you that moment. Funny thing about Cocker Spaniels: they can smell shitbag from a mile away and act aggressive. Same, they are capable of detecting positive energy and become devoted friends on account of simple scratch on a belly.
Same thing is with that old witch across the hallway. Sure you can knock out couple of her artificial teeth and kick the hell outta her. But that would result in you spending some time in a county jail, probably being inseminated by a big ass black dude on regular basis. Why? Shit attracts shit. If you take a dump, it smells like shit, not like a spring flower in a Japanese garden.
It’s called Law of attraction, backed by the Law of intention. And that means that world revolves around two basic principles of physics: ACTION – REACTION. Add universe and its constant desire to give you exactly what you wish for and you have, what is known as the alternative. Be negative – you will get it; no worries. Help the old lady into an elevator and down the stairs, chances are that someone will help you when you least expecting it.
So you made sure you get only the good stuff from Universe. Did you really? Let’s think about that while you’re walking to the pub to get some cold Bud and feel that ass. Whooops! What’s that? Aaaah, it’s that little prick who thinks he owns the fucking street just because he’s loaded with money. There he is again driving his black BMW, having two hot chicks with him. Brunette and blond. To make sure all bases are covered when he feels like having some.
Now stop and bang your stupid head against that “STOP” sign. I mean it. Do it now!
That pathetic way of perception of things and pure envy is the reason why you are walking alone to have a beer and probably a slap in your face after you spank that beautiful ass of your favorite waitress. That’s the closest you’ll ever get to that ass if you don’t pull your shit together and change the way you think of others and money in particular!
Now apologize to that poor sign. It did no wrong to you. It’s just standing there, serving its purpose, not complaining about anything. Not even when a prick like you hit it with no obvious reason.
Turn 180° and find a gym. Good time to be a picky bastard. Search for one full of hot, wet, astonishingly-firm bodies. Why that kind of gym? Why the fuck not! You must and you will grow every aspect of your physical and spiritual life. Well, not quite every. Tough luck perhaps with certain things, but you will soon compensate with your bank account.
You think those two coeds in a BMW give a shit about the size of dude’s dick? They only care how tall he is when he stands on his wallet. Nothing can turn the woman on like money.
Pump your biceps until it hurts and pay close attention on that ass you picked – soon it will be yours to spank.
All pumped with the chin up and pecks 5 inches in front of you, world suddenly seems like a good place. Maybe like a hunting ground full of game whenever you look. You are about to become a shark-in-charge in the sea full of great meals.
Speaking of meals, NO, you will not grab that burrito. You are hungry as a wolf but those pecks won’t last long on burritos. On your way home stop at your favorite store and buy 2 pounds of chicken breasts, 100 grams of rice, 1 big ass head of fresh lettuce and a beer. Go home, cook or grill the chicken with all of your preferred seasonings and spices, cook rice on a bit of a butter, add parsley leafs, make refreshing salad and knock yourself the fuck out.
Get that beer and watch the football game like a real man. Watching good sports will do miracles for you, because of one simple thing: you are watching champions.
Each and every of them gave 130% to play that game. Expose yourself to those images and that energy. You are looking at prime specimens of our species. Overwhelm your senses with that revelation.
From now on, each time you watch the game, don’t trash the guy who missed it. Because, he made sure to be in an opportunity to miss.
And he did that by looking up to successful people, not by envying them.
He did that by forcing himself out of his comfort zone every freakin’ day of his life.
He did that by constantly improving himself and working on his mind and body.
He did that because he, unlike you, gets up in the morning and does 10 push-ups immediately after rolling out of bed. He knows and understands how important it is for his body to be in a proper shape to keep up with him.
He also did that by feeding his engine with the proper food and not with shit you eat and then complain about stomach pain.
He does all of that just because he can. Something he realized long time ago.
He does all of that because he asks “Why the hell not!“, unlike most who just ask “Why?”
So now you know the big secret. Now you know why you eat shit while others eat candies. You know now what you have to do to unfuck your overly fucked up life. What happens next? What do you do?
On the other hand, if you are one fucking lazy ass that wouldn’t bust his balls in a gym even if Kim freakin’ Kardashian promised to blow your brains out (in a good way) if you spend 3 days a week pumping glutes, then go in politics, like I did.
By the way, next time you see me with two coeds, stop to say ‘Hi’; don’t be rude. After all, I am your local congressman. Peace!
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Inside the monetary system with the maker of THE SEQUENCE PROJECT
In this mind-opening interview, we will bring the overseen advantages of the monetary system closer to our readers, but we will also be arguing the concept known as The Sequence. It is a groundbreaking program that makes possible for a person to reach, what its maker calls, the point of sync, or the complete synchronization with the monetary society. The entire project is additionally driven by the global vision of bringing the society one step further in evolution.
“The starting point is the situation where a person, due to a series of bad calls, ends $50.000 in debt. This is the average global level of debt per capita. But as you’ll see, the amount of debt is irrelevant. The end effect is a realistic surplus of $1,000,000 in less than 3 years and a complete synchronization with the monetary system.
After reaching the point of sync, person is no longer obligated to work or think about his financial stability and future, which is the core purpose of the monetary system in the first place; something most people fail to understand.” Says the author and continues, “The backbone of the entire program is its global vision; the parallel goal. And it’s that goal that connects success of an individual with the progress of the entire human race.”
According to the author, people just don’t get the system. They never adopted it, and as the result, they resist it. In the same time, monetary system, through its fractional reserve banking, and investment opportunities is the only societal setup so far that allows equal chances to anyone.
Wrong perception towards the money; completely wrong belief systems and counterproductive habits, are all causing people to observe the current system as a threat when in reality it allows complete freedom and life in abundance.
Q: How can you claim that the system is perfect when the largest majority of population is on a verge of starvation, burdened with the enormous amounts of debt?
“And yet, 150,000,000 people own 86% of everything that this planet has to offer. That’s half of the population of USA. How do you explain that? Do they all own banks? No, far from that. Those people simply made an effort to learn and understand the system. They managed to perfectly adapt to the environment. In other words, they synced and now they thrive.
That’s not a handful of people. That’s hundred and fifty million people who reached, what I like to call, the Point of Sync. You have to be able to draw a conclusion by acknowledging that fact alone, don’t you? But you don’t, since you’ll always see, hear, or read how 2% owns 86% of everything.
Do you see the catch? You can take any kind of information and adjust it to fit your message.”
Q: OK, that might just be it, but how can you claim that it is a perfect system? How can you look me in the eyes and claim how monetary system is the best the humankind has ever created?
“And we will never invent something better than this regardless of what you or anyone else might think in this point. You never made an effort to look at the bigger picture because you were raised on fundamentally wrong assumption that money is a prize and that you have to work hard for the entire life just to be able to buy something.“
Q: I’m sorry. You’re claiming that my parents and everybody else in my life taught me wrong? And same has happened to the vast majority also?
“Recall everything you’ve learned throughout your education and name one single societal setup that allowed you to emerge from absolutely nothing and reach the point of having billions and the ability to buy everything you want and live the way you like?
In past, people were gathering around the supreme central figure whose ruling was largely relying on induced sense of fear. It was either an emperor or some sort of an autocratic party such as communist party. Neither of them allowed any kind of serious private investments. Everything was collected into a central treasury from where only the king or a small number of party’s members controlled the money.
Level of personal wealth solely depended on person’s origins. You had to be a member of royal family, aristocracy or clergy to live in abundance. The rest of population was doomed to hard work and life in misery. Every attempt to exit the matrix was brutally terminated.”
Q: But there were people who made good living, like merchants for example.
“That’s true. We had individuals who managed to partially ‘cheat’ the system and make additional income through sales. In many ways, that opportunity was entirely relying on personal (family) relationship with the aristocracy and inevitable corruption. But we are talking about the extremely small number of people and maybe few isolated cases of kingdoms that were relying on trading. In the same time, production depended solely on enslaved people.”
Q: So you think that we managed to change that?
“I don’t think. I know. Not so long ago, a group of men sat down and figured out the way to provide equal chances for anyone. It was clear to them that this novelty won’t pass in royal circles but also won’t be adopted by the people at some fast rate. Naturally, the transition had to be extremely slow. From the original concept, the system they designed saw its many upgrades. Latest update can be found in ‘Modern money mechanics’ and other corresponding notions.
You see, with the establishment of the very first central banks and global banking sector, humankind, in fact, achieved great progress in terms of freedoms. What makes that possible is so called ‘Fractional reserve banking’, regardless of the claims coming from the people who never made an effort to understand the principles of the system.
Q: But we are seeing all sorts of representations of Fractional reserve banking and none of them looks particularly positive. In many ways, the process itself is described as corrupted and deviant.
“Let’s just say that Peter Joseph and many others got it wrong. He presented the story right, but in the same time he drawn a completely wrong conclusion. Deliberately or not, that’s a subject for another discussion.
Money is made by the humans for the humans and as such it is controlled by the humans, and not by some unknown entity or aliens. According to the ‘Modern money mechanics’ and fractional reserve banking, we simply make up the value of the money as it best suits us. We make it out of the thin air to control the market without necessarily backing its value with some commodity. It is a uniquely effective instrument to keep the balance. Without it, there is no other way to control all those innate urges of every human being such as selfishness and intemperance.
For example, Jacque Fresco has a wonderful futuristic idea of the human society where money and power do not exist. In fantasy, everything works just perfect. We have robots that do all the work for us. People are fully free and left to think. It would definitely boost the creativity. But there is a problem. An obstacle Fresco never managed to remove.”
Q: What is it?
“When you rule out the money, his system appears to rely on ‘prescribed’ quantities. It turns out that we either have a higher entity, like some sort of a council that will create series of notions and prescribe the quantities of meat, milk, bread, flour, vegetables and everything else needed; or we have a global human consensus on the matter. What about the moment when I simply want to have another steak? And I can’t because I already collected my rations for the week. It is irrational to even think that we would be able to produce some extreme surplus of goods to satisfy every desire. Because even if we do, what is enough?
Or, what about the situation when I’m not entirely satisfied with the number of available rooms in my circular habitat? I want more! I could have had more in a previous system. Why can’t I have the same option now?
That would be only 2 out of million other requests derived from the very essence of the human being: competitiveness, intemperance, envy and occasional aggression.
Venus Project requires the elimination of many predominant innate instincts. It can only be done through legislature. And what happens when you start forbidding stuff? Humankind responds with rebellion and ultimately with the full-scale revolution. The entire idea would collapse over a small and seemingly insignificant matter such as the amount of meat you can have on Sunday!”
Q: So you are saying that the Venus Project is a utopia?
“Not necessarily. What Venus Project needs is exactly the thing they constantly dispute and mark as the worst thing that happened to humankind – the fractional reserve banking and central banks. Fresco’s idea is, as paradoxically as it might seem, only possible within the monetary system as the only way to balance the market.
By merging Venus Project and its advanced technologies and concepts with the monetary system, you have a perfect society. That’s exactly the end goal of the program we are discussing here.
The Sequence Project means a lot more than just synchronization with the system. The vision is to reach the moment where 100% of the global human population is not obligated to work, which is possible only through this system and with technological advances; many of which we achieved so far.
In the same time, nobody has to think about the finances. It would be a freedom society where you live under your free will, not being troubled with things such as bills. In the same time, you don’t have to sell your labor for the paycheck and even if you do, that paycheck would be astronomical because every process will be automated and the only thing that will have to be paid is some sort of a creative work. Say, someone to design the new line of auto-driven cars.”
Q: You have to admit that it does sounds like a science fiction.
“It won’t happen tomorrow but eventually it will. All we have to do is open the minds of the people and teach them what the monetary system really is and what they should do to use the built-in mechanisms in order to live free and in abundance.
People only need to start managing their money correctly. Take a look at the lower graphic and it will all make sense. You’ll see why some accumulate profit while others generate debt. ”
Q: If it’s so simple, how come people don’t see it?
“We have much to thank to all of those false prophets who never figured out the whole story but only a part of it and then started to spill apocalyptic theories. Add innate reluctance of the majority to learn more than they find necessary and you have your cause of problem. It’s basically 80/20 rule, or the applied Pareto principle.
In reality, we will never run out of money because we can always inject more of it. Today, we don’t even have to print it. All it takes is the keyboard and the optical cable. Bank ‘borrows’ $1B from the central bank. By the principle of fractional reserve banking, that same small bank now has $9B on its disposal to INVEST it. It’s basically the safety mechanism created to prevent Great Depression from happening again. With the robotics and automation of the processes, the system is completely self-sustainable.
Just recall the Great Depression. First, we had no money at all. Shortly after, we had billions and economy restarted. Same happened in 2008. First, there was this global collapse and then, all of the sudden, governments are injecting billions into the markets. Nobody seemed to wonder where all that money came from. It came from us, the people. We simply made the money out of nothing to restart everything using the global banking system and Fractional reserve banking.”
Q: But why collapse in the first place? Why not pumping money constantly?
“Collapses occur due to the ignorance of the people. If they would do what they are supposed to do with the money they make, we would never have crisis or collapses. And all we have to do to avoid it from happening is INVESTING our money. We buy only with what we make THROUGH the INVESTING. Bank loans were invented to boost businesses, not the purchase on retail. But since people just didn’t get it, banks had to find another way to INVEST the money they had. Ergo, consumer loans.”
Q: How come they didn’t explain that? Why nobody has taught us this?
“System became self-sustainable and everybody forgot the main point of it. We are talking about the times where hardly anyone was capable of reading. How do you explain such a complexity to someone who had never read the book? As time went by, people developed resistance towards the system, which made things even more difficult.
It takes time to perfect the system. And it takes time for the people to learn and eventually adopt it. This program is a serious project aimed to teach the global population of how our system truly functions and what they are all doing wrong. Once they understand, habits will change. It’s simply inevitable. As a result, humankind will make the new step in evolution.
Because, in order to achieve the Point of Sync, person has to learn not only how to manage both money and time in this starting phase, but also why and how money is made. It’s the only way to make enough of it to start investing smartly. And this is what The Sequence Project is teaching people. You will learn how to manage your money and how to properly and effectively make more of it. Then you’ll be taught what to do with it in order to reach the point where money works for you as it has been originally intended and conceived.
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The answer might shock you and rock your entire belief system!
The majority, or some 80% of the entire human population, base their lives on these two principles:
I’m doing just fine considering and I like things the way they are. It’s not like there’s some alternative in this world for me.
Something will eventually come up. I just need to be patient and wait for it.
What you do for a living?
Why you do it?
After my first question, you were thinking about your job. And when I asked you the second question, your first thought was – money. Not your wife…not your kids…hell, not even you.
It was money.
And if I ask you right now, do you think that money is the single most important thing in life, what would you answer me?
What you do for a living?
Why you do it?
I’ll tell you why.
Because you don’t know any better. And you don’t know any better because those who taught you either didn’t know any better or didn’t want to know. All they knew was that they have to teach you this:
You have to finish the school and work hard for your money.
Well, they were wrong for the most part.
The fact is…you don’t have to work at all. You just don’t know it yet.
Your formal education prepared you for the job. That was and still is their main intention.
They set you up on a path where you have to know something to be able to sell your labor for money.
Of course, corporations have nothing against that system. It’s been popping out the workers like a freakin’ conveyor bay; each and every totally oblivious of the reality.
However, on the long run, nobody benefits from the worker who’s completely unaware of the reality. System the least. Because, what’s the use of the large swimming pool if nobody knows how to swim?
Now, ask yourself this: Why do you expect to swim fast if you don’t even know that swimming is an option?
Yes, there is something they didn’t teach you in school. And they didn’t teach you because it would simply be counterproductive from the perspective of the corporate world.
Corporations are spending good money on lobbying for a specific type of education.
That’s why school systems around the world are considered to be obsolete and useless. People instinctively know that. You know that. Only you don’t know why.
Understand this: you’re the sum of everything they’ve taught you or missed to teach you. That’s who you are right now.
You have a choice here.
Continue with whatever it is that you do to put the food on the table or join over 150,000,000 people who understand how our system works.
It’s up to you and nobody else.
What we can promise you is this: 2 weeks from now, you won’t be able to recognize yourself. Your mind will open for the alternative. It’s that same alternative everybody keeps telling you that it doesn’t exist. And yet, you’re seeing it all around you, don’t you?
Your automatic response on these words is anger and despair. There’s this entire apocalyptic movie rolling in front of your eyes. It seems like the whole thing is about to collapse and you’re not sure what to think about it. Is it for the better or for the worse?
The very next thing that comes to your mind is the urge of finding the culprit. Who or what is responsible for this dreadful and desperate situation?
According to many, there can only be one.
The monetary-market system
But then again, we have over 150,000,000 people that own 86% of everything this planet has to offer. Furthermore, we have 75,000,000 people that hold almost half of all the money we have in the system.
How do you explain that?
If you’re a fan of the Zeitgeist Movie, you have to realize one critical thing: Peter Joseph got the facts right. Only, he drew completely wrong conclusions.
No matter how hard it may be for you to comprehend what I’m about to tell you in next 3 minutes, know this: mind is changed by the event. And this may easily be the event you’re looking for. Otherwise, you wouldn’t be here.
You see, those 2% that own 86% are doing nothing more than exploiting the built-in mechanisms of the monetary-market system. That’s the only difference between them and the rest of the population. The majority simply doesn’t understand the system.
And when there’s something we don’t fully understand, we tend to resist it. Because, the unknown scares us. It’s one of two primary fears common for every human being. The unknown triggers our defense mechanism and then we have only two options: to fight or to take a flight.
No matter what you think, the truth is simple and obvious: monetary-market system is the best societal concept this species has ever built. It allows equal chances to anyone.
We are talking about the opportunity to rise and reach the point where human labor is no longer necessary for the survival.
No other system before enabled something like this. Throughout the past, you had to be of royal origins or deeply connected with them to live a safe and high-end life. But not anymore. New system, the monetary-market system is designed to remove the possibility of one-sided control.
In addition, the system presents the ultimate hack. We tricked the nature and completely removed the primary notion known as the survival of the fittest. Take a look at the following diagram and you’ll understand it.
What you just saw is in fact a brilliant design made by only a handful of people, who used their power and influence to finally overthrow the ruthless individuals from their thrones, making possible for every human being to create the wealth and absolute freedom. It was something unseen until then.
Unfortunately, due to misperception, common for the majority of the population, these few brilliant minds have never received the recognition for their liberating and brilliant upgrade of our entire species.
And here lies the reason why so many people are struggling to make the most out of life.
System is relatively new. It’s just a baby. It will take centuries before every man and woman on this planet accepts and understands its brilliant advantages. It’s just the way we operate as the species.
But there are always those capable of seeing the bigger picture and understanding those small, seemingly hidden details. It’s what gives them an edge.
You can see it all around you.
For some seemingly strange reason, every here and there, special kind of person emerges from the crowd and manages to amaze the entire population.
There’s nothing mystical in that. Those are simply the people with the vision and knowledge. They know how to operate because they understand how system works.
They know what levers to pull and what buttons to push.
And same as they’ve learned, so can you.
It has nothing to do with the luck. There is no conspiracy. There is no “soon to come end of everything” as many claim. There’s only reality. And that reality is brutal. Either you live in abundance or you struggle to survive. There’s nothing in between.
You have a choice here
You can wait and see what happens or you can learn what you’re doing wrong and how to correct it in order to reach the Point of Sync.
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Is it a survey? Amazon’s mechanical turk? Affiliate marketing? Maybe dropshipping? How about Forex or betting?
Each of the mentioned options is marketed as the viable option for making money online, from the vicinity of your home office. With the exception of surveys, the undeniable fact is that they are truly the viable ways to make money online.
However, there are few problems with each of these.
Amazon’s mechanical turk is a penny-maker. For the most part and for the most people, it’s a complete waste of time.
To make good money as an affiliate marketer, you have to accumulate tremendous experience and be a natural seller.
Dropshipping, beside the essential sales and marketing skills, requires a skillful navigation through the sea of offers just to distill couple of the most reliable ones.
Forex, same as any other options trading, requires some advance financial education and natural gift for trading on global financial markets.
We don’t even have to discuss the effectiveness of the online or any other kind of betting, for that matter.
What are we missing here?
The most obvious.
What is your current, or what was your former occupation?
What made possible for you to do it?
What else do you hide? What other skill do you have hidden in your sleeve? Is there perhaps something you would be willing to further perfect or learn from the scratch?
A long time ago, a friend of mine asked me to help him build the detailed non-fiction book he intends to publish. Back then, I was a detective. More accurately, a forensic technician, working the crime scenes. My writing was reserved to factual reports and analysis. But, I had this habit, the need to be more precise, to learn every last detail of something of mine or someone else’s interest; regardless of how complex that might be. My close social circle was literally making fun out of me because my answers to even the simplest questions were more similar to full-scale white reports.
In the background, under everyone’s radar, I enjoyed writing fiction. Crime novels with surprising twists were my thing. Indie publishing came in just the right moment, a month after I finished one of my greatest titles. So, in the moment I took, what turned out to be, my very first freelancing gig, I already had couple of short novels published through Amazon.
The non-fiction book we built together was a great success. It wasn’t long before me merged our forces to build another one. And another one.
Then, one day, while going over some blogs, I stumbled upon Elance, a freelancing platform filled with clients in need for some kind of a non-fiction content. Just a perfect environment for someone with my skillset and experience. It marked the beginning of my professional freelancing career.
From that point on, the good portion of my monthly incomes, came from freelancing. The rest came from investments and, in my case, inevitable options trading.
Today, Elance doesn’t exist anymore as a stand-alone platform. Some time ago, they merged with oDesk and formed the new, massive, global freelancing platform known as Upwork. It’s the place where you can connect with the clients from all across the globe and provide them with some specific service. Services like web design; or blog writing; or marketing; or illustrations; or coding, or even virtual assistance.
Freelancing is arguably the most reliable and the most quickest way to make serious money online, from your home.
And to teach you how it’s done efficiently, Point of Sync academy, in association with the group of long-term professional freelancers, myself included, has build a completely free, advanced freelancing course.
The sole purpose of the course is to teach you how to take those first critical steps towards the full independence. Something that freelancing as the industry is enabling.
You have the unique opportunity here to learn if freelancing is perhaps a viable option for you, at least in the near future. Take a look in the world right under your fingertips.
Money has been the part of our societies for a long time now. Copper, silver and gold coins were exchanged for the goods in the times of Egyptian Pharaohs and Roman Emperors. We grew habit of using the money to supply our needs. And that habit is derived from the times of our ancient ancestors and the very first exchange or natural resources.
Money is here now to control the process and to allow those that don’t grow or breed to be able to feed themselves and to establish their settlements. If you want to live in a city and not breed animals and vegetables in a nearby village, you have to pay for it.
How did we come up with the idea of virtual value?
It’s our advanced eye for beautiful and astonishing.
Every species has its own way to distinct nice from ugly, but our contemporary brain has pushed this ability beyond limits. We experience beautiful on a different level. And we want more of it. That’s what gave the virtual value to gold, platinum and diamonds.
Step by step and we’ve invented a neat new way to substitute the gold. Something more practical and far more effective. It was the money.
But what gives money its value in our current setup?
Money makes money. Money determines the value of the money. And money is controlled by the few people controlling the central banking systems of most of the World’s governments.
They say there are only 118 people at the top of the food chain (conspiracy theory). 118 people are exploiting the most out of our society and surrounding nature. According to the conspiracy theorists, those are most likely people at the Boards of the central banks.
From there, money flows into the global banking system to be INVESTED.
So, for the sake of our argument, let’s say that all of them are right and that there are only 118 people who run the show.
How that works?
Governments, companies and people are loaning (using) money (made out of nothing) to buy supplies, food, shelter, commodities and luxuries. It’s that simple and it is the fact. Money is made out of nothing. It is made by the signature on a bank loan contract.
And here’s the problem: that money is given with the interests.
The implications may sound mind-blowing when you hear conspiracy theorists, but essentially they are not. And here’s why:
If you have the Point Zero where no money exists and then you switch momentarily into the situation where the very first money is issued to the government X, from where will that same government X extract the extra money to cover the interests?
Well it won’t extract it per se. Instead we have the set of “security” instruments that allows government to “buy time” while in reality all they do is loan more money from the banks.
Now you might be wondering about the sanity of the system because it is obvious that sooner or later we’ll reach the point where government will not be able to pay the fiddler and the entire system will then collapse.
That will never happen because those 118 boys and girls can only make more money if they issue more money.
It’s a perpetual cycle that, in all fairness, doesn’t have to end. They simply MUST print and INVEST more money. It’s the principle of the monetary system and modern money mechanics. Even if they want to collapse the country to obtain its natural resources, what’s that got to do with you? That of course, if you’re synced.
It’s a joke. They are very cautious about this because last time they tried to pull something like this, World War II broke loose. They are smarter now and you’re about to adopt that wisdom.
What they do now is executing the smart revival mechanism when debt reaches the critical levels.
All you have to do to see this revival mechanism in practice is to compare the value of a currency, let’s say USD, in 1920 and now and you’ll see how the value of the USD decreases while country’s reserves are rising; along with the national debt (reserves and national debts lines show same trend; they follow each other). In one point of time, those two lines crossed each other and while reserves and debt are still rising, value of the USD is seemingly plunging.
That might lead you to conclusion that sooner or later debt and reserves will hit the ceiling and the whole system will self-destruct. At least that’s what conspiracy theorists and apocalyptic preachers are serving to the general population.
In reality, those are the folks that don’t see the forest from the single tree, because there is no ceiling! They never made an effort to learn how system works and in order to justify their laziness; they come up with all sorts of scary stories – to make money!
The truth is completely opposite of the demagogy.
Ask yourself this: if country’s debt increases, how come that same country can hold the money reserves since it is obvious that these two lines show same trends?
System won’t self-destruct because: what those 118 individuals have to do in one point of time is DENOMINATION on a global scale and that will return the game to the starting point, at least visually.
You see, you have the same reason here derived from the core principle of the monetary system: 118 people running the show can ONLY RUN THE SHOW WHILE THERE IS MONEY IN IT. Naturally, they will keep pumping in the money. That’s why we have pre-built instrument of debt. It forces governments, companies and people to keep the money in the system.
If there was no institute of debt in the system, we wouldn’t be having money in it, meaning that you wouldn’t be able to fund your startup or sign a lease, or get the mortgage. In other words, you wouldn’t have the leverage.
Institute of debt is providing you with the margin. Think about debt and interests as general motivators of population worldwide. It’s the main engine of the self-regulating and completely self-sustainable system which cannot be controlled by some king, emperor, or autocrat with the IQ of the cold room temperature.
It’s our version of the nature’s principle notion “survival of the fittest,” only in our case, nobody dies! That of course, if a person is willing to accept the social welfare.
Have you ever wondered about how governments around the World managed to pump in billions only 2 years after market crashed and world plunged into the shit known as Great Depression?
Have you ever wondered about how governments around the World managed to came up with billions of euros and dollars only few months after yet another crash in 2008? They came up with few trucks of gold? Who paid for that if there was no money? Ah, yes, they printed it…
Everything went down the drain. No money anywhere. And all of the sudden, out of nothing, EU and USA pump in billions of € and $ to revive the markets. They used the brilliant and totally misunderstood mechanism called: Fractional reserve banking!
When we are in serious need, we make money out of thin air and we can do it because we invented it and we are in control of it. Not some unknown entity or aliens. We the humans control the money! And while it took few years back in 30s, it took only months in 21st century to revive. We are learning, upgrading and perfecting.
But, regardless of the perfection of the system, it is clear that something just doesn’t work as it should, right?
Same as we can see the lines of reserves, debt and currency’s value and their trends, same trends we can witness if we compare the net worth of those 1% that owns 46% of all money, with the net worth of the rest of population. One line goes up while other is going down.
That means that approx. 7.1 billion people are suffering direct consequences of the monetary system.
And by the commonly accepted dogma we have banks and corrupted governments to blame for the tragic situation.
We have poverty on every corner. We have homicide rates in increase. We have wars that simply won’t stop raging. When you think about it, human race, once erected, never stopped fighting wars and killing other members of the species. It is in our blood to act competitive and aggressive. Our brains learned how difficult it is to survive on this planet.
Because let’s not forget that while this is one large sphere,humans occupy only 2% of its surface. We don’t live on and under the sea and water in general. We cannot survive on high altitudes. We don’t live deep underground and only quantum of the entire human population is living on frozen land surrounded by the permanent ice. That’s not that big room when you think about it. Sooner or later we will squeeze out the natural resources because we’re multiplying like freakin’ rabbits and that is something to concentrate on.
But when did we start multiplying at this rate?
With the dawn of industrial revolution driven by the monetary society. From only 1 billion in 1800 to current 7.4 billion. It was also the time of the very first larger cities.
Predictions are that there will be 9 billion humans in 2040.
So when you think about it, if it wasn’t for monetary society and our constant desire to compete and to perfect, you and I might not even exist today. Because, without the onset of the industrial revolution and monetary society, our number would most likely revolve around 1 billion mark. And you bitch against the system…
But the fact is: more people are getting poor by day while 1% is accumulating ever more. 1% of us all are draining out the money we have in a system. Working force gets paid less and less, and burdened by the bank loans and overpriced goods and commodities, they eventually bankrupt.
What will happen when they drain all money from the system?
It does sound rather apocalyptic, doesn’t it? Logical thought would be that we have to change something and we need to do it A.S.A.P. as some suggest. This is even more emphasized when you take another fact under consideration: we do control the money, but we use that money to exploit Earth’s natural resources.
What will happen when we drain every last drop of it?
Well, our current advances already allow us to produce food at accelerated rate. With the birth of vertical farming and advancements in DNA manipulation research, we will cover our needs. We’ll make the supplies on our own.
The only real issue we are facing with is the fresh water but we will figure that out if we ever face the difficulties. 1% of usable, clean fresh water supply on this planet seems like a small number but in reality, that’s a lot of water.
Yet, there are those who simply refuse to recognize the reality of things. They are afraid how we are digging our own grave.
It wouldn’t be a problem if they would keep it for themselves. Panic and ignorance cause them to play a dangerous game – to spread panic and unwittingly endanger people’s lives.
Some of them are even suggesting specific alternatives to avoid sure to come doomsday of the human species. But none of those alternatives can be employed in a practical way, no matter how enthusiastic they seem. In all fairness, it’s just a waste of time.
What’s wrong with proposed alternatives
There are plenty futuristic societal designs with Venus Project as one of the most discussed. It is a theory of modern, futuristic society originally created by Jacque Fresco, self-described structural engineer. The proposed alternative is a resource-based economy as opposed to our current monetary and consumer society.
What Fresco proposes is use of advances in technology to free the people from hard labor and to provide the equal conditions to everybody where money and power do not exist.
In theory, this is all lovely and most of it should be (and is) adopted in current practice.
In reality, Venus Project can potentially only exist as a small community while still having to abide to the global rules of trading. Which implies that while the people who reside in Venus town do not use the money, they will still have to produce surplus and sell it to the “outside” world in order to stay connected. Hence, they will use money.
It will never go transcontinental and it will never exist as the society. Because, deliberately or not, Fresco seems to forget about the envy, intemperance, competitiveness, ambitions, occasional selfishness and aggression.
There will always be those who think that they deserve bigger house than others.
And when you think about it, maybe they are right. Why would someone, who’s been sitting for the entire days watching TV and doing absolutely nothing to increase his odds, have the same rights as you who spend 8-10 hours per day working on that agenda?
The only way for Fresco’s idea to work, even on that small local level, is to ENFORCE the certain set of behaviors which implies banning and penalizing some other behaviors or some sort of global behavioral therapy that’s been researched for some time now. We all know what that would bring. Whenever someone tries to enforce something, humans respond with resistance and rebellion.
And let’s not forget about something else.
No money (gold, diamonds or whatever the hell valuable item it may be in use in future society), means no automatic control of the market.
Who gets what and in what quantities?
It appears that all futuristic societies are relying on “collecting” and “rations”. The absence of “buying” action implies that somebody somewhere must “prescribe” the quantities per capita. How much bread, meat, milk, carrots, cars and all other goods are you allowed to “collect” per month is apparently the matter of the global consensus.
Now, do you really want someone to “prescribe” the “dose” of meat you can have per meal?
Do you honestly believe that humankind is capable of reaching the consensus of this kind?
Or do you believe that we can produce the surplus to cover intemperance of 10+ billion people in the future?
That would be one lazy and fat society…
Thus, Venus Project and similar utopias cannot be the final global solution.
So what we can do?
Deeper understanding of reality
1% is approx. 75 million people (give or take). And we allegedly have 118 (give or take couple of hundreds or thousands) who take most of it. If that is the fact, then who are those 75 million people? Do they all own banks? No.
These are the people who understand the system and live synchronized with it. They’ve reached the Point of Sync – something you MUST do in order to live free and in abundance. Every other approach is useless and counter-productive.
You see, in reality, we have a perfect, yet least understood system among all that we have created over the millenniums. It appears that only 1% of the entire human population or 75,000,000 people “dig” the system and operate according to its rules. And rules are simple once you look deep enough.
What did we say about how those 118 make their money?
By lending it to the governments, companies and individuals through banking system.
What is the primary function of all that money?
To produce stuff that can be sold to the people. In other words, money is INVESTED into the production of the goods that are then sold to the general population, companies and governments. People on the other hand are selling their labor and loaning extra money from the banks to purchase the goods. Do you see the pattern already?
There will always be more than enough people who will start to work, loan more money from the banks, spend everything and die poor. All they have to do is to print more money and inject it into the system. Add the interests from paid loans and you’ll always have money in circulation.
It may seem unfair but ask yourself this: If you are willing to spend 8+ hours of your EVERY day working, to make the progress and reach the point of sync, while Jim is sitting in front of his TV with a cold Bud in his hand, watching football and blaming the government for his poor lazyass destiny, why would Jim have equal or more than you?
System is fair. You’ll get proportionally to the value you’re bringing to the group. Jim brings least or no value at all thus, Jim is about to lose his TV. It’s a perk he doesn’t deserve because he’s acting more like a parasite than a normal human being.
And yet, state will cover people like Jim and prevent certain starvation; something nature would never do.
Have you ever wondered how they can come up with few billions to cover refugee crisis in Europe and only a month before that they were all swearing how there is no money for some domestic socially sensitive matters or increase of salaries?! But they can fund the refugees and they can fund the warfare on the Middle East. It’s the same mechanism that keeps people like Jim alive against all odds.
System is fully self-sustainable as long as there is someone pumping money in it. And that’s the reality of the things.
We are the guilty ones
Because we didn’t make the least of the efforts to learn and understand the system. Our passivity and ignorance have led the system to the breaking point on several occasions so far and it will inevitably occur few more times until we finally reach the perfect balance.
In the same time, from whatever angle you look, with the objective and unbiased eyes, this is the only societal setup that provides equal chances for almost everyone. No other system so far managed to do so because wealth and life in abundance were conditioned by person’s origins throughout the history.
Today, that is completely irrelevant. Anybody can detach from the obsolete and dangerous thinking and make his way up, making more money that he could spend. 75.000.000 examples prove that!
Instead, most people are working on their 9-5’s, keeping whatever extra money they have in a drawer and loaning more money from the banks, buying stuff and living way above their true standard and buying power. And regardless of what you might think, devaluation of currency, increase of prices, inflation rate and expensive interests you have to pay back to the bank have nothing to do with the low levels of buying power.
The true reason behind poor buying power in middle-class is their false perception of the money and total oblivion toward the rules of the system.
And those rules imply that you MUST INVEST your money in order for it to reach its true purpose. Money makes money thus; money has to be part of the cycle and not part of your drawer, sock or some lame savings account. You must think problems and solutions and not drawers and savings accounts. Bank loans are invented to fund the businesses! Current strategy of issuing consumer loans is simply the act of necessary adaptation because no one wants to start the business!
In other words, nobody is willing to move from the illusion of the comfort zone and solve some problem. Nobody wants to make money. Most people just want to earn money. Or to put in in more precise way: to sell their labor for the pre-agreed, fixed monetary compensation. There’s a big difference between making money and earning money!
Now recall the 80/20 rule.
Here is your reason behind current global financial situation and most likely your personal one! System is optimal, only you don’t know how to use it. That’s the fact and you can believe whatever the hell you want, that won’t change the reality of the things.
And the reality is harsh: you’ll either sync or struggle. There’s nothing in between.
The global solution
Money is an abstract value made by the humans for the humans. Which means that we the humans are in total control of it. We control the money and not the other way around.
And while it may not seem like that from your current perspective, remember this: mind is changed by the event.
You’ve already experienced the event that ultimately started the process of alteration. That’s why you’re reading this. You are flat broke, close to that point or sensing the possibility for that to happen. Or you’re well aware (as you should be) that there’s something bigger here. Something you just don’t see.
Once you upgrade your matrix and start using the program we’ve developed for you, you’ll reach the Point of Sync inevitably. That means that you’ll start INVESTING your money in a smart way. And you’ll invest the money you’ve generated through multiple sources. We’ll explain in details how to set up businesses and how to invest; no worries.
As you progress and establish the network of investments using your own efforts and services of proven brokers(!), you will reach the moment where you don’t have to even think about the money, the work, or the future. Money will continue to make more money for you. Because it is the core of the system. All you have to do is live in the moment and enjoy the benefits of the perfect system most are not even aware of.
But now you might be wondering what will happen if we disturb the 80/20 rule. What if more people adopt what you will soon? Wouldn’t that be counterproductive? Nobody will work and who will produce then? What will make money?
It was never about the car, bread, condo, gold or diamond. It was always and it will always be about MONEY itself. And that’s the brilliance of the system once you understand it.
If we disturb the rule and move the ratio to, let’s say, 40/60, what will happen as a direct consequence?
Number of the available workforce will be seriously reduced due to the fact that most of them are now enjoying the benefits of the system. They are fighting bankers and elite 118 with their own weapon, if it sounds more appealing to you that way.
The beauty of it is that those 118 can do shit about it if they want to make more money. The only option they have is to pump up more money to supply the market. The process will never stop and at the end we will live in some sort of virtual reality where we all pretend that money has some sort of value. That illusion is our salvation!
With the drop in available workforce, companies worldwide are now facing serious problem: they cannot pay shitty hourly wage anymore because of the serious disturbance of the market. Now companies have to fight for the workers and not the other way around!
That translates in much, much larger compensation for the labor worker is providing or to put it simple, salaries will start to rise at the speed of the light. The market will crystalize itself because only those who know how to operate in this new and evolving environment will own the companies and as far as we are all concern, those 118 may own every single company in the world. Even better, because why should we sweat about it, right? Let’s have fun instead. If nothing else, it will be easy to pick the right stock – you wouldn’t be able to miss.
And as the ratio of those who are doing nothing but investing is increasing, global corporations will be forced to invest ever more resources into the automation of the process, bringing society a step closer to corrected Venus Project.
So theoretically, if 100% of people are using the same system those 118 are using, robots will do the labor for us while we are sun tanning on Tahiti. Because, those 118 will never stop pumping the money. They don’t know what else to do! Nobody does. And when you think about it, this is the perfect system because invention of money and its mechanics paved the way for every advance we enjoy today. This trend will only continue with money used as the primary instrument of balance.
This theoretical event will mark the point where the entire society has reached the Point of Sync.
Because let’s not forget one additional reality: more money you make, more ideas you get to make even more money. So, how about you start making money? Yes, it’s easier than you think right now because money is not earned, as you are led to believe. Money is made. And this is how it’s done!
Planning and mapping things is one thing. Commencing fire is something entirely different. In many life examples, people have developed amazing plans, protocols and strategies. They invested high quantities of time and money to create just the perfect blueprint. But when time came to move the troops in attack, everything went blank.
And then you have another type of people. These developed great business plans by doing everything by the book. Every single detail was researched and investigated. But once they started with the execution of their business plans, slowly but surely they started to deviate from them. In no time their operations got terminated.
As it turned out, once the operations have started and gained on the momentum, they became overwhelmed by the intensity. They’ve lost the sense of not only what are they doing but also why are they doing it.
Not even once did any of them take a single look at the bulletproof plans they’ve made. Once they pressed the start button, business plans ended up in a drawer to collect the dust.
And now they all agree in one thing:
“If I was just disciplined enough to follow what I planned, I would be a millionaire by now.”
It is simple enough to sit behind the laptop and keep thinking shit up. When it comes to taking the action, however, people freeze. They freeze from the fear. It’s that primary fear of the unknown, common to all of us.
It all comes down to this: are you an astronomer or the astronaut?
“It is the interest of every man to live as much at his ease as he can; and if his emoluments are to be precisely the same, whether he does, or does not perform some very laborious duty, it is certainly his interest…either to neglect it altogether, or…to perform it in as careless and slovenly manner as the authority will permit” – Adam Smith, The Wealth of Nations, 1776.
In other words, as a human being, you always strive to use minimal efforts.
You need motivation to push higher. You need to remove limits and take that leap. You need a healthy amount of stress and anxiety.
It’s the “fight-or-flight” response all over again
It is the moment where you are expected to show the balls. This is the leap point and 80% of men and women are scared to jump. It is relatively unknown territory so it’s connected with one of two primary fears: fear of the unknown.
But this is what separates boys from men; girls from women.
The good analogy is this: when you are facing an imminent danger, coming from the approaching group of three men in some dark alley, what do you do? Do you take a hike or do you fight?
Starting the business is initially accompanied with basically the same mechanism controlling the fight-or-flight response. When time comes, your body is overwhelmed with the cortisol; a stress hormone that transforms your body into a fighting machine. People who know how to control this mechanism and how to use it in their best interest don’t think twice: flight is not an option. Instead, they slam into the group targeting the leader as their best chance to survive and emerge from the battle victoriously.
But unfortunately less and less people are willing to jump. All too often we are witnessing the ultimate “cowardness” resulting in total failure and disaster at later times. Because the lack of courage to confront the danger and the unknown now, will take its toll later on. Once you develop a habit of caving in frequently, you will start missing on obvious opportunities. Your days will go by following other people’s successes while you will start to feel trapped and betrayed. Soon you will start to blame the God, the world, the government and even a fish in a nearby lake for your misfortune and bad luck.
The fact will be – and you will be well aware of it: it’s you who should be blamed and nobody else.
Your reluctance to make the jump will backfire in every segment of your life because your brain will suddenly realize one thing: whenever you are faced with the choice, it causes serious disturbance inside the system, which forces the brain to use more resources to keep you alive and on the move. And since the only role of your brain is to keep your alive and happy by using minimum resources, it will simply shut down the portion responsible for recognizing opportunities. That will even lead you to stand in a wrong line at the supermarket. You will miss the moment when new line opens.
The bottom line is this: if you are so gutless that you won’t even risk a punch in your face, how the hell do you think to swim with sharks?
You have to be ready to occasional bite. And the world of business is a sea overwhelmed with sharks.
People are well aware of this fact and therefore they are reluctant to even try to jump in.
What they are not aware of is that a shark will never attack the other shark. Instead, they will quite often hunt together because there is enough of prey to go around. Why risking injuries.
Even during the planning, you will start learning how to behave like a shark to avoid bites and serious injuries that could potentially shut down your operations.
It is where most people miss, because planning the endeavor from the vicinity of your safe harbor and then trying to jump in the water without even feeling the temperature first spells disaster. It’s exactly that type of wannabe entrepreneurs that causes others to pull the brakes and not even try. Those are the people with the best intentions of personal and global progress but with the lack of knowledge and discipline to do what has to be done in order to succeed. And as they keep failing, others become scared.
The great analogy is a gymnastics championship and pommel horse competition. As soon as one of the competitors falls from the horse during the presentation, several others next in line will fail the same way.
In the same way, business failures that managed to echo through the community will freeze those less competitive and gutless. Regardless of the quality of their business plans and tremendous time invested into logistics and necessary preparations, they back down in the last moment. They become completely overtaken by the fear of failure. They freeze on the spot.
God only knows how many great ideas never saw the light of the day due to this.
At the end, they just weren’t determined enough because they failed to set the stage right.
People tend to burnout fast. It seems that nothing they can find on the internet helps dealing with it. It happens to all of us, almost without exception – inevitable weakening of necessary determination to endure throughout the entire process.
However, there is a solution and it’s hidden in our nature or the way we are perceiving and sensing things.
As you know, we are visual and tactile creatures. That’s why only physical manifestation (a physical object) has the essential power to trigger the right switches in our minds.
That’s the reason why we the humans have something no other species on this planet has.
It’s the symbolism; something we are all depending on.
For instance, did you know that the single most efficient way to overcome low self-confidence and even low self-esteem issues, is to build the self-bow and shoot some arrows from time to time?
Sounds funny, doesn’t it?
Well, you can spend thousands on shrinks or you can build an efficient weapon, from natural materials, with your own hands. The former guarantees success, while the foremost does not.
Wondering why is that?
It’s because of what that self-bow represents every time you look at it; something shrink can’t give you! It’s a symbol — a physical manifestation — of your devotion, determination and success. A constant reminder, powerful enough to keep you on fire.
People are known to take just a swift look on the self-bows they made and automatically exit the acute procrastination period. That’s why we love tokens, emblems, talismans and all other symbols. Because they trigger the switch in our brain every time we lay our eyes on them!
They are the physical shape of our abstract achievement.
And that’s exactly why we made The Sequence Master Course available as a book. Sure, we answered to overwhelming number of requests, but we also understood the underlying reason of that same request. It was easy to identify with that sentiment.
But there’s another reason for that decision.
On your journey, there will be times when you’ll have to remind yourself on a specific segment. It is a complex matter after all, executed in the sequence of steps. Time will go by, causing permanent loss of specific memory blocks. The only way to deal with this, is to have the information in your vicinity, at all times.
Now, regardless of how you feel about your smartphone, tablet, laptop or desktop computer, your automatic action, when in search for some info, is to grab the book!
It’s in our blood. We feel comfortable and safer when we have those information written somewhere.
That’s why, even though you have tons of simple apps to “write down the note,” you are still using the good old notebook, sticker or a sheet of paper and the pen to do it! You simply can’t resist it and you shouldn’t because screens will never replace paper just like keyboards will never — and they shouldn’t — replace pen.
A book, that you keep on your shelf, has the power to deal with both procrastination and oblivion. Something to consider and have in mind if you feel like losing it.
How do you know that you are ready to take the jump?
The moment you are satisfied with your business plan and have closed your financial structure, you are good to go. Waiting is not an option.
And there are few reasons why waiting is not an option:
more you wait, more money you lose
your will is getting weaker by the hour
level of determination you have when you are working on the plan must not weaken in any sense.
That why You have to make your move while everything is still warm and in your head.
Will you succeed?
We have no doubt in our mind and neither should you. The rule here is simple: whoever becomes determined to invest 8, 10, 12 or 16 hours per day on his idea will inevitably succeed big time. Because what you focus on expands.
It’s same as learning how to drive a car and eventually to master the speed races or stunts. If you are devoted and practice a lot, you will progress from someone who is not capable of parking the car to someone who can do it with his eyes shut and a cup of coffee on top of the roof – without spilling a single drop.
It’s all about devotion.
Will there be setbacks and occasional fails?
Name one system that is fully immune to this.
The way to think about this is simple and straightforward:
What doesn’t kill you, makes you stronger!
That means that even if you miss somewhere, you will learn on that mistake and avoid repeating it.
You see, up until now, much of mistakes you did, caused you to cave in even more. But, once you start the show on solid foundations such are those presented to you in the part discussing the money making plan, mistakes or setbacks will become normal rhythm of your life.
It’s basic statistics after all. Being successful entrepreneur means expanding your portfolio and working hard to solve ever larger problems. Sooner or later you will make the wrong move but that will bear small significance in your overall efforts.
As soon as you can cover the initial part of the Stage 2 of the program, you dig right in. Do as described and try not to deviate a lot. Improvisations are fine, but that doesn’t mean that you should change the backbone or the structure. It means that you can change the thing or two as you go without messing with the core concept.
Since this part relies heavily on the things you’re passionate about, it is in your best interest to stay persistent because in no time money will start flowing from this source also, opening the way for the execution of the Stage 3 of TheSequence.
This is the moment you were waiting for, because from that point on you will have 3 and preferably even more different and steady sources of incomes. Since you are focusing on all three they can only expand.
You are a man or a woman on a crossing point. A human being with the choice. And that alternative is what’s causing you to lose your grip from time to time. It’s a chemical thing.
You see, your belief system is strong and your actions are predictable when you only have one idea in your head. But when person holds two ideas of same strength, there is a chaos going on inside that person’s mind. And this is how it works:
The bio-mechanism of “CHOICE”
Your neurons communicate on a specific frequency for each specific task. When life runs according to your beliefs, the communication is synchronized – your neurons are resonating. But when person holds two equally strong contradictory information, it causes a dissonance.
That’s why you are feeling nervous, anxious and agitated now. Your entire belief system is collapsing. You are starting to question your sole existence. You feel like you’re losing your identity.
It’s OK. There is nothing wrong with it. You should welcome this breakthrough.
You are opening your mind to the alternative and becoming self-aware.
Nobody taught you how to properly manage the money, how to learn, how to grow in terms of success, and finally how to thrive in this new environment.
Don’t blame them for they didn’t know any better.
But what they didn’t miss was this: YOU HAVE TO WORK HARD FOR YOUR MONEY TO MAKE THE MONEY WORK FOR YOU. They only left out this second part of the “wisdom.” That’s it.
And now, you will learn how to do it from ground zero.
ACCEPT that. What’s done is done and there is nothing you can do about it. What you will do is to learn from it. You will embrace your every mistake as a tool for personal development.
ACCEPT the fact that you’re starting even stronger and smarter than you were just few days ago.
And here is an interesting stat to further boost your confidence.
Do you know that 80% of self-made millionaires are men and women who made tragic decision in younger days and ended up in debt of $50,000 and more? It’s one thing that is similar to all of them. It was that debt that acted as a wake up call, stimulus and brutal motivation.
What do they mean when they say “time is money”? Can time really make money or is it just some myth and the line we are using to get someone of our backs? If it’s reality and time can, in fact, make money, how do we do it? How do we utilize nothing but our time to make money?
In this short and concise tutorial, you will learn how, in reality, you only need your available time to start generating money. It’s been done by converting the time from being just a relative counter of Earth’s turns around own axis and around the Sun, into a real asset.
Why relativity of TIME cannot be applied in your case
While being mind blowing and interesting, Einstein Theory of Relativity is simply inapplicable on our lives. That’s because we are living in linear timeline. It’s a line that connects two specific points of your life:
The moment of your conception (A).
The moment of your death (B).
What’s relative, if we don’t pay attention, is everything between point A and point B.
And, in all fairness, we don’t exactly pay attention on what we are spending our time. It’s just slipping away until we reach the moment where we are leaving the surface of this planet one way or another.
Same negligence can be seen in a way we are handling our money. Perceived as something illusive and relative, money, much as the time, is slipping away completely unnoticed.
But, when we convert both time and money into assets, situation is changing in a radical manner. And it all starts with perceiving the TIME for what it truly is: our only real asset!
STEP 1 – Converting TIME into an asset.
You have minimum of 4 hours of available time each day. Don’t waste time doing calculation. We did that already and you can check it HERE.
What you do is simple:
Once you define your available pocket of time, take the countdown timer, set it to 04:00:00:000 and start it. Make sure it’s in your sight at all times.
This single method will trigger the anxiety and stress – your brain will start pumping additional energy into your system for you to MAKE IT ON TIME!
It’s a neat hack because, if you are set to do something in x amount of time, you need both anxiety and stress as the only true motivators. Without these two, we would be just sitting around, eating, drinking water and having sex from time to time. We are lazy by nature, that’s just the way it is.
But once our brain starts putting pressure on us, we are moving. That’s when TIME turns into an asset. You are “rushing” to finish something.
STEP 2 – Converting MONEY into an asset.
As we said, the only reason why you are struggling with money, is because you don’t pay attention. Money is perceived as yet another of those “relative” things we have in our lives.
To better understand the meaning of this, answer a simple question: How did you spend your first month in some new professional environment?
You’ve spent it learning how to use all the the tools and other assets in order to become better in what you’re doing.
However, when you’ve received your first paycheck, what did you do with it?
You picked up your buddies and went celebrating. In a process, you’ve wasted 50% of everything you’ve made. The rest was gone before the next paycheck arrived. And practically the same process has been repeating itself ever since.
You did it with tools but it never occurred to you that same must be done with money. Money, same as the tools you are using in your professional environment, is an asset. A serious one!
However, it’s never too late to start managing your money in the most optimal way.
You start with the simple exercise:
Take the notebook and the pen and meticulously note EVERY SINGLE EXPENSE in next 45 days.
Time of the expense, place, type of purchase (cash, credit card, online, classic, debit card…) – everything must be noted. If you are living in a household with few other people who share the same income(s), make sure they all do the same!
Don’t change your spending habits. Continue in your usual fashion.
But, every night, before you hit the bed, read the notes.
The change will occur on its own, automatically. In just 30 days, you’ll introduce a brand new VITAL HABIT and start changing your life.
Once you induce control over your cashflow, it’s time to move to more advanced money management.
It’s about splitting your money in several different ways, as it is precisely explained in THE SEQUENCE MASTER COURSE (a 6-module, advanced personal development and business program with included 3-stage business model blueprint).
In just few weeks, your financial situation will radically change because the money management program, explained in THE SEQUENCE, is designed to motivate you to make more money. It uses a simple neuro-hook that tricks your brain to make you more efficient in money generation.
Now, when you took some control over your life and these two most vital assets, you just have to use your TIME to make money.
It may sound odd and impossible but think about this most commonly method over converting time into money:
Picture yourself starting the website. It can be a simple blog and you are developing the content and everything else mostly by yourself.
In reality, YOU ARE USING NOTHING BUT YOUR TIME TO BUILD THE BUSINESS WITH THE NET STARTUP WORTH OF $50,000+ – if you are determined to put a lot of content on it and deploy all the marketing methods that will enable your website to start generating money.
In other words, once you learn how to make a website that makes money, you only need TIME and just a little bit of money you saved through smart money management. You don’t need thousands of dollars to start the successful online startup business. That’s just a myth.
And this is just the simplest, yet brutally efficient way, to MAKE MONEY WITH TIME ALONE!
Fail to deliver desired quality and your chances of landing the contract will rapidly decrease, regardless of your industry or niche!
One other thing must be mentioned here:
Knowing your English is not only important for writers but for all others be it designers, coders or virtual assistance staff.
This is a common, yet largely overlooked, obstacle for most of the non-English speaking freelancers. For some strange reason, many believe that communication like ‘Dear Sir/Madam, I name Ragnar Lothbrok and me is top freelancer‘ is quite enough.
Well, think again!
In most of the cases, awkward English in your cover letter will force REJECTION type of response. After a while, you’ll lose your enthusiasm and grow to hate freelancing. And all you failed to do to put your life on a certain growth trajectory path is devoting some of your time to learn proper English.
It doesn’t have to be perfect. You’re no professor of English composition. Heck, not even the US or UK based folks are using English flawlessly. But it does have to make sense because it’s irrational to believe that you would even be able to buy a bread let alone to arrange a business deal if you don’t speak the language!
So be smart about it.
FREE or PAID English online course?
Today, there aren’t much quality information that we cannot acquire for free. Internet is providing us with the unique knowledge database – free of any charge! At least for those who know where to search.
So, according to our principal belief that education of any kind MUST be free and efficient, we made an effort to dig out the perfect FREE ENGLISH ONLINE COURSE.
Found on Alison.com, one of the most respectable e-course services today, the course is segmented in a way that cover every single aspect of English language usage. From the most basic stuff to the more advanced like business communication – something every serious freelancer must learn.
All you need to enroll in this free online english language course are three things:
working internet connection
That’s all to it.
Make no mistake: shitty English translates in poor revenues and scarcity of contracts. You’re therefore strongly advised to take this seriously and learn how to communicate on this universal business language. Your future in freelancing industry depends on it! Improve the success rates of your cover letters!
Is your payment solution effective? How much did you lose on conversions and processing fees so far? Can you issue an invoice? Does is take forever to execute even the simplest money transfer? Taking ages to fill out the processing forms?
Whether you’re selling products, offering services as a freelance contractor, doing affiliate marketing or trading Forex, there’s one thing in the entire deal that proved itself as a serious problem – how to handle payments or even better – how to collect and use the money you’ve made, using the simplest channel to save money and time?
Is it PayPal? Skrill? Google Wallet?
None of the above!
The solution is under your fingertips all this time. One to fit ’em all!
The problem with payments for online-generated revenues
We all have our own private bank accounts in our countries of residence. But in this type of business, they are not quite effective. Awkward procedures, currency conversions, high fees, excruciatingly long time it usually takes to finalize the transfer, and complete inability to issue a simple invoice for delivered work – these are just a few problems you have.
Traditional bank account are quickly becoming obsolete. None provides with the efficacy and in our line of work, being fast and efficient are primary requests. And that’s only regarding the time. Just calculate your annual losses on account of currency conversion. Banks are fishing in that area, literary stealing away some of your money by cutting on median exchange rates.
In the same time, 80% of all monetary exchanges in our line of work is occurring in US Dollars ($).
So, how about you simplify in and out payment processing, improve your output, cut on unnecessary losses, and appear more professional in dealing with international clients?
One proven solution for all of our payment needs
As a freelancer or any other type of online entrepreneur, dealing with clients or affiliate services all over the world, you need the fast and effective solution for channelizing all of your payments, invoicing clients and using that money, which is most important.
Why work-from-home entrepreneurs are choosing Payoneer as the primary payment solution
PayPal is great, of course. Skrill is not bad also. But there are only a handful of stores where you can pay using PayPal for example. You need debit or credit card for paying the goods and withdrawing your money from ATMs. That’s why those who are not familiar with the online payment processing are combining their private bank accounts and common online e-wallets such as PayPal.
The problem is: PayPal is charging too high fees and you can’t use it in your local grocery store.
When receiving payments, you are, in fact, losing approx. 4% on your every transaction. It’s even worse for freelancers because using PayPal for invoicing doesn’t make you look professional. It appears to your client that he or she is dealing with some inexperienced and frivolous kid, rather than a serious service provider. Decision to continue doing business with you can be seriously impacted by that fact.
As an entrepreneur you want 3 things:
To save time
To increase profit
To appear professional
Payoneer bank account is providing with all 3 simultaneously.
Advantages that made us all to use Payoneer rather than some other service are simply staggering:
Extremely low fees,
Ease of usage,
Executing transfers via ACH for US payments, SEPA for EU payments and even for UK payments received in pounds. These transactions are quick (1-3 days in general) and cost you less than 1% in fees,
Simple-to-use invoicing system for charging your clients directly,
Connecting your Payoneer bank account with Upwork and all other freelancing platforms to receive fast automatic transfers with lowest fees (go to ‘Billings’ and add new bank account),
Connecting received MasterCard with PayPal, Skrill, Google Wallet and all other e-wallet payment services,
Connect your Payoneer US- or Euro-based bank account with Amazon and other high-end retailers to automate your affiliate and direct sales payments,
Connecting your Payoneer bank account with some of the top affiliate programs in the world, automating the cash flow,
Effective customer support,
And many other advantages that make life easier by improving your image, increasing profit and saving time.
Let’s not forget that the entire system is smooth, secured and quite effective, making it easy for your global clients to make the payments using their company’s’ bank accounts.
How to charge individual client (non-company entity) for provided services
Let’s say that you signed the contract with the individual in US directly. He or she doesn’t have a company. What do you do in that case?
It’s simple. And we mean it.
A simple interface on your dashboard is allowing you to compose and send invoice that your client can pay with the regular credit card. All you need is client’s email address, first and last name and country of residence. Some fees do apply but in most cases and given that your client is satisfied with your work, you can include those fees (increase the total amount of your invoice) in your bill. Compared to all other online payment services, Payoneer has the lowest fees.
How do you use balance on your Payoneer bank account?
Payoneer will send you a standard, prepaid debit MasterCard that you can use in every country in the World for payments (fees-free payment) and ATM withdrawals. Again, that simple.
You can even connect the received Payoneer MasterCard with PayPal and other e-wallets and further expand your payment options!
At the end, it’s your choice, but have in mind that this recommendation is based on positive experience after years of using the Payoneer’s specialized service in freelancing, issuing invoices to network of international clients and receiving fast and low fee payments. And yes, we are all still using it.
In addition, you can download/request bank statements that are recognized in local banks for business loan for example!
Take a look to get the better feeling (link will open in a new tab, don’t worry 🙂 ) Oh, yes, you will receive $25 welcome bonus after you meet one simple criterion.
When you’re ready, let’s move on and teach you how to keep loading money on your new Payoneer account, OK 🙂
Choose between these 3 options:
THE SEQUENCE MASTER COURSE, a free, advanced 6-module personal development and business course with proven 3-stage business model added.
HOW TO BECOME A PRO FREELANCER, another free, extensive course, built by industry professionals, teaching you how to sell your services on international market and build the full scale business.
Wondering how the client or employer sees your cover letter or proposal? Interested to know what are the elements we are looking for that trigger the interest and land you an interview? Want to learn how to write a compelling cover letter that attracts immediate attention? Dive in. This extensive tutorial will teach you how to write:
Cover Letters for the upcoming job interviews
Cover Letters (bids/proposals) for landing profitable freelancing contracts
Business proposals sent to prospects
Understand that underlying principles of cover letters are always the same, regardless of their purpose. It’s vital for your future growth that you learn how to address the prospect in a way that attract an immediate attention and puts you on the top of list.
COVER LETTER Through The Eyes of The Client/Employer
The following content is, in fact, part of the lesson from the academy’s advanced FREELANCING COURSE. It’s the principal model used in any kind of the cover letter or proposal. If you ever wanted to know what your targeted prospect is looking for in your cover letter – this is it.
To explain the entire process of choosing the freelancer, through the eyes of the client who posted the job in search for the optimal service provider (freelancer), or the employer searching for the workforce, we’ll reflect to one of our latest contests – the job post we published on several major (i.e. Upwork) and relatively new (i.e. goLance) freelancing platforms.
Remember: JOB POST of any kind, has exactly the same nature and requests, be it a freelancing gig or a search for the traditional workforce.
In short, we were looking for a rather complex SaaS solution, where functionalities and design simply must “sell” the powerful message behind the concept. In other words, we were taking the very first steps in branding an entirely new and innovative solution for many across the Globe. As you can imagine, it’s not a child’s play.
Here’s the job post text we placed on Upwork:
We are in a process of collecting proposals with included quotes (turnaround time and fees) for our next project. Thus; ignore the “$5000” in proposed budget. It means nothing at all. We had to enter something. It’s you who need to propose the fee after all, right?
In short, we need a complete web solution, built on parallax base, that, to some extent, mimics the standard equity crowdfunding platforms.
Generally speaking, the web will share much of resemblance to, for example, Crowdfunder.com platform, only, instead of classic crowdsourcing model, in the first round of funding, investors will use a developed voting system (one vote per registered user which identity is verified through payment process to prevent duplicated accounts – and each registered user will have a clear sight on a total amount of funds (sum of all individual campaigns). Each “vote” will carry a certain, predefined monetary value. Each individual campaign will have a special section at the base of the elevator pitch with the number of collected votes, visible to registered users only!
One other thing you need to consider is that the entire process of raising capital will occur in two rounds where the first round is limited to predefined maximum value of vote, while the second round is unlimited, meaning that the investor has the liberty to invest any amount of money – in the winning campaign.
Yes, it will be a sort of the contest so you have to develop a system which will pop out the campaign with the biggest number of votes after a specified period of time. This is when second round starts, ending, again, in a specific time period.
As much as we need the entire set of marketing tools, incorporated in a simple to use UI, each individual campaigner will need it also. You must enable built-in features like youtube/vimeo videos uploads, contact form, file download and everything else found on every other standard crowdfunding platform.
Think in future and open door for upgrades and quick changes!!
Final details will be explained to the selected contractor. Be advised that the information in this communication are subject to criminal prosecution if leaked or misused in any way.
Also, please understand that we are in a certain hurry, which is, I guess, the new normal these days, and a rapid response will be much appreciated.
ADDITIONAL NOTES (IMPORTANT!):
*The entire deal will go over the Upwork platform. No direct engagement and/or payments/communication will occur.
*Make sure to provide with the sample work that can clearly demonstrate your ability to develop a solution of this scope
*If you start your proposal with “Dear Sir/Madam” or “Dear hiring manager,” your proposal will be automatically rejected
*If you fail to prove your expertize, your proposal will be rejected
*Don’t even bother responding to this project if you intend to just copy/paste some generic crap. Keep in mind that you’re dealing with the team of former professional freelancers. We know how to recognize something like that.
*Given the above, MAKE SURE to think this through and respond with clear understanding of the problem and vision of the solution.
*If there’s something you need a further clarifications with, just ask in your proposal and we’ll discuss it over the platform’s messaging system
You will be asked to answer the following questions when submitting a proposal:
Why do you think you’re a good fit for this job?
How much time will it take you to develop the final work
If the ball and the bat cost $1.10 and we know that the bat cost $1 more than the ball, how much is the ball?
Do you have any experience with equity crowdfunding?
What’s the second word of the third paragraph of this project description?
Here’s one of the cover letters (proposals), a sample similar to 90% of everything we received. This one is from goLance, a fast rising freelancing platform with the staff-made optimal picks of freelancers:
As you can see, there’s not a single answer to any of the specific requests in the proposals. On the last question (…second word…), the answer was, and we quote: “we need a complete web solution.” Furthermore, the answer to the riddle was: “2.”
Now, ask yourself: would you hire this service provider to build you something like that or would you hire this person to work for you?
No, you wouldn’t.
As a client or employer, you are looking for 3 things, while reviewing cover letters (proposals):
OPTIMAL portfolio sample(s)
FEEDBACK (letter of recommendation), if any
THE OVERALL LOOK & FEEL OF THE PROPOSAL/BID/COVER LETTER
Check that sample proposal one more time please. Do you see any of these 3 anywhere in that text?
OPTIMAL portfolio sample(s)
It’s basically the sample of your past work that clearly proves your expertize in a nature of the project you’re bidding on, or industry/niche you’re trying to get the job in. We’ll explain this matter in more details shortly.
What if you haven’t had a chance to build/create/work something like that so far even though you are clearly capable of doing it – like 80% of all proposals claimed?
Why haven’t you built it/work it so far?
If you know how to develop some complex solution (and you can truly know only what you’ve experienced/done), why didn’t you take some time and build it to further strengthen your portfolio?
If you are competing for a business strategist position, you simply must have the business strategy sample in your portfolio. It’s that simple and applies to every field or type of employment, even self-employment!
As you know by now, PORTFOLIOis your most valuable asset. The day cannot pass that you don’t reflect on your portfolio and make essential upgrades/changes. Yet, hardly anyone is doing that.
So, if you want to land a gig similar to one we sampled, MAKE SURE TO BUILD A BOGUS ONE IF NEEDED and PLACE IT IN YOUR PORTFOLIO. Otherwise, nobody will consider you as a viable provider. That’s especially the fact when one of the proposals clearly indicates the essential level of expertise in that field!
In our case, a European agency sent the proposal with portfolio samples that correspond with the nature of our project. Still, they don’t provide with the full service, only the back-end. But that’s easy to solve from our perspective.
What gave them an edge? How come they were picked among everybody else?
They specialized in one specific field. It just happened to be the same field we were looking for. In other words – and do memorize this:
FEEDBACK OR NOT, YOUR PORTFOLIO SEALS THE DEAL!
What about the COVER LETTER? What does it mean to the client?
Take a look at the riddle in the job post, put there to eliminate spam proposals. Now, take a look at the answer in the sample proposal, which, by the way, is more or less the same answer provided by 90% of all who sent their proposals.
The rest of that proposal simply blows! You can’t sell water to the thirsty person with it, let alone yourself and your services.
Unfortunately, the vast majority of all cover letters is just the same – waste of time, both freelancer’s and client’s.
The problem is: you’ll be memorized as someone who can’t provide with the service because, if you’re not capable of creating a simple, meaningful proposal, how on Earth will you be capable of delivering solution?
That doesn’t necessarily have to be for a fact, but that’s how client sees it and that’s what counts only!
So you see now why it’s critical to:
A) Build and constantly upgrade your PORTFOLIO
B) Learn how to sell your services (yourself) with the simple COVER LETTER, in less than 300 words!
Memorize it! Practice it. See how it applies to every type of job you’re bidding on. See where your portfolio can be tweaked and tweak it!
And keep in mind that everything explained in here applies to the traditional job interview, where you’re seeking to get the job and work for salary. The underlying principles are exactly the same! You’ll either sell yourself or not. There’s nothing in between.
Now, follow our lead where we explain how to write a compelling cover letter or business proposal – if you haven’t finished our HOW TO BECOME A PRO FREELANCER COURSE. Who knows, maybe it will open your eyes for a different kind of alternative. Something you didn’t even consider as a viable option so far.
Did you know that just one decision, you made most recently or even years ago, made the decisive impact on the quality of your life and subsequent level of satisfaction with it? It’s most likely the cause of your struggle.
The tragedy is: that decision was extremely biased. You made it under the influence of two factors:
As a result, you’re now most likely wandering around, feeling completely lost, not knowing what to do next. Life seems like a perpetual race with no obvious end line, except for one – the absolute.
You have your share of happy days, sure, but there are times when you feel like something is choking you.
The irony is that the answers you are seeking for and the unique solution are not just in front of your eyes for this entire time, but it’s most likely that you willingly chose to detach yourself from those same answers and subsequently, the solution itself.
That choice, as we already said, was made under the influence of the ultimate collective stupidity; the one that only human species is capable of.
Now, the question is: How do you want to spend your life between right now and that absolute end line?
The answer is obvious but it does raise yet another question: How do you achieve that?
Without trying to run your life or persuading you into anything, we’ll explain that decision you made. At the end, everything will start making sense. We urge you to take a minute out of life and listen closely.
I know that you’re now struggling between continuing with this, which doesn’t make much sense right now, and hitting the ‘BACK’ button. However, “this,” right here, right now, has the potential — again, if you choose — to reset everything and bring you back to the most optimal way – the way of the ultimate freedom and happiness!
Here we go.
What are the 5 essentials of our survival and existence on this harsh planet?
Just a glimpse on this list and you can understand the main business fields and predominant money generators. Each of these essentials are generating money one way or another. We can only add health thus; medicine and pharmacy respectively, yet it’s not the essential mean of existence.
In which field do you work?
Most likely in some secondary, that has nothing to do with these 5 or 6, depending on how you observe it. Your job, career or tendency, something you’ve been preparing for during your formal education, may or may not be connected with these 5 essentials.
As the result, you are struggling. And you’re struggling because, even if you do work in one of these fields, you’re selling your labor. Others are making money while you’re looking forward to that misery we like to call – paycheck.
This only raised more questions, didn’t it?
“Finish your school. Get a job. Become someone. Don’t struggle like I did. It’s better to learn some skill and go work somewhere, because that’s the security!” My dad said to me when I was a little boy. I can bet that you received the dose of this preaching as well.
My grandpa, who was sitting at the table with us in that very moment, was just listening, not commenting anything. He was looking at the glass filled with cold, white wine he made last year.
Two days later, grandpa woke me up early in the morning and said that he wants to show me something.
“You see this?” He said after we arrived at the endless fields, full of different crops. “I don’t have anything against you pursuing some career. School is good. But do consider this: while your father is busting his chops 8-9 hours every single day, being forced to spend 1/3 of his adult life at the specific place, in the specific time; obeying to the rules of someone he never met, I do this and, as you know, I don’t use the alarm clock to wake up.”
I was 13 years old back then, on the threshold of my first big decision – what high school to choose and subsequently the career. That was everything he said to me. We left for home, spending those couple of minutes of trip back home in complete silence.
I couldn’t sleep that night at all. It was like having two opposing voices in my head. One, coming from my father, a strong central figure in my life and someone who was a role model, and the other, the voice of my 62-year-old grandfather, who used to spend the bigger portion of autumn and the entire winter inside, not spending more than 2 hours per day to feed the animals.
Something just didn’t add up in my father’s concept. He was working overtime for the most of the time and we were still struggling, as the family of 5, to survive through the month. Even though both of my parents were working and receiving regular paychecks, that still wasn’t enough to move a step beyond life essentials. To make things even more confusing, I knew, for a fact, that we heavily depended on my grandpa’s produces. The biggest part of the food we were consuming was coming from the grandparents.
The funny part? We all contributed with our labor from time to time in production of all that food. Even my parents, who had jobs!
Yet, against my best judgment, I had to go through formal education. In a decision making process, law enforcement clicked in my mind and I’ve spent next 14 years as a cop, receiving paychecks.
Don’t get me wrong. That was more of a call than a job because, to be a cop, a soldier, a firefighter, a doctor or a priest, something has to drag you into it. It becomes much more than just a job because monetary compensation you receive for 14 hours straight in one day, is just irrelevant.
Here’s the problem
Even though I enjoyed what I did for a living and everybody else kept telling me how “lucky” I am to have a government job (which had nothing to do with luck but with 4 years of tears, blood and sweat to finish the semi-military high school), I was still forced to make money on a side!
It turned out that my grandfather was right, all this time!
In a process, I became an excellent seller, making money as the re-seller (try to sell $2,000 vacuum cleaner to a middle-class family and try to sell 10 pieces in 7 days, and you’ll see what I mean) and even an animal breeder (had one of the biggest fur farms in region for years). So, aside from being a detective, I’ve managed to set up several business and went online long time ago. Internet seemed like a biggest next thing with the immense potential (was right about that by the way).
But dogma was powerful. I just couldn’t detach from the “salary mentality” even though I had a clear cues that I should focus on a profit and not the fixed hourly wage.
With age comes the wisdom
Older I got, one thing became clearer by the day – if you want to be free, and I mean truly free, you have to go back to essentials. Because those were the things people need. Subsequently, those were the fields where most money can be generated with the smallest efforts possible. Yeah, just like you, I spent years seeking for the way to establish financial stability while having quite a lot of free time. After all, we do live only once and we do live for ridiculously short period of time.
What you focus on expands!
Bit by bit and I finally realize the immense magnitude of my grandfather’s words, spoken years ago, yet stuck in my mind forever. In that time, I already left the force and was set to establish the reputation on the global market as a freelance copywriter. Was probably one of the first who utilized, what is now known as, content marketing, to help sell my client’s ideas online and offline. Back in those days, we didn’t even coined the term yet 🙂
Years went by, and step by step I became a pro freelancer with the wide network of clients and had several online business up, running and bringing money on a conveyor bay. I even started playing on Forex market because it became clear that something was fundamentally wrong with the common dogma and the way I was raised. It turned out that one does not have to “work” per se, to get money. Money makes money, if you know what you’re doing and have some seed money to begin with.
Had a seed money, all right, and in time became quite of an expert in a field of margin trading, with main focus in intraday, news type of Forex trading. Just to bring this closer to you, when trend is good and you made your homework, you make couple of grands in two hours just by watching charts and news on the display of your laptop. When time comes, you execute the order and that’s it. What took 2 months for my father to “earn,” I made in 2 freakin’ hours. Funny, isn’t it?
But there was still something missing. To be honest, I was afraid of some unexpected situation that could prevent me from doing all of that. Just a simple problem with the electric grid, or my ISP, or the internet in general – and I’m screwed!
It still didn’t provide with the adequate level of security.
Then, one night, wife called me to check something. She is a smart and sexy lady, full of great ideas. Quite a generator, if you know what I mean. And this one was simply amazing. It was due to happen, sooner or later, I guess.
It took a simple, 3-minute video to finally find that missing piece of the puzzle. The irony was: It was something my grandpa was claiming all along – you have everything you need right here, you don’t have to work for someone else!
He was goddamn right! Listen to this:
1 acre of cultivated land, with brain instead of heavy machinery, generates $100,000 annually net(!), consuming just a month of dedicated work!
That means 11 months to do whatever the hell you want!
That’s right, my friend. My old grandpa, who had only 4 years of elementary school, and only knew how to write a simple sentence and execute the basic mathematical operations, made a hell of a lot more money that I could ever imagine. He was just silent about it. It wasn’t some bigger deal. It was something normal and you don’t talk about normal stuff, right?
You see, that one single, common decision you made, that fucked up your life and raised your blood pressure more than once, was to move to the city and pursue some career.
You did what more than 50% of human population did – deliberately deprived yourself from the vital, healthy and abundant source of:
And you did it just because you were raised to believe how you’re better than to farm some land like your ancestors did. Because farmers rank low on our assumed social class separation scale. Hell, even the blacksmith, who busts his back to make the knife, breathing deadly fuses day after day, is more “respected” than yours or mine grandfather who farmed the land and bred the animals.
As the result, you are now forced — under your own free will — to BUY everything. Whatever you need, you must first make money, most likely by selling your labor for fixed hourly wage, and then BUY it.
Can you see the insanity in that lifestyle? People are slamming their heads against the walls, trying to figure out how to survive in the urban center, where they depend on their ability to purchase some good, item or a service, while their equivalents on the countryside, are still waking up, making their coffees.
Maybe this was the nature of the things 50 years ago. But now, when World is nothing but a small, local market place, where you can ship whatever you want to every place on this planet in less than 24 hours, now is a different story. All you need is your brain and a small piece of land. No heavy machinery, no tremendous workforce, no working for 16 hours per day. Just some thinking, researching and a piece of land that can be cultivated!
To paint that picture better, I’ll now compare our two lifestyles, where you are living in a city, selling your labor, just to be able to buy whatever the hell I and the others like me are producing.
First of all, I made that same decision and have spent years in urban centres, doing everything in my power to bring food on the table and enable at least some luxuries. In a process I gained priceless experience and the entire set of skills, that, once combined and utilized in the optimal way, enabled me to sync with the system and live free and in relative abundance. So, it’s only reasonable to believe, that you gained the same skillset – the one we need to survive in our urban society!
This is you, tomorrow, today, yesterday, day after tomorrow, and for as long as you want, at this exact date, on the northern hemisphere:
You get up early in the morning, have a coffee, take a crap, have something to eat and off you go to a fun road trip. You are going to work, most likely on the other side of the city.
An hour or so later, there you are. Everything is ready for you. There’s enough work for the team of people and not just you.
But you’re happy as long as that miserable paycheck arrives at your bank account. You’re happy with anything you get because that same miserable paycheck is covering the debt!
You signed the mortgage or a lease. You bought the car or a monthly ticket for public transportation. You bought a smartphone and probably the laptop. You bought all sorts of clothes. You paid for maintenance and different city taxes and fees.
Then, you had to buy some food.
To be able to live, you have to pay utilities also, that are much, much higher in urban centers than on the countryside by the way.
The overwhelming problem with making far less than you need to cover your lifestyle is “solved” with different loans and credit cards – the sum of which is simply mind blowing.
But that’s OK. After all, you’re living in the city, busting your balls 9-5, Monday-Friday (if lucky), having to put up with caprices of every superior officer in your company. No problem. That’s just life, right?
When you look at it, it’s like running the rat race. No end. No goal. Only pure survival just to be able to relax every once in awhile on your sofa or at the bar (if you have some money to spare).
Now, add wife and children to the equation. In other words, multiply everything by factor 10! And do add the stress in the equation please – the one thing that’s been killing you, slowly but surely.
This is your countryside counterpart, in the same time
When brain is used in an optimal way, at least more than muscles and spine, just 1 acre of free land to cultivate may generate over $100,000 net! That’s around 5,000 m2 or $20/m2. Have this in mind during the following overview.
Let’s see the life of the one who thinks business while living on 2 acres, from which only 1 acre is used in agriculture that generate $100,000 net annually. The remaining 1 acre goes on housing, a small playground for children (soon grandchildren), workshop, large fireplace, small vineyard for personal use, and the orchard with 50 different fruit trees.
First of all, he isn’t commuting anywhere!
Second of all, he gets up whenever the hell he wants!
Sirens and usual morning commotion of the urban areas are the unknown terms since he’s drinking the morning coffee on a large front porch, overseeing the land, surrounded with the sounds of nature; most likely the birds.
Then, he takes a crap, throws couple of eggs and some bacon on a grill pan and have a nice breakfast in total peace – out at the open!
Now comes the moment when he must decide: should I take a walk and see what’s going on, or maybe I should check the newspaper first? Quite a predicament, when you think about it, right? A real issue!
Naturally, same as every other man — who is in liberty to choose — he reads the papers first. After all, it’s around 09:45, so what’s the rush anyway…
It’s around 11 AM and still nobody is busting his chops because he’s been sitting in the same place for 3 hours already, not working. In fact, he’s not doing anything besides reading and smoking cigarettes. OK, maybe some margin trading is there’s a good trend to ride. Otherwise, what’s the use of that smartphone, right?
11:25 strikes on the clock and off he goes. It’s time to start the fire. After all, it’s a beautiful early summer Wednesday, just perfect for BBQ.
Wife gets out, bringing the meat and two glasses of ice-cold white wine. It’s that great Chardonnay they made last autumn.
Around 2 PM, he sits down at the large table, together with his wife and two sons, to have a nice, peaceful lunch, out at the open.
They can do all of this, whenever the hell they want just because they worked from the mid-April to mid-May. The harvest of the simplest, everyday thing, you’re buying from time to time (if not you, then your wife most definitely), brought $150,000 gross!
What they’ll all do for the rest of this year and until that same period of early spring next year, it’s entirely up to them!
Oh, yes, they gonna spend a month on a coast. They bought a small property last year down by the sea – with cash!
One more thing: that “countryside” is just 4 miles from the urban area; the city. Oh, yes, in case you are questioning the above stated, come see me. We’ll have a nice meal and a glass or two of cold, homemade white wine. See it for yourself.
Now, I know what’s been bothering you. You just can’t think of anything that could bring such money, for such minimal efforts, on such small piece of land. Am I right?
Listen closely now…
It can be ANYTHING AT ALL. And I mean it. You see, on one side, there’s me and less than a half of population that are producing something – anything. On the other side, there’s you and more than half of population who MUST BUY EVERYTHING we produce!
Does that ring any bell?
I make, whatever the hell I want, and I’m sure that I can sell it, with ease, anywhere on this planet in less than 24 hours (but in all fairness, I don’t have to look far) because more than 3,5 billion people reside in urban centers, where they can’t make or produce anything but are forced — under their own free will — to BUY everything!
My environment = stress-free (less cortisol-caused tissue damage)
My blood work test = 100% great; no need to pop pills
Your blood work test = not so great; have to take pills to reduce anxiety, control sugar, control blood pressure, control heartbeat rate and God only knows how many more are we talking about here and we are just in our 40s.
Just because you want to live in the city and pursue the illusion known as career.
I come to the urban area every single day to have a drink with my pals and family or to have a lunch, where I’m not looking at the right side of the menu and none of us likes chicken to tell you the truth. Sounds bit arrogant, I know, but you have to realize what cardinal mistake you’re doing, day after day. Will you live to see the retirement days? We have yet to see. Will I live to smell and taste my 65th birthday? We have yet to see. But what I do know now is that you need to beg for 3 weeks of summer vacation, after you busted your balls for 6 months straight.
I can leave whenever the hell I want, wherever the hell I want, and I can stay there for as long as I want.
Because I found the way!
All I did was detaching from dogma and disregarding my assumed “rank” on a social class separation scale! Did that and as a result, I live free and healthy, which is even more important.
That’s the point of this ridiculously short life. To be free and live it under your own terms. All you need for that is open-mindedness and some brainpower.
You just gotta ask yourself: if over 150,000,000 people worldwide live free (which is 1/2 of US or 1/5 of Europe), how come you’re not among them? It’s clear that there’s something fundamentally wrong with the way you’re perceiving the system you’re living in. After all, you are the sum of what they’ve taught you or missed to teach you. Who says they were right?
At least take a minute out of your life and check what I’m talking about here, OK? Trust me, it will do wonders for you, and if you adopt what you’ll learn, it will put your life on a certain growth trajectory path.
REMEMBER: It was never about earning money. It was, and it always will be, about making money. In reality, you never had to work for someone else because system we all live in, enables you exactly that. Take a look.
Understand that here, at Point of Sync academy, we are teaching people how to sync their actions with the monetary-market system and stop working for their money. Instead, they are setting the stage for the moment where money starts making fresh money on a conveyor ball – with or without their direct influence.
Think it’s crazy? Explain those 150 million successful examples please. Explain how 75,000,000 people hold 46% of all the money we have in the system. Conspiracy? Corruption? Zeitgeist Movie theory? Think again! It’s Pareto principle all over again, where, out of those 20% who are willing to make the effort, only 2% will push to the extremes! 80% are just finding excuses to avoid some imaginable exposure in a world where only one thing is absolute. The Sequence is built on a collective knowledge of those 150 million successful examples!
Have something to add to this? Have a counter argument? Please. By all means. Every opinion counts and just adds to our success as a species.
Back in 80s and the first half on 90s, people were loaded with money. Younger generations might not recall this, but money was everywhere. Nobody, at least on the northwestern hemisphere, had difficulties surviving through the month, even though many were paying back mortgages for their new 2-story homes in suburban areas.
But then something happened, which will trigger the downtrend in net worth of almost every person in that same area of the world and wider.
The dawn of personal electronic devices and improved communications
Even before the revolutionary 80s of the last millennium, ever more people decided to leave the countryside and go seek for their luck elsewhere, by selling their labor and not the produces. Already in 2006, 51% of the entire human population have permanent residences in urban areas, all seeking for the job, nobody producing anything edible!
It sounds irrelevant, but you have to think about basic human needs. Those are:
Everything else, including shelters, is secondary, tertiary and even a problem as we’ll soon learn.
With the emergence of the new technologies, banks were the first entities who adopted to the situation since they had difficulties spreading all that money they had, to keep the system alive and well fed. They started to increasingly issue “consumer loans”, where you’ll borrow the rather expensive money, just to possess some cool gadget like an advanced smartphone these days. Unlike the old days, where you actually had to go to the bank and ask for the loan, nowadays, there’s a credit card. A fully automated system of plunging into the debt – if you are not careful!
More and more devices got connected to a home electrical grid, which, slowly but surely, kept rising the monthly energy consumption and subsequently – the bills. But all those devices required (and still do) additional monthly investments to be operative. Only a decade ago, the only “communication” bill was a standard landline for the home phone. Nowadays, the average western household has 1 landline and 4 mobile accesses – each costing money!
Add car industry who tagged along and, in alliance with banks, made possible to change personal vehicles every 2-3 years, and you have successfully accumulated an immense pressure on your home budget.
That same home budget mostly depended (unfortunately it still depends) on 1-2 paychecks, received 1-2 times per month.
Even combined, those paychecks were insufficient to answer the challenge – fast growing expenses!
To make things even more worse, young generation fully detached from the past and start thinking CEO rather than being a member of a low level workforce. That meant — and still means — expensive high education, where people, again, borrow money to pay for the kid’s tuition. As kid acquires diploma, parents simply transfer all those loans, they were picking each year, and our young future CEO starts with anywhere between $25K and $100+ key of a direct debt!
But it wasn’t always like that…
Only a few decades or perhaps a century ago, we had a society with extremely low monthly expenses. In some parts of the world, there weren’t even any form of electrification! Sadly, this is still the case.
Those were the people who produced their own food and were selling the surplus to ever growing urban population, who used the bigger part of their monthly income to purchase the same food their ancestors once produced on their own, with minimal costs.
Of course, only a small portion of the entire population is using this ancient business model to make money. The rest are living in the cities, trying to cope with increasing monthly expenses – the expenses they brought to themselves, under their own free will!
By itself, it isn’t the problem. Only…it’s not that simple, right?
The problem is: the bulk of everything we purchase today, is acquired with the BORROWED MONEY!
Credit cards with revolving credits, expensive consumers loans, mortgages – everything is here for you to acquire everything you lay your eyes on, fast!
Of course, this is something you know all too well. It went so far that you’re thinking about the banks as the most corrupted form of institution known to man. Only, you’re deliberately forgetting one thing: nobody forced you to even step into the bank, let alone to borrow money!
So now, you’re despising banks, loans and everything connected, trying to make your way out of that mess with only your paycheck and some bonus money you make by additionally selling your labor for yet another paycheck.
Contrary to yours, or general belief for that matter, bank loans are here for the precise purpose and yes, you are supposed to use them.
Only, you need to know under what circumstances and in what purposes!
Banks were forced to adopt and it’s the people who forced them
Sounds ridiculous, right? But when you understand the nature and the purpose of monetary-market system, you come to realize that the only way for you to possess some high-end electronic device or some hot rod, is that same monetary-market system. Rewind only 150 years back, in times of kings and other autocrats, and you’ll see how technological progress, that allows you to read these lines on your device, is nowhere to be seen.
And it’s the monetary-market system that made that happen. It allows people like you and me to fund our, more or less, brilliant ideas – something that didn’t exist only a hundred years ago. You were either the part of royal family or you were sentenced to life in misery from the moment you were born!
New system, changed all that!
Yet, people were reluctant to use that money for that purpose. Apparently, only a small number of people had (have) capacities and essential determination to live synced with the system. In other words, only a handful of people were able to think innovative and dare to start the business. The rest were seeking for the employment at those same entrepreneurs.
In no time, one thing became clear – system will dry out. There will be no money left in it. And money is the bloodline of that same system. Lose the money, chaos will spread and autocrats will reign again!
But who supplied folks with that money?
BANKS! As the lower, executive instances of Central Banks.
So, they were forced to adjust their strategy. If you don’t want to use the money for the business, you’ll use it to buy something way above your true buying power. Ergo, the dawn of consumer loans! They knew that people, under the constant pressure of time and distinct self-awareness of mortality, will try to get as much as they can, as fastest as they can.
What if they can’t pay it back? We’ll make some more of it (money)! After all, it’s our invention. We are just exploiting natural resources, that’s all. In the process, we even learned how to recreate those resources, through farming for example. There will always be money in the system because we simply got hooked on that virtual value, invented and managed by us humans!
What made that possible?
As we explained in more details in this blog, our advanced eye for beautiful and astonishing. It triggered something unseen in nature until then. One species managed to remove the primary notion of the Mother Nature – the survival of the fittest!
Yes, we have medicine and wealthcare now. That means, that in difference from, let’s say lions in savannah, we can survive even if there’s no available resources that we can acquire with our own hands, legs and teeth.
All thanks to the brilliant invention of two interconnected things: monetary-market system and debt!
The question is: how can you utilize debt in your advantage?
Two peers, same story, two opposite results
Two guys are walking into the bank. Both in their early 30s. Both with the same intention – to loan money from the bank!
One got his eyes on this beautiful piece of property, not far from the center of the town. The other is funding his startup.
Both are loaning exactly the same amount of money, $100,000, and ending up with same rates and same repayment program.
An hour later, they found themselves sitting at the bar, waiting for the bank staff to finalize the paperwork and release the money.
“Buying house?” Asks the guy who is loaning the money to move his family from a tight condo in the center, to more cosy place, at the quiet suburban area.
“No, funding a business idea that I have for a quite some time now.” Answers the future entrepreneur.
“Dude…that’s risky. Economy sucks these days.”
Now, let’s stop right here.
Can you identify with that response? Do you think, deep inside, that our future entrepreneur is taking too much risk?
Back to the beginning of our story. Two guys, same amount of money, identical repayment program. What exactly guarantees that the guy, who’s buying a real estate, will be able to fulfill his obligation and repay all the money he borrowed, with interests?
The purpose of the borrowed money, in case of our Guy #2, the future entrepreneur, is direct investment into the product or a service with at least some potential (possibility) to generate money. Our house-loving guy, on the other hand, will need to invest more money BEFORE his repayment program comes to an end because stuff will start breaking apart. In his scenario, absolutely NOTHING generates money. On contrary, it spends and demands even more.
Let’s not forget that the entire idea hangs on a highly relative thing we all know as the paycheck! It takes only a small disturbance on the global market for his company to cease to exist!
Yet, for some unknown reason, people are more fond to borrow money and purchase some item that demands more money while not generating any money, than INVESTING that money into something that at least has a chance to generate money. How do you reason that?
The most likely outcome is that the Guy #1 will struggle to repay that mortgage and even be forced to take the additional one to fix the obsolete stuff, while the Guy #2 will not only repay his debt but also acquire property – mortgage free!
Let’s move to a smaller scale, more common these days
Recently, I myself, has purchased the brand new smartphone. To be more exact, I got it from my GSM provider on account of extended 2-year contract I signed with them. At the end, it cost me $20 (retail price is around $520).
I friend of mine bought even more expensive piece, blasting his credit card for a total of — and watch this — $1,200! The phone is cool, no question about it. And, both of us, have around the same monthly expense on our mobile phones.
It’s clear that we both borrowed money. He ironed his card, borrowing money from the bank. I signed the contract that is very clear about what will happen if I don’t honor the agreement and fail to pay my bill every month – it will cost me 3x more!
But here’s the difference…
My phone is making money. His phone is spending money.
How’s that possible? Why can’t your smartphone make money?
According to whom? Who says that it cannot make money? Smartphones are brilliant devices. Other than just enabling you to communicate both vocally and visually, they provide you with yet another perk, depending on how you’re using the device.
My friend is using it to communicate over the GSM network, play games and buzz around on social networks. Guy’s phone is filled with gazillion apps; some of which cost money.
Unlike him, I have only 4: FXCM, Bloomberg, Investing, DailyFX Pro – all free! That’s it. Not even an FB app. Oh yes, I have Skype also, so that’s 5. No Viber, no Whatsapp, no games.
Now, you can call me boring, or a weirdo, or whatever you like, but while you’re checking your FB notifications, I’m making money. The time it takes you to scroll down and scan several dozens of different statuses, it’s quite enough for me to catch the trend and ride on it until I make couple of grands.
It’s just the matter of choice.
But that’s not the point here. The point is to demonstrate two very different mindsets.
One, who borrows the money in order to live way above his true buying power, not even trying to increase his buying power. On contrary, he is deliberately undermining every possibility for that to happen.
And the other, who borrows the money to increase his buying power – indefinitely!
Crowdfunding is a neat way to fund your startup through online fundraising without having to develop complex business and marketing plans and begging for loans in local banks or venture capital offices.
We’ve been there, done that several times and here’s how it looks like to run a successful crowdfunding campaign!
First, we are going to show you how it looks from the inside of the crowdfunding campaign, where you will learn the most efficient marketing methods and get familiar with all associated costs. We also put a couple of caveats or things you need to be on a lookout for to avoid traps and fails.
Then, we are going to teach you how to build your own campaign. More specifically, you’ll learn how to build an efficient crowdfunding page, step by step.
Here we go.
It all starts with the idea, of course. And now, it’s about growing the big and healthy plant from that little seed.
To avoid making mistakes along the way, arm yourself with the knowledge and experience-driven guidance. One of the best resources is definitely THE SEQUENCE PROJECT, a cutting-edge, 6-module, personal development and business program with included 3-stage business model blueprint.
Once you learn how to materialize your idea, the process begins.
You start circling around your friends and family to raise just enough to build the prototype and set the website. Now what? Bank? VC?
How about CROWDFUNDING?
The top choice for your first crowdfunding campaign (yes, there will be more than one) is definitely Kickstarter, the leading reward-based crowdfunding platform. Of course, we are talking about business startups here. If you want to fund some cause, you would need to take your business elsewhere because Kickstarter only allows startups with the tangible products and/or services. In other words, businesses.
What the crowdfunding campaign on Kickstarter looks like?
As you can see, Wallor managed to reach its primary funding goal within a week after the official launch.
Just one note before we show you the inside of marketing, numbers and how everything it’s done. At Kickstarter, it’s ‘all-or-nothing’ crowdfunding campaign type, meaning that in case you fail to reach the set financial goal, you won’t see any money. So do think hard about your most imminent financial goal.
Of course, Wallor team doesn’t have to worry about that anymore. For them, the real race started the moment they passed that first funding milestone – ensuring that every supporter receives the reward. This is the important part of the entire concept and unfortunately the serious obstacle for many.
Before we start, take under consideration that Wallor managed to gather enough backers even without pre-launch outreach and without fully functional website. We advise against that because it’s expensive and requires hardcore pro’s who know their business. Just check the similar projects on Kickstarter and you’ll see how many of them failed to reach the funding goals just because they miss-timed the market or failed to do a proper pre-launch outreach.
Now, let’s see how startups like Wallor manage to run successful crowdfunding campaigns.
The inside-out of every crowdfunding process
Only 8% of all crowdfunding campaigns manage to reach their funding goals. Reward-based or equity, it’s all the same.
Question is: WHY?
First of all, crowdfunding is not a magic wand. 92% of all startups have an entirely wrong approach to the concept of crowdsourcing.
Getting money from the people you don’t know — and even those you do know — is extremely difficult and takes some serious preparations and skills. In most of the cases, without the help from the specialized service, the failure is inevitable.
If you are seeking for a cost-effective marketing team with the successful track of records in running different crowdfunding campaigns, CONTACT US and we’ll recommend it to you.
The right approach to crowdfunding is this:
From the idea seed, to the launch of the campaign itself, there are 2 mid-steps:
First, you need to develop a fully functional prototype. Fail or ignore to do it and you will decrease your chances by some 50%.
Second, it’s all about the pre-launch outreach! Remember that.
To compensate for the lack of these two essential segments, you will need a lot of money and brutally efficient marketing team. In that case, you can succeed even if everything has started a week before the launch and you have just a half-working prototype.
We won’t waste time on prototyping here because it’s clear what you need for that. Instead, we’ll place our focus on the crucial part of the successful crowdfunding campaign and that’s the pre-launch buzz.
Remember the following wisdom and let it become your morning and evening prayer:
ALL THINGS SOCIAL – ALL THINGS SHAREABLE!
The pre-launch outreach we are talking about comes down to setting up the working website, listing your product’s images, videos, specifications, listing your team, your story, and pumping up the blog section with content marketing material that is more likely to be shared by the others!!
Think: infographics and interesting short (up to 59 sec.) videos.
The good portion of all pledges will come from direct search on Kickstarter (or any other platform). To pop up on a favorable — near the top — spot in search results, you need to move up fast with numbers from the Day One! That will put your campaign in front of the eyes of those who are browsing “Populars” – and that’s what you want more than anything else!!!
If you start your campaign in a rush, 5 minutes to 12, you will have serious difficulties with creating the desired momentum. Desired momentum being the fast upward trend in a number of supporters from the first minute of the campaign’s launch. You need this because statistics are brutal: campaigns that manage to reach 25% of their goal in first 48 hours, stand 50% more chances to get funded.
You wanna build the web, build the social profiles with the accent on Facebook page and YouTube, and then you want cool shareable things such as infographics, other types of cool creatives and videos.
You also want email hooks like free e-books, podcasts, webinars and similar.
The emails you collect during the pre-launch period will turn into a real gold once you fire up your crowdfunding campaign. These people are those early adopters that are easily transformed into raging fans.
You don’t pitch anyone. You don’t sell yet. It’s about creating the buzz. Raising the brand awareness. Building the tribe. Keeping your crowd on the edge. In anticipation for the official launch.
When to start with the pre-launch outreach?
2-3 months before you officially launch your Kickstarter crowdfunding campaign.
The point is to share meaningful updates with your people and their people and the people of their people.
Success of every crowdfunding campaign is determined by engagement of the 2nd- and 3rd-tier weak bonds. Without them, fail is almost certain.
For instance, let’s say that you are XYZ company’s CEO, ready to do some crowdfunding. Idea is here. Now you need to materialize it.
You start by going places, talking to designers, engineers, business experts and marketing professionals. Then, production starts. Naturally, you shoot videos and take photos of the process. During that entire time, you’re picking great materials (images, videos), and you share it with your followers.
But how do you get those followers that will, hopefully, turn into crowdfunding supporters?
Your basic circle of people + Communication + Money + Content marketing + Native advertising = Effective Buzz
Don’t think for a second that people will be crazy to share your stuff. It may happen if you have something really cool and innovative but let’s not count on that, OK?
Take this experience-based crash course to crowdfunding you are reading right now. Stuff here is real. The actual process. Not found online that easy. Everything is explained in a simple, meaningful way. Will you click any of the “Share” buttons at the bottom of this page? Will you share the link? There’s less than 1% of chance that you, or anyone else will do it. So don’t count on instant hype, please. It takes time and hard efforts for things to spread around. But they do eventually, if you do your job right.
What you do is simple.
Take the image or hire a pro designer to create some cool pic. Then you just fire up the Facebook ads manager and roll your sponsored post or push the creative with Pinterest’s business solution.
Again, don’t pitch in this point. Let it be casual and informative and don’t put more than $5 daily into the advertising budget. Run it for 24 hours and then change the creative while adjusting the text to fit that new creative.
You won’t spend much money while getting the real data about the public acceptance of your solution. It’s a kind of a A/B testing in the same time!
For instance, if you have a cool, smart, connected, super slim wallet like the one Wallor has designed, you’ll create something like this (click to enlarge, it will be worthwhile, trust us):
As you can see, this is a cool, helpful infographic, a part of the Wallor’s content marketing strategy. There’s no direct sales here. Just a meaningful “8 Ways to Slimify Your Wallet,” where the option #1 is the secret weapon in Wallor’s arsenal. The app that serves as the bridge between the wallet and the owner’s smartphone allows storing of business, membership and loyalty cards to decrease the size of the wallet even more. Cool, right? Also unique and pretty efficient.
Oh, one more thing:
TARGET YOUR MARKET!! TARGET YOUR MARKET!! Once more: TARGET YOUR MARKET!!
If you don’t know what your market is, or what is the type of people that are most likely to buy from you, you really don’t know your product and there’s no chance in hell that you’ll succeed in anything. That’s why it’s critical to at least consult with marketing professionals because they will research the market and position your brand in the most optimal way!
You see, one of the reasons why 92% of all crowdfunding campaigns fail is because they fail to define and/or target the right demographics. And it’s ridiculous because Facebook has one of the most precise targeting systems out there. Their advantage, as opposed to rather expensive Google AdWords for example, is that people are willingly giving away their closest interests and FB’s algorithm is making sure to keep the data fresh. Because, to make the sale, you need two things, in the same moment:
That’s why it’s wise to consider Reddit as one of the advertising channels because sub-reddits, closely related to your niche and/or industry, are full of people with the 100% interest/intention. And by the number of sub-reddits, you can see how large your most imminent crowd is.
You only need to trigger the emotion with your ad.
Again, this is the option during the crowdfunding campaign itself but if you are considering Reddit as a channel, create an account right now (another one, separated from your private one) and engage with people. Start discussions. Comment. Provide with answers. DON’T SELL ANYTHING!
Do the same with Facebook groups. Select 20-30 most promising (high numbers of active participants) Facebook pages within your domain and start talking with the people (not to the people, there’s a difference).
HINT: whenever you are pitched (and you will become a fair game) by some “influencer” who’s bragging with the large base of social followers, check the profile/page, scroll through posts/tweets and see direct engagement of the followers. A FB page, with 100K followers, may be entirely dead in terms of the engagement and the actual number of people who are reading the published stuff is perhaps 3-10 daily. Just self-reflect for a minute. How high is your engagement on newsletters and social posts? Yeah…exactly. So do your homework before you pay $500-$1,500 to some “hot shit influencer” who managed to create some instant hype in the past and then everybody forgot about it. The number of followers stays because people are just too lazy to unfollow/unsubscribe.
That’s how you start the buzz. Something hardly anyone is doing because they are all busy with prototyping and campaign’s page design. So they struggle to raise funds and eventually fail, instead of hiring a professional service to run this for them.
One more thing that you should consider is this:
IDENTIFY INFLUENCERS AND SEND THEM FREE SAMPLES!!
Ideally, you want to do this A WEEK OR SO BEFORE the official launch. If your product is any good, you won’t even have to beg (pay) for the review or a good word.
If this cannot be applied for any reason, you are advised to send the samples immediately after they are made (ASAP!) because when the campaign is over, you are most likely moving to BackerKit to collect essential information from your backers (shipping addresses, additional preferences, additional orders) and even extend your fundraising campaign because BackerKit is allowing people to place new or add-on orders through the simplest possible interface. So every positive review coming from someone who is recognized as an influencer in your niche will bring you more money. That’s just sound marketing.
All this time, you are working on your crowdfunding campaign’s official page.
Setting up the official crowdfunding page
The best place to start figuring out the most optimal layout of your crowdfunding page is to analyze 20 successful campaigns closely similar to yours. It will also give you a lot of useful intelligence information about your most formidable opponents (competitors).
Let’s check the Wallor’s crowdfunding page again: WALLOR ON KICKSTARTER (will open in a new window, don’t worry).
What do you see?
Title. Description. Video. And the most vital thing: the current (real-time) number of supporters and the amount of money campaign managed to collect.
It all starts with the catchy title and even better description. This is the first thing that will influence the decision-making process at the visitor.
Title and description together make that famous “elevator pitch.” The 5-second sales attempt you can say to someone during a single ride in an elevator.
2 minutes max. Tells the story. Explains the BENEFITS of your solution and then lists the specifications and features. Shows the team. Makes sense. Done by a professional!! Again, go over the videos of your past and present competitors.
As a rule of thumb, crowdfunding campaigns without the video have less than 15% to succeed in fundraising.
As you move further, you see WHY and WHAT. It’s the part of your page where you are showcasing your product and explain details. However, if you fail to strike interest with the few first (opening) paragraphs, your conversion rates will suck. It’s vital to keep an eye on CR and keep adjusting the pitch until you see the increase in CR.
And now comes the most sensitive part – THE REWARDS, or the core of every reward-based crowdfunding campaign.
According to statistics (and experience), people are most likely to give you $10 and $25. Everything above that, demands hard sales skills.
Now, the most common reward is the pre-order of your product, part of your product or some bundle. If you can’t “dismantle” your final product to see yourself within $10 or $25, then you’ll have to be creative. T-shirts with custom inscriptions. Special mentioning on your brand’s official site. Discounts. Dinners. Pretty please’s. Again, check the competitors and steal the idea!
Moving up to real money…
It’s not that uncommon for the people to pledge $150 or even $2,000. It mostly depends on what you have to offer and how skillful you are in sales and marketing.
Get help from professional sales and marketing service, specialized in crowdfunding. It will allow you more time to stay connected with your rising number of supporters, followers and those who are having second thoughts about supporting you. Most of them need just a little nudge and that nudge must come from you. You’ll see questions and comments on your crowdfunding page and social pages. Answer them ASAP!
And run frequent updates! Keep the crowd on the edge. Keep them on fire. Let them know that you mean business!
Keeping a constant and quality communication with the world is an ongoing process that doesn’t stop after campaign ends!!
Because, the chances are that you’re gonna need more money. That means new campaign, on the same or on a different platform, like Indiegogo. By the way, Indiegogo has a new feature that allows you to extend your campaign after it’s finished. You are able to keep raising funds without any need for moving to BackerKit for instance!
Your Kickstarter success, which you will clearly showcase, will act as a boost because people follow the crowd. And after the successful Indiegogo campaign, you might also consider equity crowdfunding as the 3rd step in fundraising before that final 4th where big players (angel investors) come in.
Now, let’s explain the underlying importance of the two numbers you see on Wallor’s page.
People move with the crowd. They await approval from the others. In crowdfunding, this means that there are dozens of people waiting for the others to take the first step. That’s why it is so critical to keep the fire going. To keep communication channels open. To pitch. To run native ads (native ads, yes, because, when campaign starts, you don’t want to shy away from direct invitations…it’s not the time to circle around but to hit in the center…the clock is ticking).
What you essentially want, depending on your funding goals, is to reach the critical number of supporters and a big sum of money. When Jim lands on your Kickstarter page, that will be the first thing he’ll notice. Because, nobody likes to come first at the party, right?
Those first supporters are your friends and people you managed to “turn” into raving followers during your pre-launch outreach. But that will most likely be a handful of people at best.
To get the wheel spinning, there are few things you will have to include in your campaign’s strategy.
Neither is magical or self-sufficient, keep that in mind:
NUMBER ONE – The First Signal:
Get the professional to write you a press release and fire it out using Ereleases service.
It will cost you $296 with the discount coupon. Ereleases.com service also includes PRNewswire and Associated Press distribution, so don’t fall on lame attempts of different services promising a PR distribution for $50 or $100. They will take your money and use some inefficient PR platform (there are literally hundreds of them out there, all lurking for fresh crowdfunding campaigners).
Don’t expect miracle. At best, your PR will be picked up by 300 media outlets, blogs and major search engines (in most of the cases, it takes at least 3 press releases to start seeing the real results).
The point is to send that first signal to media and search engines that something is going on. Who knows, maybe you’re lucky and the right people will pick up the news and recognize the value. A long shot, but it happens, nevertheless.
Press releases are important, no matter what you hear, because you can use them in numerous ways like for the “Featured on” or “As seen on” part of your KS page and web, or when you are pitching influencers and high-traffic industry-specific media outlets and blogs. You are already in big media and that helps when you are trying to push a guest post or pitch some influencer to write a review about your product.
During campaigning, try to fire at least 3 PR’s with updates. Let the second get out the moment you reach your initial funding goal.
NUMBER TWO – Keep it social – run the ads:
Constantly run ads on Facebook and Instagram. Hire a professional service that knows how it’s done. Whenever you do an update on your KS page, inform your social followers across the platforms you are using. People are not waiting in anticipation for your next move. They need to be reminded and invited.
And you want all of your best videos uploaded on YouTube.
You also want someone to swipe the YouTube in search for potential affiliates and promoters, or the channels with lots of daily views and the decent subscribers base (1M views; 25,000+ subs). Of course, they have to be related to your industry/niche.
The cost-effectiveness of the ads and how much you should invest
More the merrier, of course. If you can somehow get sufficient funds for your marketing efforts, that would be great. Because, it all comes down to reach:
$300 invested in daily budget to run the ad on Facebook and Instagram, will deliver your message to approx. 40,000 people.
Average CTR (click-through-rate) for the ads on FB is 0,85%. Ideally, you want 2-4% minimum because it will save you time and money. Of those who click through and land on your campaign’s page, less than 1% will give you money!
The rule is simple: more money you invest in quality ads, faster you’ll spread your message to the people, which will subsequently bring you more money.
And that means working with the advertising wizards with the proven high CTR (Just ask them to show you the last 10 FB campaigns they ran. If they average above 2%, you’re good).
How much will this kind of service cost you?
Say, $3-4,000 up front and probably $2K in a later stage plus 10% of funds collected through referrals coming from that source (you can create as much referral links on KS as you like but their referral system is not the best to say the least).
The whole deal requires a bit more money than you may have anticipated because it includes designers, video editors, illustrators, content developers. In other words, the entire team of experienced people dedicated to get your crowdfunding campaign not only funded but overloaded with money. Then again, it’s a subject to the type of the product you have and a funding goal. The expenses can move up and down, depending on your needs and appetites.
While we are on the subject of referrals and affiliates. DO NOT GIVE YOUR REF LINKS TO EVERYONE because most of them will just spam people and ruin your efforts. You’ll see what can and most likely will happen soon.
Speaking of marketing experts, one thing has to be emphasized here:
During your campaign, you’ll become a fair game for all those “experts” who are scouting crowdfunding campaigns, searching for the next victim. Usually, they will try to pitch you in a lame way, bragging with some false successes, massive lists of contacts and asking $1,000 upfront + cut in total funds.
Now, there’s a simple way to distinct garbage from potential wizard.
Wizards will never ask you these things:
What’s your market
What’s your targeted demographics
What’s your marketing strategy
and similar crap
They won’t ask because the moment they lay eyes on your crowdfunding page and your web, they will instantly know what to do and they will ask a bit more for their services because, even though there are no guarantees, these agencies are your best option. Remember that. You simply must take a calculated risk in order to raise more money and you can’t raise more money without the brutal outreach.
You will also need to give them an access to your social accounts. And do follow their suggestions in terms of desired changes in your brand positioning and content/pitches upgrades. After all, you are hiring them on account of their expertise in a field of marketing and sales. It would be irrational not to follow their guidance.
NUMBER THREE: pitch the influencers but NEVER pitch registered supporters
Services like Backers Database that contain list of registered cross-platform or platform-specific supporters or numerous individuals pitching their services and waving with “The List of known backers,” should be taken with caution. It takes just one spam report and your campaign will be suspended. Those who play with this, usually end up burned. That’s why you need to be careful about sharing your referral links.
However, those who know how it’s done, do possess massive lists of backers, journalists and influencers, only they deploy a different tactic to reach all these people. And we are not talking about cold emails or spamming their social accounts. But that falls in a category of business secrets.
It’s the known fact that only a handful of people truly know how to do effective marketing. The rest will just create numerous accounts on different forums and social networks, using your brand name, and start spamming people. Needless to say how futile and time-wasting this is.
Your best option is to list 50 most influencing industry-relevant media and see how to promote your campaign on each. Although, the marketing agency you hire should do this for you.
For instance, Gadget Flow and TechCrunch are influencing media for tech-based products. But even the direct exposure to millions of eyes, that will cost you anywhere between $300 and $600 (Gadget Flow, depending on the package you choose), can eventually bring 5-20 below average pledges. It depends on what you have to offer and how people respond to it. Some campaigns drove thousands of dollars with a single exposure in the right media but for the most part, this should be perceived as the press release – just another way to spread the word and hope for the best.
With the smart and decisive approach, cumulative effort, and under the assumption that you really have something valuable to offer, crowdfunding is definitely the best method to raise funds for your startup. And, it’s the great method to test the idea because you can see how market responds to your solution BEFORE you invest millions on a potential lost cause. In fact, the thing that usually drives angel investors to invest in you is the cumulative of 2-3 successful fundraising campaigns you ran in the past.
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PART 2: How to build a campaign’s page, STEP-BY-STEP Tutorial
Crowdfunding – a Kickstarter of Easy Fundraising Through Crowdsourcing
Some of the best inventions our species have a privilege to enjoy started as partially developed projects and then evolved over the course of time – many of which by becoming a money magnetcrowdfunding idea. No reason why your creation wouldn’t evolve the same way.
Like one of the most popular crowdfunding projects to this day: Coolest Cooler, which managed to raise, through smart and persuasive crowdfunding campaign, an astonishing $13,285,226, with only $50,000 set as a campaign goal.
This is a quick guide to crowdfunding or as it is also known: peer to peer lending, and it will serve you as a great starting point, along with the instructions in Part 1.
What is the Crowdfunding Website?
It’s a central place for online fundraising that connects a fundraiser and a crowdfunder to create anonline money pool. Fundraiser being a person or a group with a need for small business grants and Crowdfunder being a person or a group that recognizes the potential of an idea and decides to support it.
Crowdfunding sites are the new approach to business loans and small business grants. Avoiding the painful and slow bureaucracy and over-caution often present at venture capital offices and banks,online fundraising is gaining a momentum.
How Does Crowdfunding Work?
Formatting the funding plan
You work out the precise funding goal: a defined value you need in order to develop your project entirely or to cover a segment. Keep in mind that the online fundraising falls into the same group with other small business grants and therefore you need to set the margins and strategy straight. Otherwise no one will take you seriously and you will fail to raise funds.
For instance, if you’re about to make a documentary about the koalas, you might want to collect enough funds just to cover your travel expenses or to fund A-Z.
Or maybe even a better example is the ambitious project of developing an electric car where campaigners decided to break their monetization plan into small pieces and run the first crowdfunding campaign to only finance the necessary tools. As they were progressing with their project, they initiated and executed additional campaigns.
Crowdfunding Campaign Preparation
Once you’ve dissected your funding plan, it’s time to prepare the campaign.
You’ll sign up for a free account on one of the crowdfunding sites and provide additional details about your identity and go through the bank credentials check. Simple and easy-to-use interface of your project’s page, found on most crowdfunding websites, allows you to add critical details about your project: description, purpose and nature of it, crew and every other related piece of data you find important.
You’ll introduce yourself and the crew if any and explain why should someone support your endeavor. Keep in mind that you are raising capital for your project. You need to pitch your idea efficiently. This means you’ll have to create a short presentation of your agenda – a pitch, either written or a video. But do consider the fact that campaigns without video presentation hardly ever reach their target. People just love to see the movie, that’s all.
One note though. Don’t exceed 2,5 minutes.
Run the campaign.
This is the most critical part of the entire process after the pitch.
You are spreading the word by any means necessary and keep the constant communication with your current and potential supporters – crowdfunders. Always think about the fact that some people need an extra nudge to support your crowdfunding idea and you never know what that might be so explore and exploit every possibility.
Your best approach is to offer your crowdfunders some kind of reward for their financial participation in your project. It can be anything from T-shirt to special mentioning of the supporter in your project. But what proved itself as the most efficient is pre-order. In other words, offer a widely discount and make sure to show the retail price so the supporter can “see” how much he or she will save by supporting and pre-ordering.
This is the stage where your supporters “invest” in your dream. Everything comes up to this.
As a part of your campaign you want to keep your current and potential supporters up to date by providing them with the visual insights of development and even the events you organized in order to gather more fans.
OK, this is a theory. In reality, things work slightly different.
One of the reasons why only 8% of all campaigns manage to raise funds is their belief that it’s enough to fire few messages to their closest friends and family.
As you could see in the Part 1, it doesn’t work like that. You are asking people to give you money for something that doesn’t even exist. And, your “list” of friends is fairly short.
You need smart native and marketing strategy because it all comes down to these two factors:
Precise calibration of your brand positioning to ensure precise targeting and cut on costs.
4 things left for you to do:
Collect your funds;
Ship your rewards;
Follow your dream – you’ve earned it!
Keep your supporters updated with the progress. Nurture the relationship. You might need an additional fundraising campaign if your project evolves into something even bigger!
Trust & Safety at the Largest Crowdfunding Platforms
Crowdfunding in its nature involves 3 different parties to create that online money pool:
Crowdfunding Platform Team
Fundraiser (Person or a group raising the funds)
Crowdfunder (Person or a group investing in project, supporting the campaigner)
It’s critical to establish a high level of trust between the parties in a process. Therefore many of them (crowdfunding platforms) have developed simple guidelines which will point you in a right direction no matter if you’re a fundraiser or a crowdfunder. And you’ll be able to see what they do from their behalf to make this a fun, safe and exciting journey for all.
If You Want To Support the Crowdfunding Idea
Go over the campaign presentation and any other relative details campaigner’s provided and learn more about the project you’re about to endorse.
If you think you need more info don’t be afraid to ask the campaigner directly – there is a button just for that purpose.
Surf the web and try to find campaigner’s homepage or social page and explore some more.
Listen to the feedback. Nothing beats word-of-mouth and it’s usually a good indicator whether the campaigner and his idea are something close to your aspirations.
If You Want To Run a Crowdfunding Campaign
Every type of the relationship is based on a principle where each party benefits on some level. It’s a two-way road.
Make sure you clearly introduce yourself and present your creative idea (agenda) honestly and in a precise manner.
Stay on top of your game and provide feedback whenever needed. This means to keep the communication channels open at all times and respond as fastest as you can.
Nurture the relationship with your supporters even after your campaign is over.
Where Do Crowdfunding Platform People Fit In
Indiegogo or Kickstarter, or Crowdrise – (3 largest crowdfunding platforms) are communication channels and liaison officers. It’s those crowdfunding platforms what connects you the fundraiser with you the crowdfunder.
To keep the confidence level of their communities, fundraising websites are constantly upgrading their systems and monitor everything that has been happening on the platform. This includes a high-tech early warning system if someone is trying to abuse the platform. Have no doubts – each of them will suspend the offender at the speed of the light. It’s the way to ensure that honesty and trust between the parties are on a highest possible level.
One of the critical features of every crowdfunding platform is most certainly a payment gateway(s) and personal data.Most of the platforms take no chances and use the latest security systems to protect your data and your privacy.
While crowdfunding is a great way to raise capital for your creative idea, it’s by no means a magic stick. There are some things prerequisite to execute a successful fundraising campaign. The most important one – know your business; know your niche. This means that you need to be on top of your game. If you are developing a service or a product you need to know exactly what it is good for. In addition, you need to know your market; your niche.
You might have the best possible idea (at least in your head), but if you don’t have the market for it, everything is in vain.
Preparations prior to launch
85% of every success is a thorough planning and detailed preparations.
Your best approach is to think about the fundraising as the attempt to close the financial structure of your business project by searching for investors who offer a venture capital or asking a loan from the bank. That way you’ll ensure that your project’s blueprint is developed to the smallest detail. This includes, but it is not limited to:
Full description of the product or service, or any other type of a creative “more-social” idea (campaigning to send your folks on cruising or to build a shelter for lost cats);
Definition of the problem your creative idea is about to solve. Even if the niche is too crowded you will still be able to catalyze the narrow segment and land your product or service – you just need to break through the noise;
A classical market analyses which will later help you to construct a compelling pitch – the critical component of every campaign.
Detailed financial plan including overall cost of your project and possible potential revenue (ROI), once the blueprint is transformed into a live service or fully operational product.
When you have all of that in your pocket, it’s time to develop a PITCH.
Whatever we do in our lives, we pitch. We pitch to push our point of view when discussing an issue. We pitch to push our agenda. We pitch to push our product or service.
Crafting a compelling pitch can be somewhat difficult for many because your pitch should sum every benefit of your idea in a short, meaningful and decisive manner, making it irresistible for your potential supporters.
The practice has shown that the best results are achieved with the 2-3 minute video pitch.
While the video is an optimal way to pitch your idea, you still need to transfer it into the words and you need three (3) different types:
300-500 words pitch for your campaign page;
15 seconds pitch suitable for the header of the page and for the email campaign – known as the “Elevator Pitch”;
5 seconds pitch suitable for social networks; Twitter in particular.
Crafting a successful and compelling pitch is almost a science. Think of it this way: if anyone would be capable to develop a good pitch then marketers and copywriters wouldn’t even exist.
Mastering the craft of the great pitch includes great knowledge about human behavioral psychology among everything else. The pitch must be optimized in a way that it will influence the cognitive behavior of the one who’s been pitched. Words, images, videos – all the same; your message must change the way the prospect thinks.
To make this critical element easy for you so you would be able to focus on other segments, let the professional sales writer handle it. Direct benefits for you are:
Focus on other segments of your campaign such as communications and development and greatly improve the performance of your campaign;
Greater brand awareness derived from the professionally composed pitch which communicates your message with additional power;
More Funds For Your Project
Your ultimate goal is to collect as much capital as possible for your creative idea. Professionally designed pitch will yield far better results than the one developed by someone not so well versed or with the lack of knowledge and experience.
After the pitch had been developed, it’s time to think about the rewards for your supporters.
Reward-based crowdfunding is the most effective way to collect your funds. It’s a relatively small “perk” you’re offering to your potential supporters in exchange to their participation. Depending of your project, you’ll adjust the rewards span.
The analyses show that the most usual amount of money, supporters will invest in you and your idea, is $25. So you need to define 5-7 rewards with the value ranging anywhere from $10 to $1000-$5000.
For $10 you may reward your supporter with the “Thank You” card or with the name engraved somewhere on the wall of your project or with the campaign T-shirt as a memorabilia.
$25 will most likely include a pre-order of your service or product, or maybe even a private dinner. More money you ask for; more you will have to be willing to give. You need to find the most suitable model for your particular campaign.
More money you ask for; more you will have to be willing to give. You need to find the most suitable model for your particular campaign. The best way to get the ideas is to go through successful campaigns and see how they did it. Again, a bit of good old intelligence efforts will come a long way.
While reward-based campaign is a neat way to raise funds, you may raise even more through equity crowdfunding.
Every “funder” earns a cut in revenue your business makes proportionally to the invested amount relative to the value of the project. Funder has no executive rights nor is able to influence decision making. Funder simply waits for his money to be paid on his account. It is an investment similar to stocks and bonds.
Since this type of fundraising is gaining on the momentum and becoming the new way to invest money, more people are swiping through equity based crowdfunding campaigns trying to find a hidden gem to invest some money in it. Some groups and even venture capitals are investing millions in projects they find interesting and lucrative. As we said, money is flowing like a river. You only need to dig a canal and redirect some of it to your business.
This is only a short overview of crowdfunding and its principles. If you are willing to raise funds using the crowdfunding as a method, we suggest that you go over hand-books provided by the specific crowdfunding platform to set up everything and then come back to work out the deal with us. We are delivering supporters and money, ensuring that overshoot your campaign’s financial goal.
If you have questions or need further clarifications, use the comments section below and you’ll get your answers. If you want us to recommend a proven pitch creator or a marketing service, contact us.
Good luck and Godspeed!
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There are two types of people in business world. We’ll call them: Buyers and Sellers. Seller lives the life by solving problems on daily basis. Buyer on the other hand lives the life using the solutions provided and offered by the Seller.
Thus, the PREMISE:
Seller makes money, while Buyer spends money.
Being entrepreneur essentially means that you have to deal with the complex problems on daily basis. And only few of those problems are the real solutions you’re bringing to the market and make money. The rest fall into the organizational and operational aspects.
Now, as you already know, we have only a small number of Sellers. The number fit right into the 80/20 rule. And 80/20 rule states that from 100 people who will decide to take the first step in personal development (or any other segment of the life), 80 will drop out almost immediately, making up all sorts of excuses; 20 will push forward and make it happen, while 2 will reign supreme. You can see this rule whenever you look!
It’s Pareto principle.
That means this: From 100 people only 20 are Sellers, while 80 are Buyers. Naturally, you want to fit in the first group; the Sellers.
So how do you switch from Buyer to Seller?
LESSON 1 – Use the brain potentials like never before
When was the last time you’ve read some great motivational or efficient book, filled with practical advices, coming from proven source? When was the last time you Googled something of your close interest? And by that we mean conducting a thorough, unbiased and detailed research and analyses.
Don’t know how to analyze the market? Don’t know what gives an edge in the warfare called business?
Nobody is born with this knowledge. It’s something you have to learn. Your progress depends on your willingness to adopt the new knowledge. So, you have to start practicing a new doctrine:
Perpetual personal development through learning process that never ends.
You don’t watch some stupid reality show unless you’re interested into human behavioral psychology (it’s the truth; you can learn something even from the complete and total idiot.) Instead, you buy the book that has the potential to provide you with the new perspective.
But critical thing is this: when facing a problem of any kind, don’t give up. Force yourself to solve it. Even if you are challenged to solve riddles, or quizzes, or everyday predicaments, don’t give up. It’s how you train your brain!
You see, problem solving demands energy, and it can (and will) consume up to 30% of your entire capacities. Just try to run and make complex mathematical calculations. You’ll either be forced to stop, or to give up from the mental task.
USEFUL HINT: This problem is further emphasized through biological problem known as blood-brain barrier. Only glucose can pass the barrier; remember that. So living on a low-carb diet will exhaust the only energy reserves that can be utilized by brain. You can guess the end result.
Since we’re programmed to live by spending the least of resources, brain automatically shuts down the will to push harder. Good example is “fight-or-flight” response state, where brain shuts down all secondary mechanisms that are nonessential for pure survival, such as growth of hair or nails, parts of our working memory and similar.
Make no mistake; it’s easy for your brain to block every attempt to move beyond pure survival. It will just shut the will down and shift your focus to something else. The funny thing is: you’ll give up not knowing why!
In case of wolves, lions and other predators this may actually work. They hunt down their prey, eat, and then sleep for hours.
But we the humans are evolved beyond that point. Our neocortical regions allow us to override the limbic system and push even harder. We have the power to control our brain and that is extraordinary. If we want.
The problem with majority of the human population is total and deliberate reluctance for anything that goes beyond the scope of pure survival or fun. Whenever Buyer is forced outside the comfort zone, he or she allows the block. They are not interested and they justify it with excuses such as:
poor social environment,
lack of tutoring from behalf of their parents and school,
and many other different “excuses” to stay still and not move any further.
Some won’t even bother with making up excuses. They are simply lazy.
Seller, on the other hand, understands that brain is where the power hides. Brain will buy the muscles, but muscles will never buy the brain and they are perfectly aware of that.
Therefore, business mind seeks for constant challenges. Status quo is not an option. And even when everything seems OK and there is no need for energy consumption, business mind will find the way to employ as much of neurons as possible. Both amygdalae will keep firing if needed (if you don’t know what amygdalae are, Google it, nothing bad will happen, trust us.)
So why are they doing that extra effort when they could satisfy with less and live more relaxed? Why can’t they just live a “comfortable life”?
LESSON 2 – Business mind understands the risks associated with the single source of incomes
Couple of years ago we saw the live demonstration of what happens when people think extremely short-termed and decide to depend on one single source of income.
If you paid attention, you noticed one distinct occurrence during the last crisis outbreak: rich people actually increased their wealth. Crisis didn’t force them out of their homes. Many of them cashed in on abandoned properties by flipping them or starting the clean-the-shit-up types of businesses.
Only those who satisfied themselves with one salary while being overloaded with debts, lost everything and had to camp in tents all over the freakin’ place.
And that’s the principle difference.
You see, what truly separates Seller from Buyer is that Seller is on a constant lookout for additional, fresh source of money even if it means taking the risks.
Because, by avoiding risk and trying to play defensive all the time, sooner than later, you’ll find yourself out on the street.
Stocks, bonds, short-term investments, partnerships, new ventures, commodities…you name it, Seller has it. 3, 4, 5 and even more sources bring in the money like on a conveyor bay. That’s why some people played golf while some had to drag their families over the parking lots trying to find a small piece of concrete to setup the tent.
What happened then?
Those from parking lots blamed those who played golf for their tragic misfortune. Go figure…
It seemed that they all simply ran out of luck. At least that’s what many of them claimed in the aftermath.
But did “luck” played any kind of role in their tragedy?
LESSON 3 – Business mind understands that luck has nothing to do with anything
While Seller does play lottery, he doesn’t perceive it as potential investment. Seller considers it as a simple game to play from time to time just for fun. Does he win? Of course. It seems that there is something universal about being opened to wealth. You’ll get it; no question about it.
Buyer on the other hand, sees gambling as the “way out.” He doesn’t know how to manage money and he thinks how one “lucky” round will change his life entirely.
Relying on one source of incomes is exactly the same. It’s that same gambling mentality.
The reality is: no matter how much money Buyer wins, it’s lost in less than 5 years because the person who won, never made an effort to learn what to do with it. Instead, he spends, and spends, and spends until he ends up in debt – again. He is simply relying on “luck.”
Luck has nothing to do with the success or being rich. It’s about using every advantage and exploiting every opportunity while employing brain 120% into the problem solving. That’s why you’ll never hear rich man to blame or to justify. He is aware that blaming and justification or rationalization of stupid and reckless move won’t get him anywhere. On top of everything, he doesn’t have time to blame.
Buyer, in the same time, blames everything and everyone.
Is it the right approach? Is someone or something always “guilty” for your low output and bad financial situation?
LESSON 4 – Business mind doesn’t recognize blaming and justification as viable options
When you make reckless move and endanger your sole survival, what do you do?
Business mind learns from that mistake, makes sure that it never happens again, and then pushes forward even harder. The majority of Buyers on the other hand, fall in the state of acute depression and after a while, their own brains start to reason and rationalize the decision, response or action. More times that delusional thought is repeated, faster it becomes the true, because brain has to fill in the gap; otherwise, there is a potential risk for well-being and even for survival.
It’s called backward rationalization and it’s the part of our defense mechanism. It is a set of chemical exchanges that protects your central belief system and makes sure that it does not disintegrate. When that happens, your survival is endangered; at least according to your brain.
But that doesn’t have to be a rule or even the truth. You’ll learn details about your central belief system during advanced steps of your progress. Again, our neat evolutionary advance is providing us with the deadly effective tool. The Sequence master course is teaching you, among everything else, how to bypass that dangerous mechanism we all have tendency for.
Have you ever heard Donald Trump to blame on someone or something even though he had lost everything some time ago? Shit, man even ended over $100M in debt. Did you see him crying over his poor and tragic destiny? Did you see him joining some cult or religious movement? Did you hear him blaming on the government?
No. Man got his shit together and moved in with even more power, decisive to reign supreme this time. And he did it. Now he’s running for the President of the United States of America. Donald Trump and people like him should serve as the examples to you and not someone you envy or resent; remember that.
Majority of Buyers will blame on someone or something and keep caving in indefinitely. They blame just to cover their fear from trying again, and again, and again. They blame to cover their lack of willpower. They blame so hard, that they are prepared to talk loudly and persuade others into their deviant point of view, just to hide the fact that they screw it up good and now have no desire to try again.
They’d rather sit and cry and blame and justify and dig through the garbage than to try again. Why? Because they are scared. Risk is the word that frightens them more than anything else. It transforms them into little crying girls.
Business minds or Sellers think differently…
LESSON 5 – Risk is just another segment of the opportunity to be calculated and analyzed
Nothing more, nothing less. You could get dressed right now and walk to the grocery store to pick up the six-pack and end up dead in less than 5 minutes. How? There are probably 1,548 different ways for that to happen in that fragment of time.
And how many people end up like that on their way to the store? Hundreds, every day. Is awareness of that fact stopping you from going to the store? No way! You want your six-pack, period!
So why the hell is Buyer so freakin’ afraid to do anything beyond his dull 9-5, Monday to Friday, for some ridiculous FIXED hourly wage, while Seller — the business mind — eats caviar and goat cheese pizza, shooting golf balls from the deck of some hot shit yacht?
It’s because Buyers don’t truly understand the difference between opportunity and risk. They think it’s the same thing. Hell, they even think that risk maybe, just maybe, hides the opportunity and not the other way around!
How do you reason that? How do you reason the fact that someone is willing to run across the freakin’ street in the middle of the rush hour, risking his life, but in the same time hides like a goddamn mouse when somebody offers him an opportunity? Will it kill him? No goddammit! Of course it won’t.
So why then?
Because of seriously disturbed comprehension and perception of money! Buyer simply doesn’t understand what money truly is.
LESSON 6 – Business mind understands the money
Seller gets it. Buyer sucks at it. And the only reason why Buyers don’t have a second clue about the money is because they are not willing to learn!
Seller knows that money is the weaponand the tool. Same as it was the bow and arrow or the spear in the ancient times. Same as it was the knife or the axe. It’s what provides food, shelter and safety. It’s what provides you with more than you need if it’s sharp and you know how to use it!
Thus, Sellers don’t do critical mistake Buyers are doing: they don’t think of money as of prize.
Because money is not the prize. It is the mean to get the prize.
And that prize is life in abundance and ability to eat in top restaurants without looking at the price tags! Prize is freedom to wander around the World, because it’s beautiful and it deserves to be seen from every angle during this ridiculously limited time we have on this planet! Prize is life without financial worries; something our current system enables for every soul on this planet. Remember that.
We’ve invented an advanced and effective weapon to hunt, protect and thrive.
What do you do with the weapon? You take a good care of it to make sure it fires every single time.
If you don’t know how to clean your rifle, reload it, aim it, and shoot the target from the large distance, what do you do?
You sign up for training course, don’t you?
So why the hell you don’t do the same with money?
Why do you expect that you’ll hit the small moving target from mile away if you don’t know jack about how wind velocity, Coriolis Effect, air humidity, rifle’s abilities and ammo’s ballistic features would influence the precision of that shot?
Business mind gets it. Money is nothing more than a high precision sniper rifle with powerful ammo. Knock out the target and only then you’ll get your prize.
Seller is perfectly aware of the fact that you can have the best rifle and the best ammo but if you don’t know how to shoot and kill, it won’t do you any good. Apply the same on money and you’ll know why your financial situation sucks, to say the least.
Now ask yourself this: how many truly rich and successful people were teaching you about the money and the system since you were just a little boy?
Do you see the problem now? Exactly!
You’ve been taught wrong because those who supposed to teach you knew nothing about it. So why do you expect to shoot well if you were trained by the people who don’t know how to shoot at all?
Money is a powerful weapon in hands of the person who knows how to manage it. It provides you with the unique opportunity to free yourself from any kind of labor, or any kind of effort required to ensure your complete financial freedom.
You just need to learn how it’s done. In other words, you need guidance from someone who understands the game and plays it well. Because, what you’ve read so far is just the quantum. You know now how you need to think. But, you need to learn how to implement that knowledge and how to act upon it.
And that advanced and powerful development program consists of, but not limited to, the following:
And you have all of this, with the precise and detail explanations and blueprints, in an advanced business program designed to answer your every question. The Sequence master course is enabling you to sync with the system to make your money work for you. In other words, it enables you to reach the moment when money makes money – with or without your direct influence.
One specific fragment of your working memory — made of couple of things you’ve picked up as a young child — is now defining the amount of your bank account(s). Everything we do, our every action, every response, is based on how our central belief system — the set of principles upon which we are living our lives — is built. Something that’s been designed before you reached the age of 12, is now controlling your life.
It does seem rather impossible, but as you will learn, one particular perception in your mind, developed through the impressions you picked up from your parents, school and media, is blocking you. It prevents you to join over 150,000,000 people who successfully changed that piece of memory and now own 86% of everything this planet has to offer.
We are talking about the principle use of money as the only tool and weapon on your disposal in our contemporary society.
What the most people, including you, feel when think, see or hear the word “MONEY”?
Instant feeling of anxiety and unexplainable, irrational need to protect something!
Ask yourself these questions:
Do you think money is vital for your life?
Do you have money?
What do you do with your money?
Hopefully, you answered that money is important/vital and that you have money. But on the third question, you initial response was: buying things or paying for things.
Now ask yourself few additional questions:
Why do you use your money in that way? What do you buy, what do you pay for and how do you do it?
The answer: You do it the way you were taught to do all of that.
You were raised under the simple, yet deadly wrong dogma that says: you must finish your school, find a “decent” job and work hard for your money.
IN REALITY, THERE WAS NEVER ANY NEED FOR YOU TO WORK FOR SOMEONE ELSE AND EARN MONEY because money is being made and not earned. Only, nobody in your closest social environment understood that basic mechanism of how money is finding its way to your bank accounts.
Let’s clarify this a bit.
How do you make your money?
You’re basically selling your labor (physical or intellectual) for monetary compensation, based on the agreed fixed hourly wage. And it takes 160 out of 720 hours to receive total monthly amount of your “sales” efforts!
Thus, the premise: money is made through sales on an open market.
In your case, the “goods” you’re exchanging for money on the market are your brain, muscles, sweat and bones. In other words, you’re selling yourself to the best buyer you were capable of finding.
How much do you worth in recurring payment process until market renders you obsolete?
Anywhere between $1,280 and $6,400 per month on average. In some point of time, you — the product — will become obsolete and forced to settle for far less until the last breath you’ll take.
In 40 years of this irrational trading model, you’ll generate anywhere between $614,000 to $3,072,000. It depends of how good you are in selling yourself to the market.
The consequences of this irrational and completely inefficient business model are mind blowing
Since your brain has already calculated that there’s no chance in hell that you’ll even live long enough to buy yourself a car or a house from what you’ll earn; you are doing something you were taught to do; once you start receiving revenues from selling your labor:
LOANING MONEY FROM THE BANK to quickly “equip” yourself with couple of things essential for your life: car, house, furniture, appliances and hundreds of other products you’ll buy on the open market, using borrowed money!
And then you’ll spend the rest of your working career paying back that money with the high interest rate. All those items you’ve purchased will render themselves unusable or obsolete in less than 3-year time. Your house will require adaptations each year with 2 major renovations in next 10 and 20 years. Thus, everything you bought so far is not an asset as you prefer to think, but liability. Because asset makes money and liability spends money.
None of the things you bought makes you any money, right?
To make things even worse, this entire process is natural for you. You’re experiencing it in a positive way. Not even once did it occur to you that something is terribly wrong with the way you’re perceiving money and the world you’re living in. And you got one crucial fact entirely wrong:
It’s a brilliant design made by just a handful of people who never received the credit for pulling the human kind from the claws of corrupted individuals who were using instruments of fear to dominate over large population and land. We are talking about different kings, tsars, dukes, lords, churches and other members of aristocracy. Only 200 years ago, the only way for a man or a woman to even move beyond the point of pure basic survival was the royal origin or deep connections with the royals based on corruption.
Today, thanks to few brilliant minds, situation is different. But the problem still prevails: old habits die extremely slowly.
People still don’t recognize the simplicity and brilliance of the system so they are rushing to factories immediately after finishing schools to start earning money.
What will happen when the global production process becomes fully automated, using advanced robotics? Already now, 40% of all processes are done using robots, eliminating any need for human labor.
And since nobody was investing, banks were forced to re-think their business model. They had to find the way to get all of that money out at the market to keep the system alive.
It was the dawn of CONSUMER LOANS!
Money simply had to find its way back to the system. It must circle, otherwise we are in danger of total system collapse and potential re-installment of rulings of one.
If they (people) don’t want to use money to make money through investments, we’ll (the banks) “sell” them money to buy goods. It’s that simple.
The reason why it’s so hard for more than 80% of people to use their money as the investing tool to generate far more than those max. $3M they’ll make in 40 years by selling their labor
Hides in a fact that investment does not produce the same rewarding reaction (feeling/sense) as the purchase of the smartphone, food, car, house, and similar. There’s nothing taking the physical shape in a purchase process! And since we are visual creatures, it triggers the defense mechanism, caused by our primordial fear from the unknown, common for every soul on this planet.
What we don’t see, scares us.
It’s more rewarding to spend $50 on dinner that will just go through your stomach than to invest that money in buying a single option. You can see, smell and taste the dinner. You can feel the effect when that food is going through your digestion system. But when you buy a stock, nothing happens. Nothing gets visualized.
Same applies to everything else you are purchasing, including utility bills because you can see the light and you can feel the warmth coming from the central air-condition system. Even the bill you are paying for the internet gets connected with the physical thing because you know how some strange particles (photons and electrons) are rushing through the cables, delivering you information that you can actually SEE with your own eyes.
That’s why you’re perceiving investments as something awkward and uncomfortable. There’s no physical representation of your purchase. Because, that’s what it is. It’s a purchase. You’re buying equities or bonds. But you don’t see it, hear it, taste it or feel it!
And it’s happening because nobody taught you anything about it.
In that critical period of your life, when your central belief system was being made, nobody explained it to you. You were left to deal with it on your own because those who were teaching you felt the same thing you’re feeling now. Anxiety. Fear. Unexplainable need to protect something.
To protect what exactly? What is there to protect? Do try to answer it. What are you protecting? Money? For what reason? You’re gonna spend it anyway. Why didn’t you protect that money when it counted the most like that time when you bought the car using someone else’s money?
You had no problem at all walking into the bank and BORROWING someone else’s money to spend it on some 4-wheel moving object that will become obsolete in a matter of 3 years, and yet you’re afraid to invest your own money in something that can potentially generate more of it!
Can you find the logic in that type of behavior?
You are willing to spend someone else’s money on something that will go to hell in no time but you won’t spend it on something that will increase your bank account balance and ensure prosperity. How do you reason that?
Ah yes, there are no guarantees that money you’ll invest will in fact make more money! They’ve been telling you how careful you must be with your money when it comes to potential investment but they had no problem buying stuff with that same money. You were watching this and your brain considers it as the normal behavior in your environment.
So, let me ask you this: How much did that car you bought on loan made you thus far? And yet, you bought it. How much did the garage full of tools made you? And yet, you bought all that tools, used only occasionally, for your private needs.
Can we say that you’ve spent at least $20,000 so far on different items and essential maintenance of your house, car and other equipment you’re using in your everyday life? OK.
Mr. Camillo, a self-directed investor flipped $20K in $2M in just 3 years, during the worst financial crisis of modern times. Spend 5 quality minutes and start opening your eyes to see the reality:
How much money do you have on different investments?
What are the odds that your car, electric drilling machine and hammer make money? Right now, not even a positive zero because most of the stuff you bought over the course of time needs money to be of any use so you’re going in minus. Car needs gas, regular maintenance, and insurance. Electric driller needs electricity. Hammer demands more of your body energy, which translates in more food you need to digest.
But what if you rent your car? What if you provide the service with your driller? What if you see some collectible item at your neighbor’s counter and strike a great deal just to sell that item on eBay that same evening?
What if you do what Mr. Camillo suggests and start monitoring sites like Crowdfunder to spot the next great innovative idea?
A single $1,000 investment may easily generate lifetime revenues because what has started as a simple crowdfunding campaign with the goal to collect $20K of initial fund for building the prototype, often turns into multimillion dollar business. And you own 5% of that same business since you’ve purchased 5% of equities with your $1,000. You just saw it before the others and locked the deal.
But how do you spot something like that? How do you know where to invest?
Why did you buy that car or house? You could easily go with bike or public transportation and live in far cheaper place but for some strange reason; you decidedto buy all of that.
What was the dealmaker in those decisions? Think about it for a while.
DOGMA! That’s all to it. You were raised to think and operate in a way that will sooner or later fuck up your financial situation and subsequently your life.
You deliberately and without any second thoughts spent money on stuff that will drain even more money from you without any chance or ROI ever, and now you’re searching for the BULLETPROOF WAY TO INVEST WITHOUT ANY FUCKING RISK. What the fuck is wrong with you? Can’t you see the irony?
When it comes to throwing your money into nothing, knowing that there’s no way in hell that you’ll ever see any return of investment, then it’s OK to do it. But when it comes to injecting some of your money into something that has at least some chance to double your investment, you start thinking and having second thoughts about the entire deal, because it does sound risky and you could lose your money…
CAN ANYBODY SEE THE FUCKED UP PATTERN OF THINKING IN THIS OR IS IT JUST ME?
Buy something, you lose 120% – for sure! Invest in something, you have 50/50 odds to double your money. Which sounds better?
What else can be done with money besides common purchases of money-draining items?
Getting a picture now? Do you see how wrong they raised you?
It’s time you change your perception and accept the fact that the only way for you to live in abundance is to STOP earning money and START making money!
What you do is simple. You focus on it!
So far, your focus was on the lawn, sex, food, job (up to 25% of your mental or physical capacities), new tires for your vehicle, beer in your fridge and bills.
Switch your focus on INVESTMENTS and investing related subjects. Do the following:
Read the business section of your favorite newspaper.
Create the free account on equity crowdfunding platform such as Crowdfunder and click the “LEARN” link at the upper right side to start bombarding your brain with the new and useful memory blocks.
Take a break from ESPN and similar sports channels and switch to business channels.
Listen to the crowd; they will tell you everything!
This last demands further clarification. As Mr. Camillo said, couple of years ago, his co-worker told him how “He read the great book (Hunger Games) that’s apparently a certain hype these days among the young population and how it will be great if they make a movie out of it.” Now, Mr. Camillo has never heard about the Hunger Games but that didn’t stop him to start paying attention, expecting some sort of the signal that someone will start making the movie. It wasn’t long before he read the PR (press release) from Lionsgate (found on sites like PR Newswire, PR Web and similar.)
What he did was simple. He searched for the Lionsgate’s ticker and purchased x amount of Lionsgate’s stocks. But he did it before Wall Street guys so his entrance was low (low stock price.) Once Wall Street picked up the signal, money started pouring in, increasing the Lionsgate’s stock price at fast rate. In one point of time, Mr. Camillo decided it’s time for the exit so he sold the stocks, multiplying his investment.
It’s always the same rule: do what others are not doing!
Will you hit the jackpot every time? No. Did you hit it with your house or car?
But that doesn’t mean that you should go in with everything you have.
You spread your risk by allocating 20-50% of everything you have into several different investments, and never use money you don’t have.
There are no rules here. Some people are favoring mixed portfolio with short, medium and long-term investments. Some, like Mr. Camillo, are waiting for months before investing 20-40% in one single investment. This approach is known for creating the environment of higher odds because these people are patient so even though it seems as a high risk in the moment you’re purchasing your options, in reality those are pretty much sure deals.
But you have to turn your focus on this matter. Forget about everything else if you want to reach the moment where money you’ve earned in the past starts generating more money, making your labor no longer needed.
And that’s the point and the primary purpose of money as it has been originally designed:
Monetary-market system allows you to rather quickly reach the moment when money makes money and you are perfectly capable of retiring in the age of 30!
You only need to re-invest the portion of your money. Money must find its way back to the system, otherwise it’s lost forever.
So far, you’re keeping the system by paying your loans with interests. That’s you current role in the system. Those smarter, who figured out how system is designed, are making millions without worrying about bills, interests, inflation and everything else that scares the living bejeezus out of you.
You, on the other hand, are earning your money. There’s a big difference between earning and making money. Start making it.
Just think of it this way. How much money did that smartphone you bought make for you? How much did it make for the company that is producing and selling it? Do the same thing they are doing because if they can do it so can you!
The best part is: you don’t even have to think of and build the product. You simply buy their equities (stocks) and that’s it. Let them do the hard work. It’s how system is designed.
It’s not an illusion nor a dream. Over 10% of global population are making at least some money online, working from their homes. For the most part, we — who are making money online — make more in an hour than most make during entire 8-hour shift.
The best thing is: life without the boss freakin’ rocks!
How it’s possible to make more money online in an hour, working from home, than in 8 hours working for someone else?
Question explains it. What’s happening when you have a traditional “job” is that you’re in fact earning money. You’re not making it! Earning money by definition implies that you’re selling your labor for the agreed (fixed) monetary compensation. And that — as you already know — has it’s limits.
Making money however, does not imply anything “fixed” or “agreed.” There are no limits. You are engaging a global market with your solutions – same thing your employer is doing. It’s just that you’re engaging that market from the vicinity of your home office or even a simple living room – you’re in fact making money online.
Ways to make money online
Without any desire to go into hypothetical scenarios, most common way is to start freelancing. It’s basically same as traditional job because you’re selling your intelectual and some physical (typing, drawing, talking, acting…) labor/effort for monetary compensation.
Nothing is “fixed”! That’s most important to remember. How much will you make, let’s say per hour, totally depends on you. The difference between traditional job, where you have to commute Monday-Friday and then put up with some bullshit, and freelancing, is when you’re freelancing, you’re in fact making money online. The only things that get commuting are your files, dispatched to your client(s) and money dispatched from your client to your bank account.
It’s estimated, judging by the current trends, that 20% of all employees in US will switch to freelancing in next 5 years because, when you think about it, there’s no more need for offices and necessary supplies/equipment. It cuts company’s costs exponentially.
The real beauty of freelancing is the fact that you’re exposed to the market directly, in difference from traditional 9-5, where your impact on the market is indirect – you depend on your employer who’s making the deals. That fact, as scary as it may appear, in fact opens your mind and you start seeing endless opportunities.
In one point, things become clear – if you want to move beyond $40/h, you need to figure out the PRODUCT. In other words, you must develop a solution and solve some problem many people have. Bigger the solution, more money you make. Thus, you start making profit! which is the key to wealth building and freedom.
And that’s the point where you really start making money online. You invest what you have to spare either in your own product (solution) or in someone else’s. For instance, if you take some time and browse through Crowdfunder, you’ll see the network of investors, scouting for the next big thing. People invest anywhere between $100 to several millions in some startup they find interesting and with the great potential. If everything goes well, those $1,000 turns into $10K or $100K in a matter of a year.
If you have any doubts in my claims, Google “Coolest Cooler” and similar crowdfunded startups and you’ll see it.
Remember: you’ll get paid in direct proportion to the value you’re bringing to the market and not the penny more or less.
But who says that you can make money online only by freelancing or building your own product (virtual or physical, all the same)?
In reality, no university degree is needed for success. There are only two main disciplines that you must master: sales and marketing. Then you can pick from, I don’t, several millions different products and engage the market of 2 billion prospects. That’s the number of people that go online each day.
How do you make money online reselling third party’s products?
First and foremost – learn sales and marketing! Without it, you’ll keep busting your balls for someone else for the rest of your life.
Now why sales and marketing? Why it’s imperative to learn these two?
How do we call our current societal setup? Monetary-market system or consumers society. Getting a picture? From whatever angle you look at it, there’s something exchanging hands for agreed monetary compensation. You have a market as the key playground and on that playground you have 3 key figures:
Manufacturer – problem solver
Seller – middleman
Buyer – in need for a solution who buys because he/she wants, not necessarily because he/she needs!
Hardly any manufacturer is selling its solution in retail. For the most part, goods go to wholesaler, who then sell it to the retailer and eventually you buy it. It’s how it goes.
So, if you wanna make money online in a fastest way but don’t want to come up with your own product, you have to appear in a role of a reseller (wholesales or retail).
Here you have 2 options:
If you’re interested in dropshipping, there’s a lovely, simple guide to dropshipping at Shopify. In short, you’re reselling the goods without stacking them in some warehouse. It’s a retail type of selling but with low overhead.
That’s the problem in the same time. Since it’s easy to setup everything with no more than $200, this type of entrepreneurship is picking up on the momentum and it seems like folks are competing who’ll cut the price more. It leads to another problem and that’s extremely low margin because, you do have to pay the supplier not only for the order but also for extra cost since it’s the manufacturer or wholesaler who will handle the packaging and shipping for you (usually anywhere between $2 and $5 per order.)
Still, you need to know: A) how to sell, and B) how to market your goods. Luckily for you, you can learn it HERE.
Affiliate marketing is something else.
There are products with extremely high margins where a single sale generates $100 profit for you. Now you can do simple math and figure out that you only need to make 1 sale a day to earn 3 grand a month, which is the average amount you’ll get paid for some low entry job. Only, you’ll have to bust your ass for 8 to 9 hours to earn those $3K. In affiliate marketing, it takes only 1 great cold email or a great landing page. So it’s basically hours of preparation for something that will generate money on auto-pilot later on.
That said, there’s an obvious problem: what to sell and to whom?
First of all, you need to figure out ‘why’ you’re selling something. Only then comes the ‘what’ and ‘how’. Because, if you don’t know why you’re doing something, it’s gonna be that much harder to succeed. If you do not understand what I’m telling you, then I strongly suggest that you take The Sequence master course. It’s clear that you don’t have a clue about what’s been going on around you. Take a look (link opens in new tab, don’t worry):
The fact is that 85% of people who become obsessed with making money online don’t know the basic rules of sales and marketing. The bulk just think how it’s enough to pick few products, buy an email list and start firing cold emails. In case you’re wondering what cold emails are, please do go through The Sequence. It will change the way you think about our society and how money is being made – online in particular.
There is a big difference between trying to sell something 101 and online selling. No eye contact; you can’t shake someone’s hand and exchange oxytocin, and you cannot use body language either in order to build the trust. On the internet, sales are made with the blindfold over the eyes of both seller and buyer. But the goods still exchange hands. Seller does manage to assure the buyer that his/her intentions are honest and buyer does purchase the product. We are talking about billions of dollars that change hands every day in online transactions.
Somewhere in all that endless river of money, there’s your cut. You only need to reach for it, that’s all.
The most common — and arguably the most efficient way — is to pick your niche/subniche, build the website around the central concept, make few initial picks (~ 20) and start attracting interested clientele. Easier said than done, right?
Again, there’s a good way and wrong way for doing it. It’s a knowledge that doesn’t come in one night of Googling the term “affiliate marketing” or “making money online.” We are talking about cumulative knowledge from many disciplines all condensed into one single niche website, then another, then another and so on.
Eventually, you’ll start thinking about your own solution to some problem people have. It’s inevitable because you’re exposed to that kind of stimuli. That brings game to whole new level.
All that we were discussing so far and the stuff that follows are thoroughly explained in 6 modules of The Sequence master course. You will be guided to setup the online business with or without your own solution. But you will be taught how to figure out that solution because that’s what you should be striving for.
And then we go back to the basic principle of monetary system – investments
You don’t want to freelance. Affiliate marketing and sales in general are scaring the bejeezus out of you. And you are not interesting in blogging about blogging about blogging or how crappy day you had the other day when that old fart blocked your exit so you had to go all the way back to the 20th floor to wake up the deaf crow and force him to move the goddamn car so you could finally go to work. Your boss was so fucking furious that he immediately cut 10% of your next paycheck. And so on, and so on. Yeah…there’s a shitload of similar blogs; not one making more than $200 in a good month.
What are your options? You do still want to make money online. So what the hell are you not seeing?
What you don’t see — if we are talking about some quick cash — are CFD’s or contracts for differences. Currencies, indices, stocks, commodities, you name it, people are doing it. It’s basically this: you speculate whether the certain pick of yours will go up or down in value over the precisely defined period of time. If you guess right, you earn money. Fail and you lose.
How much do you make?
It depends on two factors: how much you’re willing to invest and what’s the leverage? Huh? Leverage? Wotta f…
Same thing that caused Great Depression last century, is now used to make few quick grands in less than 10 minutes. Or, of course, to lose hundred times more. It mostly depends on your trading skills. It goes like this: I’m the broker, running the Forex platform — your personal broker –, and I tell you this: invest $10 and I’ll multiply your input by 100. It’s my gift to you, every time you decide to invest money. Nice, you say. Instead of buying just $10 worth of options (buy/sell), you’re in fact trading $1000. But there’s a catch and something many people find “shocking” and “surprising” (wonder why?). If you fail in your judgment (prediction), you lose $1000!! Leverage works both way!
To paint that picture even better, here’s the footer from Markets.com, one of the largest Forex and CFD trading platforms. Quote:
HIGH RISK INVESTMENT WARNING: Trading Foreign Exchange (Forex) and Contracts for Differences (CFD’s) is highly speculative, carries a high level of risk and may not be suitable for all investors. You may sustain a loss of some or all of your invested capital, therefore, you should not speculate with capital that you cannot afford to lose. You should be aware of all the risks associated with trading on margin.
Trading on margin, or using leverage, is the highly risky investment game. If you know what you’re doing, there’s a chance that your initial $100 of trading capital will transform into $100,000 in a matter of few months or even sooner. On the other hand, if you are gambling rather than investing, you might end up being forced to pick the loan just to be able to answer the margin call initiated by your broker. That’s what happens to people who disregard the primary rule of investing: stop-loss!
There are quite a few detailed How-To’s for Beginners, but arguably the best one is this: babypips.com, the beginner’s guide to forex trading. Even though they are just dealing with the Forex market, it will be more than enough to understand options trading principles and rules. CFD’s are basically the same thing only instead of currencies, you’re trading with commodities, stocks or indices. You’re betting whether some, let’s say, stock will go up in future (buy action) or drop down in some period of time (sell option). Ergo, options trading.
But if you really want to make it as simple as possible and exponentially risky, go with binary options.
Basically, you’re placing the bet whether some ticker will go down or up in next 1, 5, 10, 15 or 20 minutes. There’s a leverage again so it’s just simplified trading on margin, slash betting. Binary options are in fact a hybrid between options trading and betting. It allows you to either make money online or lose 100 times more in a matter of couple of minutes. In fact, binary options are still illegal in some countries.
One thing is common for both classic and binary options brokers: they will keep calling you on the phone relentlessly. You have to leave your phone number during the registration so don’t be surprised when you see strange country code calling you. Relax, it’s your future broker from Cyprus or UK. When you finally explain them to fuck off and stop calling you, and they in fact do stop calling you, few weeks later they hire a new client manager, who pulls out the list and start the process all over again.
Only, it’s wise to talk with the broker because it’s in their best interest to teach you how to do it since their profit comes from only two sources: pip spread and potential margin calls. They are far happier when money is generated through the spread because margin calls are dreadful and in most of the cases mean loss of the client. So do spend some time communicating with your personal broker. You can arrange the email sequence if you don’t want to spend money on phone calls.
That will cover the most common ways to make money online. It’s perhaps too much to consume at once because, if you’re new to the online money-making game, you do need to upgrade your matrix. There’s a lot to learn if you don’t want to waste two most precious things: time and money! (family is something else and should not be mixed with business in any way!)
Waste no time because you have only so much Earth’s turns around the Sun. What you do with that time decides the level of your financial and any other success. Take the course of your lifetime and learn how to play the money game from your living room chair!
Have you ever wondered about what exactly habits have to do with success? A lot more than you think. But we are not talking about some dumb, useless stuff like healthy dieting, recreation or yoga. We are explaining the primary habits. The ones that truly determine the balance on your bank account.
Brace yourself. This is going to be a rough ride and perhaps a hard kick in your ego. Unfortunately, sometimes, there’s no other way but to be brutally direct.
Every outcome, positive or negative, is a direct consequence of your action. It’s never about the referee or some higher power. It’s about you and your habits. In case you are wondering how come someone can spend months sailing the world without any financial worries, while you have to bust your back for 8-10 hours every single day and still fail to break even, here’s the answer: it’s you who are pulling the strings and subsequently deciding the overall quality of your life.
Not the system. Not the government. Not your rich neighbor. It was always about your actions and reactions. It’s about your habits.
Every dreadful experience you had with money, debt, career and even your sex life, is caused by you and your habits.
It’s time to learn what’s going on and how habits are influencing your odds and deciding the quality of your life.
Here we go.
Two main problems cause people to fail in their efforts:
1) Serious lack of knowledge and experience
2) Lack of determination and discipline.
Number 2 causes number 1 which cumulatively causes failures. In a sense, most people are set to fail sooner or later on account of the series of bad habits.
But it’s not that black as you think now. In fact, it is a thing that gives you an edge. 80% of self-made millionaires started their dizzyingly fast and effective rise from the point of being $50,000 in debt due to poor decision making caused by ignorance and lack of discipline.
Hell, my first attempt, in my early twenties, cost me close to $100,000. But the funny fact is: it would be a money well-spent if I knew how it’s done properly. By know, those $100K would generate several millions. Yet, due to poor habits and lack of experience, it became a really expensive mistake I learned from. And learned well, I tell you that.
Plenty of us did that same mistake.
And we all did it due to serious flaws in our programs. We all did it because we wanted it but just wasn’t developed enough to make it happen. Our habits were wrong and we lacked the ones that do count for success.
That event, when we found ourselves on the street with virtually nothing to eat, has delivered a decisive impact to our belief systems. Right cerebral hemisphere managed to disturb the left as brain has terminated secretion of norepinephrine since it became clear that something was fundamentally wrong with the original matrix.
That event opened our minds and we became more self-aware. You can observe that moment as the moment of revelation and epiphany. Because it was exactly that.
Being $50,000, $60,000 or $100.000 down with mouth to feed definitely grows hair on your ass and triggers the right switch. In a sense, every man should go through this purgatory. Because you emerge stronger and wiser. You became aware that something simply doesn’t add up and you start doing that same thing you did when younger – start learning the new stuff. But this time, you are in control of information. And you are very picky about the sources.
That means that you automatically ignore everything that shares any similarity with the previous program.
It’s because you are aware of a simple fact of life:
When you ban everything that isn’t the solution, whatever is left, regardless of how odd it may seem, must be the solution. The Occam’s razor principle.
And our society operates on two principles: success and failure. There is nothing in between. No shades of grey. You’re either a wolf or a prey.
Pick any segment of the life and you’ll see the same pattern. Same set of behaviors.
One group is operating upon the principles of the wolf and second group acts like grazers in African savanna. They go with the flow, trying to avoid risk and danger on every step of the way. Give me my grass (salary), secure my premises by sheer number (group) and I’ll be happy (comfortable). Sure I’ll bitch from time to time but I don’t really care that you’re eating caviar while I’m eating shit.
My shit is in a safe place. Your caviar is not.
This is the prey mentality. These are the people that will never move from the level of being “comfortable” or “having just enough to pay my bills.” It’s those on the “80 side” of Pareto principle; those who will make up an excuse.
It’s their habit to have just enough.
But they still buy stuff, don’t they?
What they are essentially doing is allowing the current of the system to randomly slam their micro-systems against the rocky banks. It’s just not the way to live your life, isn’t it?
My guess is that You are not like that. I believe that You are a wolf.
How I figured that out?
If you were to be a prey, you would never end up reading to this point. You would never attempt to exit your comfort zone and something is telling me that you’ve already tried on several occasions. Something triggered your killer instincts and you tried. God have you tried. But it was like trying to swim across the Atlantic during the winter with nothing but the swimming trunks on you. Sooner or later you’re gonna drown.
And why did you try to swim across like that?
You didn’t know that the water will be so damn cold and that it will eventually drain all the energy from you.
Nonsense…you know that you can’t swim across the Atlantic during freezing temperature. What kind of stupid analogy is this, you’re bitching right now probably?
The perfect one actually.
Same way you know that you would drown; you knew that your previous efforts or dreams weren’t the right way to succeed. You were relying on or dreaming of luck and on a chance for the most part of it. You lacked some serious discipline and you know that. You knew that you can’t live like that because pure mathematics was telling you that you’ll drain your resources in an exact point of time. But you disregarded the logic and went by your “gut feeling.” Everything will sort itself out, you were comforting yourself.
Again, how did I figure that out?
You are an intelligent person. Only the ones with a certain level of intelligence can become wolves. Others are preys. Thus, you knew what it takes to make your way up. You just didn’t have needed discipline and determination to do it right.
Does that make you stupid?
Not for a second. That makes you a hunter and hunter can’t kill every time. But hunter learns from his failures. He will aim for the soft spot next time. And he will kill next time. You will succeed next time. Never question that.
If you give up, you’ll wreak havoc inside your mind and probably end up on anti-depressants or even worse. Why? Because you are among the only few that still possess that killer instinct. So by giving up you’d totally screw your brain and system would crash beyond the point of repair.
Your obsolete and wrong belief system is collapsing and your brain is screaming for the new elements to rebuild you. All you need to do is to provide your brain with just the right elements. And this is exactly what You will do with our help.
The power of the right habits
Yeah…your habits and total absence of the one that counts mostly, determined the quality of your life. So, when you finally decide to make the change, take The Sequence master course and fix it. As you will see, The Sequence Program is a “straight-to-the-point-precise-type-of-guide,” where you will not waste time on some stupid things and meditation. That shit sucks anyway. What we are going to do is to teach you how to integrate 2 important new habits. That’s it. Just 2. Sounds simple enough and doable? It is.
Of course, there are few more that will really help you in your mission, but these 2 are critical. We got you covered; no worries.
But what’s most important is that this is THE ONLY PROVEN WAY to rise again in a short period of time and to rise with style. Because 1 of these 2 is exactly what you’ve been missing to do properly so far and it is exactly what they failed to teach you. Miss on it again, and we guarantee you – you will fail again, and again and again and eventually…you will put the bullet in your head.
You cannot escape from who you truly are. You may reprogram your behavior but you cannot do much about primitive code. And if you persistently try to act as a prey while being a wolf, nuthouse is waiting for you.
What habits have to do with success?
In simple words: You are a slave to your habits.
That sounds nasty, doesn’t it? Well, nasty or not, it’s true. Repeat the same action over and over again and it will become an automated action; it will become routine action; it will become a habit. Because habit is a neurological event where brain creates something known as the “loop of habit.” Event, smell, sound, action, reaction or state of mind acts as a SIGN that initiates your ROUTINE ACTION in order to receive the REWARD.
Your brain and you respectively cannot live without that high.
What did you do with your first paycheck?
You went out and drank it with your palls.
Why did you do it?
Because you were raised under the premise that money is the prize for your hard labor. That belief has led you to the point of disaster. You were never taught of how to properly manage your money or what money truly is. You’ve never developed a habit of managing your money. And what’s most important: nobody told you that it was never about earning money.
How do you — or even better, WHY do you — expect to do anything with it if you don’t know how to handle it?
What is money?
Money is a tool to get the prize. And the prize is a fulfilled and happy life in wealth and abundance where you are in position to help the others. To truly help the others.
Having a $100 to spare on charity is OK and will do wonders for you and others. But having $500,000 to spare for the same purpose will sky-rocket you and everybody around you. It’s a common sense.
It is the fundamental reason why we as a species survived and are thriving now. The moment we started to share our knowledge and learn from the others around us — sharing and collaborating — we put ourselves on the top of the world. Collaboration and collective mind have led us to the point where we have the ability to communicate with every corner of this planet and beyond. This is deeply rooted in your survival code and you cannot delete it. Thus, you cannot play against yourself.
Unfortunately, you were raised differently.
You were raised under the influence of those who don’t understand the money for what it truly is. How can they teach you then?
You were raised thinking that greed is a bad mortal sin and those with money should burn in flames of eternal fire.
Let me ask you this: how many resources has your family allocated to help the others in need? Keanu Reeves gave $20.000 to the man working on a set because he heard about the rough patch in that man’s life. Would he be able to help out that man if he would be poor?
OK…you’re slowly getting the picture now. Let’s move back to habits.
What was the first thing you did on your first day at work? You spent days, weeks and months learning how to properly use the tools and means that enable you to do your work with highest efficiency.
The question is: why most, including you, don’t have the same habit with money?
The bulk of answers can be summed into this: first we valued the meat, now money buys the meat hence; we value the money.
Now this is entirely wrong perspective. Because, in the essence, we still have to value the meat!
What do Masai Warriors cherish mostly?
Their arrows, bows, spears, traps and knives. It’s what brings food on the table and protect them from the danger. It’s a tool to get the prize – security & safety.
Let’s switch to Western Civilization now. We cherish money because it puts food on the table and protects us from the danger. We hunt with money, we defend with it. How do we defend with money? We are using it to build our own little piece of security; our condo; our house; our cave.
What is the prize? Security & safety.
Getting the picture now? Do you see where everybody is missing? Can you understand now how almost the entire population has a distorted view on money?
But not all. No, no, no. There are people who understand one crucial thing about life:
System is here. It’s powerful. It’s fertile. It’s great. What you have to do now is start playing synchronized with the system and not trying to play against it and then bitch how everything sucks and how you’re just another victim of the corrupt monetary system.
Ask yourself this: if the system is so wrong and so bad, then how come 2% of all owns 86% of everything this planet has to offer? Does that fact ring any bell? Can you reason it without that old ridiculous, “Well, there you go, you just answer it for yourself,” bullshit?
Hear this now and memorize it.
The reason why only 2% of all holds 86% of everything is because there are approximately only 2% of men and women who are really willing to make the most out of every situation they find appealing. And they can do it because in every given time, at every given place, you have only 2% of those who are willing to put their asses on the line. The real killers.
Only 2% of human population learned what it takes to use the most out of the system. Because, let’s face it: system is brand new. It took millions of years for us to develop. It takes time and this system that we have created is just a baby.
2% of people are holding 86% of useful planetary resources. We suddenly have 150.000.000 people who get the system. A whole lot more than you thought, right?
You don’t believe this? OK, how many guys and girls aced in your high school class? How many fellows and young women aced during your college time? How many people ace in your professional environment?
The number is always the same: 2%.
Only 2% of people understand WHICH HABITS ONE HAS TO HAVE IN ORDER TO THRIVE and have the willingness to create them.
Luckily for you, habits are something that can be erased, rewritten and even to be written from the scratch. Another great fortune for you is that you will soon learn how to do it and that will put your life on a growth trajectory path in a following period.
Remember: Your future has not been written. Destiny is an abstract term derived from our fundamental ignorance and mental limitation because we can see only what we had seen. If no one would have told you that Earth is a sphere, how would you know that?
Stop wondering. Start doing. But do it right. Here’s your chance:
Stage 1 of the 3-stage business model is teaching you how to setup and run a money-making low risk online business through which you’re not only generating money from several sources but also training for the Stage 2 or the core of your future business.
Both stages are designed to generate seed money for the Stage 3, or the point where you are becoming synced with the system and money you’ve made in a past — and are still making — is multiplying by the strategic investment procedures explained in The Sequence master course.
What you have here is in-vivo presentation of how to become self-employedwithout any need of leaving your home.
This is in fact the business model for setting up the online business where you can generate anywhere between $35,000 and $100,000 per year in the startup phase.
However, if you decide to exploit the full potential of the model, your revenues are increasing exponentially. Because The Sequence master course is teaching you how to think, plan and run complex businesses after readjusting your core matrix to make it optimal and highly efficient, which a prerequisite for making money in monetary-market system.
Thus, while the following “How to Become Self Employed crash course” is in fact a complete tutorial for setting up the online business that you can run from any place on this planet with just your laptop and internet connection, it won’t do you any good if you fail to learn how to develop a perfectly synced-with-the-system business mind. Clearly, that’s something you still don’t have.
So after you go over this short and concise tutorial, you’re suggested to download another,
On the other hand, if you feel confident enough and ready to make a 180° turn in your life by becoming perfectly synced with the monetary-market system, we suggest that you jump on The Sequence master course immediately. What awaits you is the cutting edge psychological rewiring of your core matrix based on the thinking model used by 150,000,000 already synced people. You got that right. It’s those 2% that own 86% of everything this planet has to offer.
And as you’ll learn, the only difference between them and you is the fact that they understand the neat and brutally efficient built-in mechanisms that make the core of our monetary-market system. They are synced with it. You are not. At least not yet. So,
Now, let’s see what we can do with only 4 hours, Monday-Saturday, shall we?
How to Become Self Employed crash course
The prime request in designing the Stage 1 of the 3-stage business model provided for you in The Sequence master course, was to limit the time spent on the project to correlate with the average available time every man on this planet has. If you think you don’t have time, you’re reading the wrong material. You should be reading some fiction novel instead because, as you’ll see now, this is the minimum time you are able to devote in order to change your future. It’s up to you and you alone. Just think about 80/20 rule and decide.
This is the average amount of available time every man has
Let’s see…you spend 9 hours on your professional occupation (it does take time to get dressed and go to damn place, right?). Then, you spend approximately 1 hour eating. Another 1 hour goes to different bathroom rituals. Let’s say that you sleep about 7 hours.
Where that puts us? 24 – 18 = 6 hours.
Another 2 hours go on some private fun, family time and possible afternoon rest and you’re left with 4 hours. Those 4 hours can worth far more than 8 hours on your current job. And let’s not forget about Saturdays, Sundays and different holidays. Once you get addicted, you’ll start using those also and increase your odds drastically. Wife might not be so happy about it, but once she smells the cash (meaning new purse or drapes), she’ll calm down.
What we can do with those 4 hours?
How much more money do we need in this startup phase?
Around $16.5 billion, right? Well, why not. People are making that kind of money, so why wouldn’t we, right?
Still, let’s start with something more achievable in this startup phase.
Let’s say that we are currently making around $65,000 per year and we would like to make extra $35K to make the round number. It will come handy to cover many expenses so we wouldn’t be forced to use our credit cards frequently, which wastes lots of money on fees and interests.
The basic math
We rounded the numbers a bit to make the math simpler. In the outcome of our basic calculations, we came to a round number of $30 per 1 hour, Monday to Saturday. That means that now we only need to figure out the product that we can sell to make $30 per hour, which will subsequently yield $120 through our available 4 hours.
Sounds much more achievable when you dissect the problem, doesn’t it?
Now we need to decide our strategy and business model
If we manage to build the product with the realistic price tag of $30, we would need 1 customer per hour to reach our defined daily goal and that’s $120. Thus, we need only 4 customers per day, Monday to Saturday.
As you can see, we deliberately avoided Sundays and holidays in the equation to make your life easier but we did include 4 hours during Saturdays, just to get you used on extended working week, once you decide to go ballistic with the whole thing.
So we designed a neat portable dog cage, since our chosen niche is pets, dogs indoors subniche. Our analyses showed that there is a room in this overcrowded niche. In addition, we deliberately focused on overloaded niches to really push the concept to the limits and test the operational aspects in difficult conditions.
Our startup funding for Model #1 comes from our own resources, because will make limited number of units just to test the pulse of the market first.
Model #1 is optional, meaning that you can skip it entirely in this startup phase if you don’t have your own resources to fund it. You may also find it difficult to negotiate a good deal with some local manufacturer or Chinese company. But, you are strongly advised to at least give it a shot just to get some feeling of what is like to make deals. Look at it as yet another way to learn because, once you set to break limits, you’ll have to start negotiating all kinds of deals. Thus, start practicing immediately.
How do you know what the good deal is for portable dog cage for instance? You find medium priced offer and deduct 70% from that price. It’s the margin. Focus on Chinese companies if you are aiming to build something cheap for the starter because they are most flexible.
Remember: you have to be pragmatic in this startup phase. Local patriotism will come later when you pump some money on your accounts.
Since it will take time for our product to come out from the production lines in initial quantity of 500 units, we have time to deploy Model #2.
We still don’t have a product around desired price of $30, which means that we need to adjust to the circumstances. So we’ll decrease the price but then we are forced to increase the number of sales (customers) per hour.
So we’ll build the product with the price tag of $8.99 which is the common price for virtual things today but also for any physical items also. You can find plenty of gadgets and all sorts of accessories under the $9 just by browsing through Amazon or eBay. If nothing else, it may give you a clue where to focus your development efforts.
In this scenario, we will need to make 14 sales per working day of 4 hours. That’s 3.5 sales per hour. Does that sound like something achievable? Damn right it does.
Building the $8.99 product
Remember, we didn’t raise the bar that high. Even a child could sell 4, $8.99 products per hour. If you take a walk, you’ll most likely see kids, sitting on the walkways, selling all sorts of crap and probably making more money than you do during 4-hour period. Something to think about, right?
We’ll use a neat hack to reach the targeted daily volume of sales. And we don’t even have to build products. We’ll build something else.
Keep in mind that the following concept can be applied to virtually any niche.
Browsing for products that are already in sales
We went to Amazon.com, created the free account and enrolled in affiliate program. It will allow us to link our sales efforts to any — any — product available over the Amazon. When sale is made, we earn the cut in a profit. For the products related to our targeted niche, that commission is 8%.
We decided to use these 7 products:
When we sum our cumulative, we’re at $9.64. Now it’s unrealistic to even think that you can sell the entire set at once. You’ll use a different kind of strategy.
We deliberately decided to choose competitor’s “Portable cage for dogs” for two reasons:
We can test the market
Psychological preparation because once we get our own portable cages, we’ll make simple adjustment as you’ll soon see.
This may appear as a risky tactic but it’s not. It’s a unique way to see how market responds to your product.
Now when we have our picks, we move forward.
Building the roof product at $6.99
We’ll build a comprehensive, yet funny how-to guide for people who are thinking about getting the dog and keeping it indoors. We are not concerned with the competition. There’s plenty of meat to go around.
But one thing should be mentioned here:
You see, this is our edge. People would like to turn a million in less than a month by investing $20. It doesn’t work like that and we all know it. And yet, all of the sudden, everybody with the Photoshop consider themselves as the top creative designers. In 90% of cases, they end up with crap and then wonder how come nobody wants to buy their quality product.
What we did as a part of a preparations was this:
Noted EVERY potential issue future dog owner might have and made the list (we know them all so it wasn’t a problem but we could easily browse the net for topics);
Thought about the past and recalled everything we went through with our dogs. Funny moments, sad moments, moments of extreme dissatisfaction and anger because the damn dog chewed right through the sofa, and similar experiences;
Noted that past, line by line, in a meaningful timeframe, starting with the choice of the breed;
Merged those two lists;
Created meaningful sections by merging logical parts of the joint life between man and his dog. (think timeline and you’ll know what to do);
Went online and browsed for books similar to what we’re going to make (and those were comprehensive guides of having the dog indoors from the Day 0);
Read few bestsellers in the niche but went over the feedback of every title and noted the negative feedback;
Redesigned our book’s basic concept by answering the negative feedback (used their weaknesses in our advantage);
Wrote the book, using the tone that we found attractive and optimal but built the content in a way that allows us a subtle implementation of those 7 products we picked on Amazon.com (don’t sweat about the fact that you don’t know how to write a how-to guide);
Provided that writer with the detailed concept, tone and the fact that he must incorporate affiliate links in least obvious way. They must appear as a genuine and welcomed help. (Remember: best types of sales are when you’re not selling at all but only offering a hand of help!)
As a MUST, we incorporated images (had some already) and illustrations to make the book more attractive.
And now we have our roof product that we’re aiming to sell at $6.99. It’s a sweat spot for simple books (it is simple since we didn’t build an encyclopedia.)
Deciding the monetization model or the sales strategy
What we have now is a combo product with cumulative of $16.63. Of course, it’s irrational to even think that every person who buys the book will also buy all 7 affiliate products. It may happen but let’s not rely on that chance. Instead let’s be real and consider maybe 1 – 2 extra sales on account of those disguised affiliate links that will make an average of $2.
Remember: those sales will only occur if you do provide people with effective solution and a bit of humor.
And here we are at $8.99 price tag. Now we need 14 people per day who will buy the product. To be sure, let’s go with 20 sales per day.
How do we reach that new goal?
We used two main strategies.
Strategy #1 – Direct sales
Meaning that we’ll advertise our product via:
We used our own network to get the show on the road. Those are our friends who know how devoted we are to our dogs and how passionate we are when we talk about it (that’s why we picked the dogs niche in the first place and several others we are known to have interest in.)
Now average person holds 200 people on friend’s list. If we apply the global conversion rate of 3.8%, we’ll end up with at least 7 people who will not buy our book per se, but share our post, exposing our smartly crafted pitch to new batch of 1400 people, and so on. That’s only shares. Likes count also but on a smaller scale.
For email marketing, we purchased the highly targeted list with 20,000 names for a starter. These lists goes anywhere between $600 and $1,200. But the problem with these lists is that you really can’t say how many people are interested in your product. You’re going blind and wide, same as you’re doing with the Facebook. Thus, you need ever more email addresses and you need to learn how it’s done because ISP will mark you as a spammer in nanosecond and you’re screwed.
Same thing was in our case. We knew that no matter how quality list it was (we targeted young couples in US), not everybody will:
Open the email;
Be interested in our offer even if they do.
But, it’s just one of the channels so with the cumulative efforts, we’ll surpass the average global rate of 3,8% with no problem.
We also hired a professional to build us a Facebook ad sets and Google ones and fired it up, linking them to targeted landing pages. Budget was $20 per day ($5 on Facebook and $15 on Google). Again, we decided in favor of the minimal costs just to see the overall performance with limited budgets.
During the development phase of the Strategy #1, we already started with extensive work on Strategy #2.
Strategy #2 – Extended content marketing
While Strategy #1 presents direct sales techniques, it still relies on basic content marketing since our book is nothing but a cleverly designed content marketing method to pitch those affiliate products we picked on Amazon and to act as a psychological preparation for our own product.
And now you know what content marketing really is.
So, we used one of our servers to fire up new domain, used 1-click-install option to install WordPress, picked the right (free) template and started building the content. We basically just pumped short and concise articles about everyday life of the household that have a dog or two. The tone was adjusted to the one we used in the book.
Once we reached 100 (you can go with 50 but more the merrier) different articles in 4 categories, we were ready to market our web.
We used combo setup: Facebook statuses, Facebook page, Google ads, Facebook ads + at least one fresh piece of content per day. Remember, we have 4 hours on our disposal and that time is more than enough to craft a single 500-700 words piece of text or to hire someone to do it for us.
Our content had only one goal:
To sell whatever we offer to the market.
In six months, our daily average of unique visitors was 350 with the conversion rate of 7,2%, which means that we made 25 book sales per day on average, including Sundays. Since every person who signed for our newsletter or purchased the e-book, left the email address, we used it to pitch our portable cages once all 500 was delivered. Total cost of those cages was $2,625. That’s $5,25 per unit and with the $30 price tag, we had a good margin of little less than $25. Deduct taxes and connected fees (reduce that number by 50%) and you’re left with $12 of pure net revenue per unit. Add $4 net revenue per sold book and you’re at $16 per set.
Let’s just say that the initial batch of 500 cages was sold out in less than a week but we also had 3,000 pre-orders. So we ordered additional batch of 5,000 units and sold the whole thing to the best bidder. It was just for testing purposes anyway.
Thus, using only 4 hours of our day and investing $6,560 during the startup phase, we ended up with good steady side income. Now just imagine the potential if you’d invest 50 hours per week into it and keep on pushing.
All this time you’re allocating at least an hour per day to master the Stage 2 – your true passion. Something you always wanted to do professionally. It can be anything at all. From flowers to restaurant. From selling seeding materials (both online and offline) to manufacturing of enhanced solar panels.
Stage 2 uses your passion and there is nothing more powerful than that. But you’re expected to work hard and invest time and efforts. Otherwise, don’t expect anything from it. There is no magic here. Only a constant stream of learning, upgrading, progressing and efforts.
The important thing to remember is this: do not neglect the efforts you invested into the Stage 1. Keep it running and highly operative. Why depriving yourself from the steady and fertile source of income. Who knows, maybe you’ll blast out the product that will ultimately click to people and make fast million in no time. You’re seeing it all the time so why not becoming the part of it, right?
Again, Stage 1 business can transform into Stage 2. Think about it this way: if one website generates just $100 per month, why not building 50 of them?
But why limit yourself in any way?
The truth is: on whatever you set your mind on, it will generate money and enable you to build wealth and life in absolute abundance.
Start smart. Learn how it’s done the proper way. Take a look.
If there’s one paradigm that’s been killing your progress and blocking your every attempt to ensure your financial stability, among everything else, that’s the “RESPONSIBLE ADULT” one. The truth is: we should never outgrow the age of 12 in some segments of our lives.
Who is “Responsible Adult”?
It’s the person who yelled at you because you climbed that tree or tried to make a treehouse at the age of 8. Then that same person called you in to pound your ass for being:
In short: that was some grown up man or a woman who blocked your attempt to reach your most imminent goal which subsequently rewired your brain and taught you to fail!
Implications of which are mind blowing
By stopping your attempt to climb that big tree for instance, that same “Responsible Adult” added a small memory block into your working (operative) memory. Your brain learned that every time you try something new, there can be severe punishment for that.
In that particular moment, when you were climbing your first tree, brain didn’t still have the memory blocks of how physically dangerous that attempt truly is because you didn’t fall of the tree yet. Besides that unpleasant feeling caused by the innate fear from heights, your climb was just another experience like many to that point. So there wasn’t any insecurity, only the excitement.
Cheered and guided by the like-minded peers, you did it. You climbed to top branches and felt proud. Crowd’s gone wild and loud, you’re on top of the world and then you father comes along and kill the dream with one single sentence, “Get down you fool! You wanna get yourself killed?”
Your brain is confused. Where did that come from? What does he mean? How can you get yourself killed when you’re clearly more than capable of climbing to the top? Wotta hell is goin’ on here?
And if you tried to climb the tree after you’ve been told not to, and after your brain realized that it’s not the optimal response to your environment, not only that you had to fight the fear from your father but also – you had to fight your own brain! Every new thing you’d try after that dreadful experience, you did it with a certain anxiety because you were always expecting some sort of retaliation or possible negative outcome. For it can only be right or wrong. Brain does not distinguish beyond those two.
Why you don’t put hand on a hot stove?
Either you felt the consequences or, which is more likely, your parents scared the bejeezus out of you when you went anywhere near it.
Whatever is the reason, one thing is certain: you’ll be extra cautious about stoves in general — hot or cold — for the rest of your life because of that small memory block added to yourcentral belief system.
And the heat source plus remote controller and few other stuff were the first things you were instructed not to mess with. Given the maturity of your brain, it’s only reasonable to believe that you were in fact taught to approach everything with extra caution!
While it may sound smart; it’s in fact the most limiting behavioral treatment that exists
Because, from the moment you were forced down of the tree BEFORE you could reach the top and successfully accomplish your goal, your brain has started to anticipate punishment for every new experience.
It may sound too radical from your current perspective but you must think through the eyes of the kid because it was then, while your brain was still learning and developing, when this new doctrine was installed. Back in those days, world was black and white. And in some segments, it still is.
You weren’t afraid to try new things. Everything was game, even though many of those seemingly innocent games were in fact quite deadly. Yet, you didn’t perceive them as such. Something was pushing you to explore.
It was your brain, trying to collect as many details about your environment as possible so it could properly build your central belief system or the set of principles upon which you are living your life. It’s nothing but the chemical (biological) thing, run by neurons and different neurotransmitters. It’s your basic survival mechanism.
And it gets worse
With every passing day, you’re taught to grow mature and be responsible.
Do your homework!
Eat you greens!
Don’t be late!
Don’t fool around!
AVOID THE RISKS!
Everybody kept telling you that you must not be reckless for you might get burned. But nobody defined what ‘reckless’ means! Nobody drew the line between recklessness and opportunity!
Pretty soon everything became the subject of thorough analyses and examination where you were desperately seeking for any kind of danger or risk. It went so far that you’ve started neglecting and disregarding the opportunities! They won and made you one of them. If not before, then after you got married and fell under the influence of society and your own frightened spouse! You caved in and stop trying!
Only because you’ve started obeying the 5 rules of “Responsible Adult” paradigm:
Everything is potentially dangerous and risky and thus, it has to undergo rigorous analyses until you find the flaw.
If nobody else is doing it, that means it’s not safe thus, you’re not doing it either (it’s hype hence, you’re in if everybody is in or you’re out if everybody is out.)
You have to finish your school, find a decent job, regardless of the wage or level, and stick to it because it’s what put food on the table (and don’t ever fight with your superior…keep your head down and stay out of the trouble.)
Wise man sticks to what he’s got because it’s not smart to push the envelope, question the authorities and/or test the hypotheses (i.e. quitting your study or 9-5 to follow your own free will.)
Wealth and unlimited abundance are things of greedy people and greed is a bad trait; some would even call it a mortal sin (because hardworking and honest person always has to struggle to provide for the family…it’s just the way things are.)
So, when you think about it, when you were just a small child, you were moving to the point of SYNC. But then, “Responsible Adult” got installed into your central belief system and your path got shifted to the point of SINK. Sounds same but as you know by now, there’s a big difference.
What to do now when you realized that your life philosophy, inherited from the adults in your closest social environment, is leading you to a certain ultimate fail?
Welcome to cutting edge neuroscience explaining why you think and act the way you do. When you finish with this short course, you’ll realize one critical fact about our brains and their absolute dependence of environment. You’ll realize that if you were by any chance raised under the dogma or Mighty Mouse, you’d now worship a rodent! While it’s one of our greatest survival mechanisms, it’s dangerous in the same time because your matrix may easily be programmed the wrong way.
You see, your current situation is nothing more than a sum of bad habits and entirely wrong, false and obsolete belief system. Irony is: it’s not all your fault. Heck, it’s least your fault. Again, even if you think that you’re doing well considering, think again. You haven’t even scratched the surface yet.
Who are you?
From the moment you saw this wonderful World for the first time, process of indoctrination has started and has been an ongoing process ever since. And that process really does start very early in life without you even realizing it.
Until you reach the age of 18 months, you don’t have a part of the brain responsible for the recall memory. This is the reason why adopted children somehow always “know” that they were adopted but can’t seem to remember it. Just because that specific part of the brain is missing, it doesn’t mean that child doesn’t collect impressions. It’s clear that there is no specific region in brain where memory blocks are being stored.
From the age of 1 to the age of 5, your brain collects information at the speed of the light. That period is the most intensive in terms of building memory blocks, beliefs and perspective towards life in general. No other part of child’s future life has the capacities like these first 5 years. It can learn complex math, physics, signs, letters and few languages.
Up until the age of 8, this process of immense data collection is continuing. Let’s say with about 80% of capacity and intensity from the age of 5 to the age of 8. This is the period of your life when you’ve developed the basic and fundamental structure of your views on life.
When you reached the age of 12, you filled 98% of your intellectual capacities and whether you are aware of it or not, your central belief system has been created.
Can you “sense” on telekinetic or telepathic level? Sure. We are all capable of that. As if we are all radiating some invisible stream of energy. One look at person’s eyes and you’ve already made your impression – it took you less than 2 seconds. It’s that powerful. But at the end, no matter what kind of stimulus was that, set of chemicals in your brain develops the memory structure about the profile of that person. And here is the bigger picture and the reason why everybody is preaching about the importance of that “first impression.”
They are all right, make no mistake about it, and in this instance we’ll use it as the analogy because everything you absorb and create opinion about, revolves around the same mechanism. Once you understand the mechanism, you will learn how to change that impression or how to avoid making a hasty one.
It’s vital for you to open your mind and become self-aware.
What that means is that throughout your life, your brain is collecting bits and pieces and builds up your belief system – the set of principles upon which you’re living your life. It uses the set of chemicals (neurotransmitters): endorphins, dopamine, serotonin, oxytocin, cortisol, norepinephrine and many others in constructing you the way you are and the way you think hence; the way you respond to your environment.
Do not confuse central belief system with the religious believes. Religious believes are only a segment of your entire central belief system.
For instance, if you were raised in some raw, haters-type, racist, white supremacy environment, you will never have a good first impression of an African-American person no matter if he or she is a renowned neurosurgeon or even a President of United States of America. He’s just another colored person to you. Same is with the fundamental comprehension of certain type of religion, left or right political believes and similar one-sided believes.
Why is this happening? Why can’t we see the forest from a single tree?
It’s a puzzler, isn’t it? Well…it’s not.
The origins of your belief system
Once upon a time we were hedonists and ultimate selfish type of beings. As time went by, it became clear that organizing in the groups and helping each other provided with the best chance of survival in this harsh world. In no time that system proved itself as a good way to live and thrive.
To be able to push this new way beyond, our neocortical regions in the brain started to rewrite our primitive instincts and one of the first things that faded away was our hedonism. We have successfully eliminated one of the most important notions of nature: the survival of the fittest. Even if you were born sick and had difficulties walking, group would take care of you. You would be provided as it is the practice today.
Our brains were getting bigger and more complex with each following generation. But that had its side-effect.
We started to think beyond 5 basics of the life: air, water, food, sex and sleep. It went so far that we started to question our sole existence. Who am I? Why am I here? What is my purpose?
Of course nobody could provide the answer to it, so they started to build abstract terms and stories about the Sun, stars, day and night. It was beyond our comprehension that we were made out of nothing by no one. Advanced life form like this, must have been influenced by some higher power, right? Maybe aliens as some believe?
This is how it works from biological perspective
Everything collects in your left cerebral hemisphere. This is where the “God” is so to speak. So what is the role of your right hemisphere? It is a counterweight. It constantly challenges the left one. But when the belief system is strong, brain will defend it. It is an inner fight.
For example, if you do believe in God with all your being, when confronted by the atheist, you will strongly defend your belief system. It goes so far that you will make stuff up to back up your stand and your claims. You believe in something you never saw, never heard, never touched and never actually felt by your senses and yet you believe in it. How do you explain that?
Simple. It is the way you were raised and programmed.
Brain will help you in your debate
It will dispatch norepinephrine to block the entrance and nesting of every information that doesn’t correlate with your beliefs and may potentially cause damage. Again, it’s a chemical thing. Your brain understands how sensitive this is because you’re adapted to fit perfectly within your social and physical environment as the only mean for you to not only survive but to thrive and what’s most important – to propagate.
This is the reason why it’s possible to “crack” somebody to the point of full lethargy and to re-indoctrinate that person – a process commonly known as “brainwashing.”
The process is quite simple actually because person’s own brain will help with it since it will recognize that there are far better chances of survival if you accept the new dogma or doctrine. Instinctively, every suspect of the felony wants to “come clean” in a first few seconds of interrogation. He has to fight against it. Because, as far as his brain is concerned, it’s not only useless but also counter-productive to suffer the pain and discomfort. Brain will immediately stop sending norepinephrine as the first step. Process is straight forward from that point. Person just has to be exposed to stimuli for a certain period of time and slowly but surely that same person will adopt the new belief system or spill his guts out to the detective.
If that person remains in that new environment, after just a short period of time no one will be able to tell the difference. It would appear like person is born with these beliefs. It is a survival mechanism, nothing more.
Take sex drive for example. Hetero guy will start having sex with another man in prison after a while. It’s not a rule but those weaker, who are not able to fight their urges, will definitely succumb to this urge. Only a year before, they would puke on an idea or image of it.
If you were raised under the dogma of Mighty Mouse, you’d believe in rodent now!
Regardless of what you think about it.
So, if you were raised in the environment where life is a struggle and where all claim how “money is not that important”, what do you think your belief system would look like?
You would struggle because you were taught to work hard for your money while in the same time you wouldn’t appreciate that money for it has no real value according to your beliefs. As the result, you never moved from hard labor and you never really reached your true potentials.
Thus, you need to change your environment and adapt to new circumstances.
We adapt to survive. It’s that simple. And as it had been the reason for your fall(s), it’s your chance to get up and rise again; this time with style. You only need to understand yourself — to become self-aware — and to accept who you are right now.
Who are you right now?
You are a person — a self-conscious human being — on a crossing point. A person with the choice. And that alternative is what’s causing you to lose your grip from time to time. It’s a chemical thing again.
You see, your belief system is strong and your actions are predictable when you only have one idea in your head. But when person has two ideas of same strength, there is a chaos going on inside the person’s mind.
And this is how it works.
Your neurons communicate on a specific frequency for each specific task. When life runs according to your beliefs, the communication is synchronized – your neurons are resonating. But when person holds two equally strong contradictory information, it causes a dissonance. That’s why you are feeling nervous, anxious and agitated now. Your entire belief system is collapsing. You are starting to question your sole existence. You feel like you’re losing your identity.
It’s OK. There is nothing wrong with it. You should welcome this breakthrough.
You are opening your mind to the alternative and becoming self-aware. Your brain stopped the norepinephrine secretion since it became clear to it that something was wrong with the structure. It cannot survive in this environment. Something has to change.
The trouble is: you can only know what you’ve experienced. In other words, your brain needs some assistance. You have to provide your brain with the elements for the new structure. Those who fail to do this are those who put the bullet in their head or embrace some spiritual dogma; even the extreme forms of religious beliefs.
That’s why it is important for you to adopt one new habit: from now on, you won’t distinguish information of right or wrong. Instead, you’ll absorb everything and use the parts that bests suits you. Because, in essence, you can learn something even from a complete moron. This is how you deal with narrow-mindedness which caused few unfortunate outcomes already, didn’t it?
You are the sum of what you’ve being told, taught and what you’ve experienced.
Who says that it was the right thing?
Your current situation clearly demonstrates that there was something fundamentally wrong with it. Your parents, peers, friends and school failed to prepare you for a success. That’s all to it. In the same time, you were so devoted to those principles that you failed to learn and to develop.
It’s the power of belief system.
Nobody taught you how to properly manage the money, how to learn, how to grow in terms of success, and finally how to thrive in this new environment. Don’t blame them for they didn’t know any better.
But what they didn’t miss was this: YOU HAVE TO WORK HARD FOR YOUR MONEY TO MAKE THE MONEY WORK FOR YOU. They only left out this second part of the “wisdom.” That’s it. And now, you will learn how to do it from ground zero.
What you have in front of you is a cutting-edge, 6-module, advanced, personal and business master course with built-in 3-stage proven business model to create wealth according to the rules of the monetary-market system. Follow it to the letter and you’ll join 150,000,000 already synced people. Or, as many are presenting that number, you’ll join those 2% of people who own 86% of everything this planet has to offer.
While they can speculate about the relativity of time as much as they like, that doesn’t concern you. This is due to the two facts of your life:
1) Your time on this planet is seriously limited,
2) You’re living in a society operating under the principle of linear time.
Thus, Einstein’s theory wages none of the importance to you.
You see, problem with time is more or less unique: once passed, you can’t get it back. Unlike money, you can’t earn more of it. Ergo, you have to create a habit of managing your time properly otherwise you’ll most certainly fail again. Poor time management caused your current financial situation; have no doubts about that.
You’ll now learn why and how did time play critical role in your downfall.
Day has 24 hours. Deduct 7 hours of sleep, 1 hour of bathroom rituals, 2 hours of feeding, 8 hours of work, 1 hour of preparations and transport to work and back home, 2 hours of doing something with your friends and family, 1 hour of watching movies or reading something and you are left with only 2 hours to do something else.
And some people’s brilliant plans were to develop a full scale business, using just 2 hours of your day. That didn’t include Sundays and holydays. Nice game plan.
In order to make it happen, you need at least 6 hours of every day. That includes most of the Sundays and holidays.
Yes, this initial period of paving the way for future freedom consumes time. If you’re serious in creating wealth, don’t think that 3 hours, Monday to Friday — as they preach online — will be sufficient. It takes a hell of a lot more to make real progress.
This “incubation” period lasts anywhere from 2 to 5 years and by the time this intensive period ends; you’ll grow habit out of it. That means that you’ll spend many hours on your projects even if you don’t have to; once your business is practically operating on auto-pilot. The trick is to use this initial period and work hard for your money.
With proper time and money management, you’ll make your money work for you, which is the main point of our lovely society.
Money flows like a river. One just has to reach down and grab it. There is more money in this World than drinking water and as everybody is drinking water, there is no a single reason why everybody wouldn’t be rich. But in order to do this, one has to perceive his time on this planet for what it is in a world of business: an asset.
And it’s not that easy as they say.
Time control issues
Expert materials set a precise sequence of actions or detailed explanations with practical actions for effective organization of your time. To an experienced mind one thing is certain: the majority of “preachers” don’t live their lives according to the dogma they preach and have never even tried that.
How do we know that?
While it is important to learn how to organize your time — as it’s explained in details through Sequence master course modules — there is one instance in time management nobody discusses.
It’s how to make it happen.
How to free enough of your time under your own free will, essential for what you’re about to do?
Because, you’re not alone in this, no matter how it may appear to you right now. Your routine so far was predictable to your closest social environment. That’s about to change soon and it will feel like a slap in a face to your partner, kids, family and friends. All of the sudden you won’t be available as you used to be and that will create a certain shock at all of them. So better be ready for some rough time, especially if you’re married for a while now.
No matter how hard do you try to explain how critical it is for you to have 6 and more hours per day fully concentrated and without distractions, they will never understand it. And they can’t understand it because you now have a quite different mindset from them. This problem will be even more emphasized in your emotional relationship. She/he will start to feel neglected. It is inevitable.
The question is: to what level you can tolerate the behavior caused by her/his state of mind once she/he starts to feel as the second thing on your list of priorities? How much time can you devote in extinguishing fires all over the place? How much money will that cost you?
Now dealing with the annoying friends and peers is one thing. You can cut them off more or less easily. But you cannot apply the same principle on your marriage. It’s way more sensitive since you’re sharing your life with that person and that same person is one of the reasons why you’re so eager to succeed.
Situation presents a certain paradox.
Your partner is unconsciously aware of all the benefits but habits are hard to be broken over the night. It doesn’t really matter that she/he understands the cost and stakes. Selfish needs will surface and become ever more emphasized.
Start with the political approach here
That means that you have to include quality time with your partner in your daily schedule. You have to include daily errands into the equation also since you are the part of your household and much depends on you.
Thus, you cannot simply shut yourself down for 12 hours of every single day whenever the hell you want. You have to participate and do your part of it because with every passing day, pressure will become harder to sustain. Constant quarrels and fights will soon start taking the toll on your mission to succeed. You will eventually become mentally disturbed and disabled from quality work for the next couple of hours following the discussion.
As time goes by and money starts pouring in, things will change. Your environment will start to accept your new rhythm. They will sync their actions to your time schedule. You just have to give them some time to adapt.
Now, you have to options here:
You can continue with the practice of non-managed time and see what happens.
Or you can learn and master the 3 essential habits for any kind of success – financial in particular.
Man is what they made him. In 99% of cases, man’s matrix is malfunctioning because they taught him wrong. Add the innate lack of will to push beyond the pure life necessities and you have the current image of the World we are living in.
In reality, that means this:
From 100 people who will read this, only 20 will engage with needed decisiveness and determination. 80 of them will find an excuse and get back to their routines and financial insecurity.
It’s 80/20 rule or Pareto principle, and you can see it all around you.
These numbers will never change because there will always be more prey than true predators. It’s the way nature works and our species is not an exception.
There’s nothing anybody can do for those 80. They will continue to struggle, to blame, to justify and to live on a verge of poverty. But there’s everything we can do for the 20 decisive ones!
Keep in mind that the development programs we are providing for you operate on the principles of reality and not hypotheses, theories, utopias and wishes. And in that reality, only those determined enough win. The rest are suffering from the consequences of their entirely wrong responses. Whether they don’t know any better or they don’t want to know, they’re going to lose or at least struggle either way.
Now, forget about everything else, and decide in which group you belong.
Again, keep in mind that The Sequence master course is not some “get-rich-quick” scheme. This is a groundbreaking advanced program for long term financial stability, designed to operate in a perfect sync with the monetary society we all live in. You will be taught how to think, start, and run complex businesses in an optimal way.
The progress is broken into 6 Modules, where each module upgrades your matrix in a gradual and effective manner. Core business program is further broken into 3 stages, where Stage 1 presents a detailed blueprint for setting up the low risk business in order to learn, train, but also to start generating money. Stage 2 is the core of your future. It is where you’re generating the real seeding money for the Stage 3.
Stage 3 is the final destination. It is the moment where money makes money, which is the core principle of the monetary society. It’s the moment where your muscles are no longer needed. Money you’ve made in the past will start multiplying.
And this is only a glimpse of what follows.
So, are you brainstorming for excuses or do you want to learn how to live perfectly synchronized with the best societal setup this species has ever created?
You might be thinking that you don’t have what it takes or that things are just fine the way they are right now. Understand this: your true potentials are buried under the deposits of wrong tutoring, wrong practice and obsolete matrix. You were taught wrong.
We’re going to make it right this time.
But in order for this to work, you have to understand what exactly is wrong with your central belief system and what has to change in order to rise with style, removing all the boundaries and limits.
Therefore, you’ll learn yourself and surrounding environment from the ground zero in a following sequence:
1) Complete understanding of the monetary society in order to fine tune your strategies and actions. You’ve been taught wrong or not at all. Make no mistakes; you have to further optimize your responses and actions.
2) Understanding the importance of time as the most valuable asset; the one thing you cannot get back or earn again. Once you understand, you’ll go through exercises in order to further forge your skills and master it.
3) Understanding the principle purpose of money which will be followed by learning exercises in order to master the proper money management; something you know nothing about because of your wrong perception of money. You’ll be presented with the most effective money management program.
4) In this point, after learning the system, time and money, you’ll be suggested with the optimal business program. The main reason why this particular business program is designed is its proven track of records and relative simplicity. This exact approach is repeatedly used to reach what is known as the Point of Sync. If you decide to follow the program, be ready to execute one stage after another, using provided blueprints.
5) And finally, you’ll reach the point of sync!
All you have to do is this: adopt and practice what you’ll learn and follow the program to the letter. Stay persistent (you’ll be taught of how to pull that off) and money will start pouring like water from the Niagara Falls.
Don’t skip modules. Don’t miss even one of 6 that follow. Fail to comply with this simple principle, and everything is in vain.
Your current situation is sum of everything they have taught you or missed to teach you.
In the same time, you failed to learn it on your own, once you reached your adult age.
We are here to correct those errors and to put your life on a growth trajectory path.
But not only yours. Through you and your actions, our entire civilization will benefit and gain additional value.
Why thinking that big? Because…
Your incomes are proportional to the value you are bringing to the market.
Thus, you need to solve the problem for millions of people out there. Bigger the solution, more money you make. In the same time you need to expand the market.
Don’t worry. You’ll learn why, how and what to do through The Sequence master course. Take the moment and familiarize yourself with the course and its structure. See what you’ll learn and how great the change will be.
There are 4 things nobody has taught you when you were kid. Now it’s your chance to correct that and adopt new knowledge to make necessary adjustments to your matrix. Don’t struggle when there is no real need for that.
Let’s go over the 4 critical life lessons.
Time is the most valuable asset
While it’s amusing to think about the Einstein’s theory of relativity, it doesn’t apply on you. You live and operate in a linear time where you can calculate the exact number of Earth’s turns around the Sun and own axis before you run out of time.
What you do with your time has the predominant role in a quality of your life.
It’s critical that you understand the following 3 key factors of time management:
Time is the only thing you cannot retrieve or earn more of it. Thus, you have to be careful with time.
Don’t waste it on things you don’t benefit from.
Schedule everything to make room for important things.
For the most part, we are repeating the actions of our parents. What we’ve seen and experienced have been deeply imprinted in our central belief system and it’s not that easy to change the way we perceive the world around us and the way we respond to our environment.
The biggest issue is to force yourself into organization of your time. You simply don’t think it’s important. All they taught you was that you have to be somewhere (job!) on time! That was all your parents or teachers explained to you about the time.
But time management is not that easy as it’s been presented through thousands of available online materials. None of them discusses the common issues with time management. It’s as they don’t even exist. Like it’s a piece of cake to change your habits over the course of the single night. Make no mistake: proper time management is essential skill on your road to financial success but that mastery doesn’t come easy.
If you take a moment and go over the overview of The Sequence master course (link will open in new tab for your convenience), you’ll find out that big part of one of the course’s modules is devoted to time issues. Not only that you’ll learn how to perceive time as an asset and what are the non-discussed operative issues connected with time management, you’ll also go through series of advanced exercises to forge your skills. Lesson after lesson and you’ll end up being perfectly capable of predicting the week ahead.
But that’s just time. Moving on to another critical lesson. 90% of the entire human population don’t know how to handle the following.
Your life depends on your money management skills
You’ve been taught two things about money:
1) You have to work hard for your money;
2) You have to save your money. Maybe they even said that you have to save 10% of every dime you make.
And money management education stopped right there. Nobody taught you anything else about the money. In fact, you most likely heard the phrase how money is not everything and how money is not that important.
Ask yourself this:
If someone was constantly repeating, throughout your childhood, how meat is not important and how wrong it is to have plenty of meat, would you eat meat or is it more likely that you’d become vegetarian?
Let’s go back to those two lessons your parents taught you about the money.
It’s true that you have to work hard for your money, but for how long? Entire life? No! It’s not the way how monetary-market system operates. You’re doing things wrong. It was never about earning money. Monetary-market system is based on money-making principles. Nobody told you that because they didn’t — and still don’t — understand it. Your school had only one duty – to teach you a skill necessary for you to start selling your labor, otherwise known as – earning money.
And about those 90%? You’re saving 10%, but what do you do with 90%?
Up until now, your habit was to spend it all. And that’s why you’re busting your back to put the food on your table.
The proper course of action is this:
First, you have to work hard for your money. Then you employ your money to work for you. It’s the way how things are. Fail to do it, and you’ll struggle for the rest of your life.
Have no doubts that money is in fact the single most important thing in your life. It’s a tool and the weapon to provide and protect. How you think about money has a direct influence on your bank account balance and subsequently your future.
Which leads us to the next lesson. Something you’ve never learned because nobody has been teaching this important subject.
Money must be invested. You must reach the point where you are reinvesting 80% of your total incomes. Thus, stop spending all of it and stop keeping it in your sock or drawer.
This is the core principle of our current civilizational setup. Money is designed with only one purpose:
to make more money.
We made sure to create the system that operates on those principles and those who understood this are now making millions while playing golf. They understand that not everything they make is their to keep!
You failed to accept this fact and as a result you don’t make millions.
Understand that the only way for the money to make more money is to invest it wisely. Without investments, your labor will be more or less unproductive. You’ll keep busting your back from 9-5 in some company and never make more than to cover your basic needs, if even that.
Theory of investments is your next step after you master the time and money management skills. You have to learn the environment which is not that difficult as you might be thinking now. For example, Stage 3 of The Sequence master course is leading you through this underlying principle of our monetary-market system. It represents the point of sync, or the moment where money is making money and your labor is no longer needed.
But investments, time and money management and basic psychology of our society, are implying additional routine you must adopt. How you do it will make all the difference.
Be innovative and always challenge the status quo. Also always question the authorities. Never allow yourself to fall into comfort zone.
It may appear that this lesson is sending the wrong message. It does not. The three lessons we explained so far heavily relies on this last one. What you are doing with this fourth one is critical for your well-being.
By constantly pushing the limits and accepting different types of information, some of which may even sound contradictory to your beliefs, you are creating an open and highly intelligent mindset. You’re pushing your brain over the limits through complex explorations and researches. You begin solving problems and that’s the secret of entrepreneurship and every financial success. Bigger the solution, more money you make. That’s why earning money can never make you rich, no matter how big your paycheck may appear to you. You’ll spend it all.
The only way to start generating surplus of money is by selling solutions! And all you need for that is your brain and innate intelligence.
You see, intelligence is not conditioned by the genetics. We are all born with the same capacity. It was up to your parents and school system to fill that potential. And now, it’s in your hands. The studies as well as practice have shown that brain is developing — physically changing — with every next stimulus. Learning and experiencing new stuff are arguably two best ways to further expand your logical and overall intellectual potentials.
Remember: 98% of every problem you can think of is already solved. Your job is to dig out the remaining 2%. Once you find it and develop the expanded solution, problem will again be solved only 98% because you just added the new layer that has the potential to be expanded. This is how innovations economics operates.
These were the basics. Now it’s time to go into more details and start making necessary changes before you start executing the 3-stage business model we’ve designed for you. Please advance to next step.
On the other hand, if you are not so sure that you’re ready for it, start with the FREE pre-course just to get the sense of what lies ahead. There are no shortcuts and if you’re looking for one, you came to the wrong place. We are not dealing with hypotheses or wishes. We are providing you with the reality. And that reality is brutal. Those who don’t know or don’t want to know will keep struggling. But those who are willing to detach from the obsolete and largely wrong matrix and learn from those who know how system works and how things have to be done, they thrive.
What will it be? Are you ready for the change or would you rather continue doing things the way you used to regardless of the fact that it’s obvious even to you how you’re falling into deeper regression?
Be smart about your life and your future. World is a great place for those who know.
Cognitive reconstruction is a mind hack that allows you to fill in the blanks from Point A to Point B or your ultimate or most imminent goal. But it is something you need to learn how to use before it can become an effective tool in organization and goal chasing. Once you master it, cognitive reconstruction will easily become your tip of the spear.
By applying Pareto principle in this, from 100 of you who will read this tutorial all the way to the last letter, only 20 will adopt it. From those 20, only 2 will master it.
Our contemporary paradox
For some reason we will learn how to use the specific tool, drive a car, ride a bike, fly a plane, and many other everyday or specific skills, but when it comes to money for instance, we stop everything. We are acting like money is a prize for our efforts, when in reality money is just another tool that you need to master.
And it’s not just money. If I would ask you what your most imminent goal is, what would you answer me? Do you even have something planned for the future or are you living in a moment, without giving a tiny rat’s ass about tomorrow?
Yes, it’s hard to force yourself into doing. It really is rather complicated and energy demanding task to move from stationery into actively involved. Cognitive reconstruction may indeed help you to achieve even a wildest dream you have on your mind. You only need to learn how it’s done, that’s it.
Same is with the organization of your life. You need to master the techniques and start introducing some discipline in it.
How to best organize your life
To organize one’s life, one has to argue with himself.
Nothing can describe that process better.
You need to get in a game against you.
You need to discuss every segment, every detail, every plan – with yourself.
But you also must not agree on everything or compromise on everything.
It’s like playing a chess game against yourself and refrain yourself from cheating. In fact, there is nothing that has the potential to train you better than a solo chess game in which you are making every effort to play fair to win and not to avoid losing.
Your brain is the key. Brain knows how it should be done.
One thing you need to understand in this game is that dream is not a goal. Goal is something you can measure. Something that can be visually connected with physical artefact. Something that is within your reach.
For example, let’s say that you have a mental image of you flying a private jet that happens to be yours. This is not necessary a dream. It is pretty much achievable goal. But you need to stop dreaming it.
Instead, start rewinding the tape back. Your brain already knows how you ended up owning a private jet but it is hidden behind the fog of your current reality. That reality is blocking your access to the data.
You see, over the time, you’ve read dozens of books, watched hundreds of movies and heard thousands of stories.
Those data are collected in a logical sequence that has led you to the point where you own and fly the jet.
Because, it is close to impossible to create a precise mental image of something you never saw, heard or experienced. You just cannot imagine a precise tone of a laughter that you’ve never heard before.
In psychiatry, doctors often use hypnosis to retrieve the suppressed memories of their patients. It is there, only buried. And it can be retrieved. This is not hypnosis but the point is exactly the same – you will try to rewind that movie.
Putting cognitive recognition in practice
What follows is perhaps not suitable for just everyone. Level of determination and discipline essential to just try to rewind the film is immense. But if you are willing to at least give it a try then please continue. If nothing else, you will organize your life beyond recognition.
Start with establishing the equilibrium of things
Sit down and put few sheets of empty paper in front of you because before you even think to start rewinding, you need to perfectly organize your life. Everything has to be in its place. You have to be prepared for everything on daily, weekly and monthly bases. Current mess has to be cleaned in order to remove as much distractions as possible.
This is how you’ll do it:
On a first sheet put your daily errands – your daily plan
On a second sheet put your weekly and monthly errands and plans
On a third sheet write your most eminent goal; first on a list.
Now take the first list — the daily plan — and analyze it.
Close your eyes and walk through the day. Don’t leave anything behind; not even small things like some irrelevant house chores. Think about every possible scenario – create a mental image in a precise sequence. Because, in reality, you can predict 90% of the day ahead since there only few potential distractions or unexpected events.
This is still a training mode.We are creating a good habit.
Sit down every morning after breakfast, 15 minutes before you’ll leave your home and start sequencing the day ahead. Every evening, some 20 minutes before you’ll go to sleep, rewind the tape and see where you’ve missed.
After only a week of practicing this new habit, known as “mental imagery”, your responses will be largely improved and you won’t be losing time because even if schedule becomes disturbed, you will have no problem to adapt, to improvise and finally to overcome.
Next step – week.
Do the same thing with Sheet #2. Expand to month(s) if possible. It won’t be easy at the beginning but give it some time, be persistent and in no time you will be able to create a mind hack – a precise mental road map of a life ahead.
Mental imagery is a single, most effective weapon you have in your arsenal to put your life on a growth trajectory path in no time. Mind hacks of this type possess the ability to transform your character, reset your mindset and reconstruct every segment of your life.
Now take the Sheet #3 – the goal – and imagine it.
Is it a goal? Is it maybe too complicated to reach it within a year? Do segmentation and set several micro-goals which cumulative effect enables the accomplishment of the annual goal.
Stick to a 1-year timeframe just for now. Jumping ahead is what made that jet to be only in your dreams. It takes time, focus and perseverance but above all – careful and precise planning and execution. You have it all, don’t think any different. It is something installed in your basic program.
You now have 3 distinct points already defined:
Gap between the Sheet #2 and Sheet #3 is now much easier to fill with data as long as the goal is realistic given your current situation and abilities. You need to spend immense amount of time, completely focused, to thoroughly analyze your goal and to break it into logical sequence of steps where each step presents a single micro-goal.
Because, analysis is exactly that: breaking something on structural elements.
In the same time, you need to perfectly fit all pieces of the puzzle in your private life. It is the only way for you to have both – career and happy family.
The Cognitive Reconstruction protocol
Many will tell you that this is just a theory. Perhaps. But it wouldn’t be here if it wasn’t already used and tested. And it is arguably the best possible way to progress beyond every limit.
You brain knows who you exactly are and what are you capable of. Your skills and abilities are used to construct that image of you flying that jet. Somehow, you did it. You’ve made it. It’s in virtual world, but that world is based on the laws of the real world.
The only thing you did wrong so far was thinking about that dream without concerns about those same laws.
Now, take one hour of every day to think. It will be something like meditation only more proactive.
The trick is to rewind the tape:
start with the scene where you’re flying the jet and move backwards
go one day at the time but do not deviate from possible and realistic. As soon as you do that – and you will – go one step back.
The moment you are entering into unreal is the place in your memory where you have to fill the gap. It is something that is missing at least from your recall memory.
Focus on those moments and think ‘how’
How did you do that? How did you get there? What did you say? What kind of skill is needed to breach that obstacle? Do you have to learn something new; something that you know little of but need to master it?
This is exactly the missing part in most of the cases. For example, you know that something would be achievable if you would know how to play the money game or how to master the CFD’s, stocks, bonds and similar. It is where most stop and freeze. For some illogical reason, the majority of people will not make additional effort to learn and master the skill needed to jump on next step that leads to their goals.
We are sorry to be the one who will break this to you, but if you are really eager to pursuit your goals and happiness, you need to learn along the way. Continuous expansion of your knowledge beyond the essential skillset is critical.
How would you know that? You’ve never tried it so how the hell can you be so sure that you can learn to fly the jet?
Welcome to advanced neuroscience. Yes, you can learn it. Yes, every person on this planet is perfectly capable of mastering every skill. Our brains are wired in such a way which allows us to learn playing piano even though we’ve never seen one nor played the single note on it.
Google the term “success” and if you want, you can spend next three years, reading tens of millions of versions of one and the same doctrine: set the goal, plan your route to that goal, manage your time, eat healthy, move a lot, don’t do drugs or alcohol, keep learning new stuff and dozens of similar wisdoms.
OK, we all know that. Nothing new. The question is:
Most of the “wisdoms” we are using in our adult stage of life are part of our early education and parental influence. Your father didn’t forget to sell you that oldest, “You have to work hard for your money,” demagogy. But who can blame him. After all, his father told him the very same thing. Only in his father’s case, there was still some truth in all of that.
Today, same as it was when your grandpa was in his peak, the paradigm of that demagogy is changed. It contains the second part nobody told you.
And that’s the missing piece of the puzzle. Hardly any of us have ever heard our folks saying that crucial second part of the philosophy. If they did, you wouldn’t be reading this in the first place.
OK, now you know it and you are sure you would like that to happen.
How that works? What kind of goal is that?
By now you have mastered the first part of this obsolete monetary philosophy. You are busting your balls for an extended number of months or even years and still not moving from the square one. It’s because you never tried to work on a second part – the closing part of it.
Why you’ve never tried? Because of the lack of knowledge, willingness to learn how system works and subsequent poor money management.
Why you suck in money management for instance?
Because the very first thing your young brain picked up was the moment when you dad comes home with the paycheck, pick you and mommy and off you go to spend some of his hard earned cash. Next thing your — still pretty much young — brain picked up was the quarrel mommy and daddy had about how difficult it is for him to pay for everything with his salary.
“Those damn capitalists are taking everything, leaving is with the pocket change. State and government are only making them easier to rob us,” was your dad’s punch line every time he would talk with some friend. And you heard it. Correction. Your brain heard it and created the memory block to add to your central belief system or the set of principles upon which you are living your life.
Bam! Your central belief system has suffered a direct hit and got changed. From that point on, you were growing up believing in 3 things:
You work, you get paid and than you go and spend it all
It’s hard to pay for everything. Money is something difficult and strange. It’s like you are dealing with the live entity, not some imaginary man-made value
System is not allowing you to live free and in unlimited wealth.
Why do you even expect to achieve anything when you were actually raised to despise money?
As you can see, it’s not your fault. The ones who were supposed to teach you this essential skill failed to do so due to their own ignorance, corruptive agendas or lack of any of the 3 D’s we’ll discuss later.
So how it works in your case? What do you do with money you’ve earned?
You pick up your salary, or in our modern times do nothing at all but wait for the SMS or email from the bank; pay your bills, and leave whatever remains for spending, right? And if things go from bad to worse, you just use your credit card to fill in the blanks.
How much do you have on your savings account? Any commodities? Equities? Bonds? Nothing? Why?
Yeah, yeah, small paychecks, expensive life and crap like that are most likely your answers. Well…in all honesty my friend, that answer is just an excuse. That answer proves your inability to properly manage your: A) time, B) money, and C) life in general. You are unable to do it efficiently because you’ve never learned it!
Now if you don’t know how to manage money, how the hell would you be able to make it work for you?
You are managing a drilling machine and it works for you, doesn’t it? You are handling some machine at your job post with ease because you’ve mastered it by now, and it does work for you. But money is somehow always slipping away.
Another fact from your life: when you got your first job, the very first thing you did was to master the machinery or some other kind of technology in order to be effective worker. But when you’ve received your first paycheck, you went to the bar and got so freakin’ drunk that somebody had to drag your ass home. Are you realizing the problem?
Money is nothing more than just another asset you have to learn how to properly use!
And to do that with highest efficiency, you will need to introduce high levels of 3 most important features of every success in life – The 3 D’s.
Everything on this planet revolves around these 3. You need to decide to do something. When you’ve decided, you need to be determined to finish it properly. And to do that, you need discipline. It doesn’t really matter what it might be; these three are always in equation.
It is the fundamental law of existence. Remove one and nothing can be achieved.
Where that leaves you in terms of long term success, money management and reaching your goals and dreams?
Considering the level of your current knowledge, right at the beginning point.
Whatever you’ll do from this moment on, you need to think about these 3 principles. Especially when it comes to proper money management. We both know how hard it is to suppress yourself from the urge to spend it or to keep it in your drawer. First is essentially OK under the assumption that you’re not just buying crap but also doing what you’re supposed to do with the money. Second is mistake because static money loses his value on account of annual inflation rate at minimum.
If you would somehow make your money mobile, you would be able to compensate and make profit.
But first you need to learn your dollar, euro, yen, rouble and every other currency of your interest. You need to learn what to do with it once you get a hold of it. Because it is clear that you are not doing something right. Otherwise you would be sitting under some palm tree on a distant Pacific island, knowing how your money is sweating its ass to multiply.
This requires immense amounts of raw perseverance because sooner than later your eyes will catch something lucrative and your instinct will be to even borrow the money if needed just to have that single product. When we say “borrow,” we mean use of credit card.
Discipline is the name of the game here since it is clear how you already decided and become determined. Proper levels of discipline will prevent your irrational and hasty decision.
The optimal course of action
Your course of action is simple:
first you learn how to properly manage your hard earned money
then you start learning how to move your money in order to start picking fruits of your hard labor.
Decision in this particular aspect of your life seems rather simple, doesn’t it? OK, you want to make your money work for you. Simple as that, right?
Wrong on so many freakin’ levels.
If you are not used to money management, how the hell you’ll know what to decide in the first place? Decision is not a dream. Decision is a soon to happen precise action. And if you don’t know where to turn, how do you decide? Lucky guess? It may work when you are driving. It’s easy to turn around and return. But with money, story is different.
So let’s say you’ve decided in favor of this presented money management plan. What next?
Your new way of handling the money will wreak havoc in your closest social environment. No more impulsive spending, no more beers with your drunken pals, no nothing for some longer period of time.
How do you think your spouse or friends will react on this? Your wife — if any — will be pissed when you close the valve and cut her off from the supplies. She’ll be all over you. First yelling, then denial of sex as the ultimate weapon and all will culminate in a form of an ultimatum and long term silence. It takes some hardcore nerves to live through this period.
This is where second feature comes in play.
You need to stay persistent no matter what. You know what you are trying to achieve so do your best to stay in the track!
There is entirely new world for you out there. Things you are watching in movies or on TV actually do happen. They do exist and there are those who are living that high-end lifestyle for a longer period of time.
Another thing to remember here is: focus on opportunities.
So far you were acting as a frightened chicken in front of the wolf. Everything seemed too goddamn risky. It’s just because you were focusing on risks rather than on opportunities. So change your perspective. Learn from others.
How long will it take before you see the fruits of these cumulative efforts? It depends on a level of your determination but on average 2 years will mark the point when you should expect first revenues from passive incomes; those that didn’t force your spine or muscles, but still more than sufficient amount to cover all of your expenses and even generate surplus. Yes, it won’t happen over the night. Get-rich-quick schemes are illusion, remember that. It takes time, patience and hardcore planning to build wealth. If it would be easy, than everybody would be billionaires, right?
It cannot be achieved over the night just because learning everything that matters takes time and that timeframe depends on your own free time, learning capacities and power of will.
The former is the result of the third feature.
Your willpower is in direct proportion with the level of introduced discipline because money management is only the part of a complex equation. Luckily for you, willpower can in fact be trained in a similar way as muscles. The only difference is that training the will is much easier and simpler than pumping up the volume of your muscles.
If you take a moment and go through the overview of The Sequence master course, you’ll realize how one entire module is dedicated to the power of will. It’s arguably one of the most critical aspects of every success and it’s in direct causal relationship with these 3 key features.
But don’t think about the discipline in some hardcore military way. It’s a different kind of discipline, less intensive than military one. Take a look.
We suggest that you take one additional step before any kind of decision
Point of Sync academy is inviting you to take our FREE pre-course and get a little bit more familiar with the subject of wealth building and monetary-market system itself. It’s entirely FREE and won’t take much of your time. In the same time, it will act like a breaking point. After you go over it, your perception of our society will radically change.
Innovations economics of the modern times is somewhat different from its origins. These changes are initiated during Carter’s and Reagan’s administrations in US but managed to affect the entire world. During those two decades, we’ve seen emergence of two new technological fields: software and biotech. Both have made and are still making a deep influence on our society.
What’s new in the entire game of patents is:
US patent legislation First-to-file system installed in 2013,
and lifespan of exclusivity rights of 20 years.
It was just a corrective measure to adjust legislature with the ones present outside the US. Those changes forced the companies to speed up the processes of innovation to gain a competitive edge. Today patents are ever more important for the companies and their advancement strategies.
Patent is the single most important asset in every company’s repository.
It enables company to establish optimal tactical dispositions within the sector of interest. In turn, these tactical dispositions are providing with a fast and efficient way to take over the next important strategic field.
Due to their underlying importance for both industry and society in whole, patents are extremely sensitive field in today’s economy.
And from the business perspective, patent wars are one of the hardest to wage and to win. The reason behind that is a patent litigation process. During the time, the role of litigation has dramatically changed. The process is now used for strategic lawsuits and it is in fact a main strategy for one of the three entities present on the scene.
If you are not careful, you are risking the strategic lawsuit which can drain several millions of dollars from you.
So, before you even consider the acquisition of the patent to use for the end product, you need to familiarize yourself with the environment. You need to know the types of players and different aspects of this modern warfare. You are entering the real war arena, don’t think otherwise.
You have 3 basic entities in the patent arena: big incumbents, entrants (that’s you) and NDEs or non-practicing entities. Each has its advantages but also downsides.
These are corporations such as Google, Apple, Pfizer and hundreds of others. They are using patents for practical purposes, meaning that they use them in a production of new product or service. In the same time they are building their patent portfolios by acquiring many, potentially profitable patents. They use them as a weapon of deterrence when facing patent litigation.
How to use patent portfolio as the weapon of deterrence?
There are millions of patents. Some of them are invalid regardless of the reason and some of them are overlapping with some other in a patent landscape. This goes particularly in fields of software and biotech. There is a great chance that your end product will infringe on one or more patents. And that’s what they’ll use if you find them infringing on yours. You threat to file a lawsuit and they will simply say,”OK, here are our 10.000 patents, you probably infringed on one of ours too.”
So now you are facing an alternative. You are either enforcing or practicing. No way that you can do both since litigation requires immense resources in terms of finances, time and experience. This scenario is not rare and it usually ends in settlement or cross-licensing. It’s how big incumbents are bullying the entrants.
Entrants are companies, which business analyses suggest that they should involve in innovation either by developing one or by acquiring the patent. You are an entrant. The only way to avoid all the traps is a complex and expensive Due Diligence prior to acquisition. It is expensive but at the end it saves money since it will make sure you are not infringing on anything and that the patent you are about to buy is indeed valid. We’ll go in more details about Due Diligence a bit later.
There is something else you need to know in this point of time. You need to be aware of those who are building up their portfolios with potentially profitable patents that will not be used in practice. The only purpose of these patents is a strategic lawsuit. And while big incumbent is able to somehow cope with this menace, you are not.
To better demonstrate the importance of patent litigation and its potentials thus; potential risks, here are few stats. You’ll get an idea what you’re facing:
Median damages award is around $5.8 million;
In last couple of years we are witnessing growth of patent litigations (24% increase from long-term average). In the same time annual growth rate of granted patents is only 11% higher than a long-term average;
Top 10 plaintiffs generated over $8 billion in damages over the last 20 years;
Median awards are declining for practicing entities while median damages award for non-practicing entities (NDEs) are increasing.
It can be lethal for your business if you infringe on the patent.
It may pass unnoticed by big incumbents, but it will never fail to trigger the trap set by NPEs because this is what they do.
Non-practicing entities (NPEs)
NPEs, otherwise known as Patent Trolls are those entities who are using patents only for litigation. They conduct detailed analyses of patent landscape (clusters of patterns within one segment of industry), choose the most promising and then wait.
They are waiting for the product that overlaps with one of their patents.
Uniloc vs. Austin Meyer litigation process
The best example of this war strategy is one involving the creator of X-Plane, today’s most popular flight simulator. Austin Meyer, software engineer and passionate aviator decided to build his own simulator because the Microsoft’s Flight Simulator, the number one choice of that time, was known as software that doesn’t correspond to the real flying of the plane.
Austin launched his product which became famous over the night. Couple of years later, with an increased popularity of smartphones and applications, Meyer decided to expand his reach and offer an application for both IPhones and Androids.
In the same time, Texas based company Uniloc was swiping the patent landscapes in software field, trying to locate next profitable patent. It wasn’t long before they found one. Uniloc acquired “System and method for preventing unauthorized access to electronic data” patent, originally invented by Martin S. Edelman, granted on February 15, 2005, under number US6,857,067.
When you purchase the application, the only way for the vendor to know that the one who is using it is really the one who paid for is through license identification process which is basically an algorithm that transforms your personal data into variables and then uses a set of mathematical formulas to derive a unique ID. This is exactly what Uniloc’s patent was – license check software.
And that’s exactly the same algorithm that Meyer used for license check in his application. Did Meyer infringe on purpose or did his engineers develop the same one — which is plausible — we’ll never know. What we do know is that Meyer is now facing a multi-million lawsuit and additional cost of damages award if he loses. That can mean that Uniloc will own a part of Meyer’s business forever. Given the value of X-Plane, we are talking about hundreds of millions of dollars in revenue for Uniloc or loss for Meyer.
This is the prime example of innovations economics of modern times. And this is exactly what can happen to you if you don’t do your homework – a proper Due Diligence.
Due Diligence in patent acquisition
You can’t do it alone or with the help from your friends or colleagues. Patent landscapes are complex environment and only experienced professionals should be hired to do the job. These professionals are in fact intelligence agents; specialists in this type of business analyses. Thus, you have to hire an intelligence agency which specializes in innovations economics, patent landscape analyses in particular.
Their job is to make sure you:
buy a valid patent, and to
point you to potential overlaps where you can unintentionally infringe on the patent when you launch your product or service.
What they will do is to first conduct primary analyses of patent landscape in required field of industry. They will search, find and predict the marketing potential of a specific patent.
That patent will undergo additional check where they will:
investigate forward and backward citations (relationships between patents and their owners),
future market potentials, and
When this is over and everything seems in order, intelligence service will undertake the final investigation:
conducting a Prior Art check (if this is violated patent is not valid),
checking for liens and encumbrances and possible enforceability issues.
They will also review a prosecution history.
Only now, if everything is in order, you can initiate negotiations. Failing to do so can cost you.
Patents are without any doubt the most effective weapon in an arsenal of every serious company. They are used for effective tactical disposition on the market. Good stratagem will use the optimal disposition to advance and dominate certain sector. Indeed, it can be done only through innovations because it is the only way to offer a brand new product or service that will last long and yield extensive revenue.
Understanding the patent litigation process
Patent litigation process is the only type of legal proceedings that is used as a business strategy. They are expensive, can last long and there are no guarantees that plaintiff will be in fact awarded with monetary damages. But even under these circumstances, some companies are generating immense revenues on account of won lawsuits.
This is due to the two distinct factors:
Poor intelligence analyses or total voidance of them;
Nature of the Anglo-Saxon law practices.
This first can be directly influenced by hiring proven specialists. These companies are doing whatever is possible to either prove validity of the patent or to disqualify it. In most cases they search for Prior Art if their job is to dispute the legality of the patent. Prior Art is a situation where innovator had published or even discussed the patent’s feature(s) before acquiring the legal license. In that case, patent, even already granted (licensed), can be disqualified.
The second instance, regarding the nature of legal practice, implies the use of experienced litigation attorney. These lawyers are specialized in international patent laws since most of the patents are filed in more than one country or the infringer may be outside the country of patent’s origin. The fact is: side with more experience, decisiveness and resources will eventually win the case.
Having a valid patent and strong claim is not always enough.
It doesn’t have to end with monetary revenue as it had already been mentioned. Court may rule the injunctive relief or exclusion order. Both rulings are implying the seizure of all activities involving the infringed patent.
These rulings don’t imply monetary compensation.
Conclusion is simple.
Patents and innovations respectively are the primary tool to gain a competitive edge regardless of the industry. This is mostly connected with their exclusivity feature; something that might seem as a paradox in a contemporary free market. In fact, that exclusivity is what motivates disclosure which then acts beneficiary for the entire society. Without it, no inventor would ever disclose his innovation to public.
But in the same time, patents are floating over a dangerous ground. You are advised not to engage in acquiring before you undertake the proper analyses. And when everything is in order, and you negotiate a deal, you will have a great weapon in your arsenal.
Throughout our history, we were struggling to sustain on this harsh planet. During all that time, with the body count in billions, we managed to adjust our cognitive behavior to allow us not only to survive but to thrive like no other species this planet has ever created.
That small adjustment will give birth to our greatest survival hack. We’ll trick the nature itself, cancelling the principle notion known as: survival of the fittest. Whether you believe it or not, that trick is known as the DEBT!
The foundations of the hack
Our brains were developing with every new generation. Neocortical regions allowed us to successfully block our limbic parts and take full control over our behavior.
Place the buckets with fresh water and dishes filled with meat in front of a hungry lion and the hungry human. Lion will drink and eat. Human can — if wants — refrain from both eating and drinking.
If we can override these primary impulses, what else we can do to improve our odds?
The very next step in our evolution is considered to be critical: we started to collaborate, forming trusts of advanced brains.
I know something, you know something, she knows something. We merge our knowledge and our skills and form a closed group. That simple trust of brains increased our survival odds.
And then, one day, one of our ancient ancestors stumbled upon a shiny, yellow piece of something he hasn’t been noticing so far. It looked attractive so he brought it to his shelter. As time went by, man became aware of one peculiar fact: everything around him was changing, but that shiny, yellow piece of something stood there, on that same shelf, unchanged. He lost his parents; his friends; he witnessed the changes in the nature around him; everything was dying and reviving again. Everything except that small piece of gold.
During the time, man managed to find more of it. And on one of his expeditions, he ran into something even more fascinating. While he was digging a hole to build the trap, he noticed a small fragment of stone that was not similar to anything he saw to that moment.
Driven by his instincts, man tried to crush the stone with his teeth and almost broke one. He then tried to crush it with the piece of rock. That didn’t work either. It appeared that this, almost transparent piece of shiny rock wouldn’t break no matter what.
Today, we know that diamonds have the strongest structure known to man. We use this mineral to cut through hard obstacles but also to wear it around our necks or on our fingers.
This was the turning point of our species.
Our eye for beautiful, attractive and astonishing developed beyond any expectation.
Every animal on this planet has the eye for beautiful, but that is reserved for mating purposes and food. We went further and started valuing the objects that have no real nutritive or direct propagation value.
Rarer the object of astonishing appearance, more value it carries.
Gold, platinum, diamonds, silver, bronze, rubies, emeralds, paintings, wardrobe, housing estate, weapon – everything is now distinguished on account of a certain virtual value only we understand.
That “virtual value” led to very first unusual trade. We began trading precious stones and metals for supplies on an unprecedented scale. No other species on this planet was behaving like this. Exchanging something dead and seemingly non-useful for something that you could eat, drink, sleep at, or have sex with, was not seen until then.
But, what if you haven’t gotten any goods to trade with and your wife demands the golden necklace?
You borrow something, exploiting the trust you’ve established with your group. They simply trust that you are “good for it.”
And it’s this simple ability, we as a species have, that provided us with the hack. You “were good for it” meant what it means today: you don’t have to own anything at that point of time to be able to trade, in order to provide and protect with increased efficiency – two predominant requests put in front of every human being on this planet from the dawn of our species.
But unlike you, a wolf or a lion can’t afford something like this. They can manage only what they physically own. Nobody is giving them anything.
The following diagram explains it best.
It may come as a shock to you, but the fact is that today, through institutes of fractional banking and debt, a human being gains the instant advantage. By trading physical labor and/or intellectual capabilities for monetary compensation, we are able to build shelters and provide for our families. And the most of us start from the point of DEBT.
As you already know, it is possible to live a lifetime without exiting the debt. That ability is unknown in the wildlife. No other species can start below zero line. We can.
If you take a look at the yellow line, you’ll notice more or less common situation. Loss of job, loss of money due to gambling, or sudden physical inability caused by injury, leading to over debt situation and bringing an individual close to starvation point.
Every other life form would cease to exist in similar situation. But not the human being. Again, using the fractional banking and debt, the group (society) will make sure that an individual, who found him/herself in such a situation, survive at least on bare minimum.
In many cases, a man or a woman will reach the so called “breaking point.” What will happen in the aftermath depends solely on that individual. But with a guidance, the outcome is always positive – for both an individual in a dire situation and, subsequently, for the global population.
The Choice is simple:
A) Either survive on provided minimum that comes in a form of a social welfare if you system collapses, or
The green line represents those 2% or 150,000,000 people that are perfectly synced with the system. While it takes centuries for the novelty, such as our current setup known as the monetary-market system, to become accepted, there are always those capable of recognizing the advantages quicker than the others.
The number of synced individual is increasing on daily bases. More and more people are finally moving away from false prophecies of those who are wandering, desperately trying to find the way out of their misery. In a desperate attempt to justify their fails, they start to blame. Corrupted government, conspiracy theories, system, neighbor’s dog, everything is a fair game when it comes to pointing the fingers and blaming game. They are all suffering from what is known as the victim mentality.
Not once do they take some time and really make an effort to understand how system works. It’s their way to hide from the reality.
And that reality is brutal.Either you thrive or you suffer. There’s nothing in between.
Which leads us to other green line. If you take a closer look, you’ll see a significant difference between wildlife and human society. We have one more extra level of comfort.
What that means?
It means that a lion for example, regardless of the abundance he enjoys, has to hunt for food and has to provide physical protection for the group.
We, on the other hand, can spend months and even years without moving from a room and still be able to eat, sleep, have sex and stay protected. If you have money, you can order everything. Lion can’t do such thing.
And that’s our ultimate advantage. All made possible by the institute of debt.
Now, the problem is more or less obvious.
How to establish such a micro-system that allows you to live on level 6? What has to be done to join the club of those 150,000,000 people?
The answers and necessary guidance are under your fingertips:
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Earth is a volatile system that cannot be predicted in any way. Even if we predict some sort of natural disaster, the warning often comes too late. It’s because we cannot influence the global system which is by its nature completely random and uncontrolled system. You could witness that extreme unpredictability and randomness not so long ago, when one single shift of the Earth’s crust killed 300,000 people. It’s the risk connected with the living close to coastal line.
But, extremely slow dynamic of that global system (according to our perception) allows us to implement our own semi-controlled system that we know as monetary-market society.
And that’s the principle rule of the systems:
Inferior system must be faster than superior one.
Thus, as you move down the list of mutually connected and dependable systems, you’ll see faster and faster micro-environments or micro-systems. Take a look at the life forms under the microscope and you’ll see this rule with your own eyes.
Why is our societal system only semi-controlled?
Nothing is absolute and everything is relative. It comes down to odds starting with the very odd of your conception. What were the odds of your sole existence, for example, in solar system?
What are the odds that you’ll live 85 years? You may or may not. Can you control your maximum lifespan? To some extent yes, but definitely not absolutely.
Same is with our current societal setup. We can only relatively control it but even that relative control allows us to survive and thrive on this volatile planet. The only thing that makes that possible is slower dynamics of the global system which creates the illusion of at least some control.
That’s why any kind of “100% bulletproof” claim simply won’t fly. Nothing is certain.
Your micro-system must be designed in a scalable way
As it has been said, smaller (inferior) system must be faster than the superior one. For example, our monetary-market system is semi-controlled and placed within the global random uncontrolled one. That relative control increases our odds since our system is much faster than the superior one inside which it is placed.
So where that puts you?
You have two options here:
1) You can continue with the Status Quo practice which will cause unexpected twists and turns since your “status quo strategy” is in fact loosen system that moves with the same dynamics as the superior one and that’s monetary-market system. What you basically do when you practice “status quo strategy” is seriously reducing your odds because you rely solely on a current of the superior system. And when that current slams your micro-system against the rocky banks, you tend to refer to that tragic incidence as “being unlucky or unfortunate.”
Thus, status quo strategy or “I like the things just as they are” is nothing but another random, uncontrolled system.
So maybe you could reconsider your design and go with option #2.
2) You can create dynamical micro-system that moves faster than your superior one which will increase your odds drastically. Once your micro-system starts moving faster in optimal dynamics, you’ll be able to expand the development perspectives and reach the point of sync. It’s what being scalable essentially means.
Increase your odds
Option #2 allows you at least some steering possibilities which means control; something you didn’t have so far. You will not get randomly slammed against the rocky banks and that fact alone increases your odds.
Once you understand how monetary-market system truly operates and how its best exploited, everything you’ve read so far will make more sense to you if you feel confused in any way.
Just remember: as long as you think that “the things are just fine the way they are”, you are relying on pure luck which essentially means that you’re relaying on a random, uncontrolled system like gamblers do.
Now you have a simple choice to make:
A) You can go deeper into the subject of monetary-market system and change your perspective toward monetary-market system forever.
B) You can introduce yourself to an effective example of one of those semi-controlled micro-systems that allows people to sync with the superior system and reach the point of absolute freedom.